The Product Coalition

JUNE 9, 2023

It’s nearly impossible to do, and even if you can do it, in most cases your startup won’t survive the time it would take in order to see its fruits. There are many possible solutions (or solution types) for this: an airplane, a car, an electric bike, and all the way down to route planning and navigation software.

Education 110

Education Marketing Weak Development Team User Testing 110

Business of Software Conference

NOVEMBER 1, 2023

Too often, startup founders spend time hoping for a miracle. We want some kind of free, viral, network effect – a silver bullet, so to speak – to suddenly ‘flip the switch’ and skyrocket our software company to profitability. But that’s not the reality for most software entrepreneurs.

User Testing 52

User Testing Research Software Feedback Software Customer Experience 52

Usersnap

JULY 11, 2021

In these startup-driven times, where we build products people love using, we have the obligation to provide the best customer service. As a small company or startup, you probably deal with all kind of different things when starting your business. And it will be a great inbound marketing channel for new prospects too.

User Testing 52

User Testing Customer Feedback Customer Experience Feedback Software 52

The Product Coalition

JANUARY 4, 2021

There are many possible solutions (or solution types) for this: an airplane, a car, an electric bike, and all the way down to route planning and navigation software. Each level requires a different marketing strategy. Many startups fall into this category. Many blue-ocean startups start here. that’s where you are at.

Education 142

Education Marketing Weak Development Team Advertising 142

Userpilot

APRIL 8, 2022

Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. Marc Andreessen famously defines product-market fit as : “The moment when a startup finally finds a widespread set of customers that resonate with its product.”. First the features, then the inbound marketing.

User Testing 92

User Testing Feedback Software Research Software Product Marketing 92

Business of Software Conference

JULY 26, 2016

All the talks from previous Business of Software Conferences from one place. Great SaaS & Software Talks. Great talks on building SaaS and software businesses. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? Paul Kenny: Turning Software Into Money.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Intercom, Inc.

JANUARY 5, 2023

By determining these costs, you can draw useful insights for strategies to tackle them. I tried to correct the error of my ways from an early consulting career by joining a startup company in the customer service IVR service bureau field. It’s a business tax software company called Xero. Getting rid of friction.

Customer Experience 138

Customer Experience Customer Feedback Feedback Software User Testing 138

Userpilot

MARCH 8, 2022

How product strategy uses a company's vision to fuel profitability. See more in Lena’s talk about building an innovation team and a “startup” within a larger organization on Product Drive or watch a shorter interview with her on that topic here: 6. How to create a scalable product organization. Hana Mohan , CEO of Magic Bell.

Technical Advisors 110

Technical Advisors Product Research Analytic Tools User Testing 110

Userpilot

JUNE 13, 2022

The Kalungi blog is focused on educating users about how to implement inbound marketing in their SaaS businesses. The Sales Hacker blog focuses on sharing actionable content that offers helpful tips and strategies to reach SaaS sales goals. Stay up to date on the latest technologies, growth hacks, and marketing strategies.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

PMLesson's Ace the PM Interview

FEBRUARY 20, 2019

As an undergraduate at UPenn, I was originally planning to move into software engineering on graduation. How is the strategy here different for current MBA students? Basically, the strategy is similar. You often see entrepreneurs move into a product management role after their startup. That's not the role you want.

Technical Advisors 98

Technical Advisors Feedback Software Product Management Product Manager 98

Intercom, Inc.

JUNE 21, 2018

Whether you’re at an early-stage startup that’s just made its first sales hires, or part of a fast-moving sales team in a large organization, the key to success often comes down to efficiency. But I couldn’t raise the money for the startup; this was 2009, right after the recession. Starting sales from scratch.

Outbound 183

Outbound Technical Advisors Weak Development Team Product Research 183

Business of Software Conference

JANUARY 16, 2020

April Dunford, Founder, Ambient Strategy. Want us to let you know about new talk videos, speaker AMAs, Business of Software Conference and other event updates? April Dunford (Founder/CEO, Ambient Strategy) – Positioning for Growth: How To Make Complex Products Obviously Awesome from Business of Software Conference.

Positioning 108

Positioning Analytic Tools Reporting Tools Research Software 108

The Product Coalition

FEBRUARY 22, 2021

Considering how multifaceted and cross-functional Product roles are, it is incredibly easy for Product Managers to get lost in the flurry of inbound requests. Startup veteran and investor, Keith Rabois touched upon this in his lecture How to operate ¹ Actually, what I would recommend is doing what I call a calendar audit.

Product Management 123

Product Management Product Manager Technical Review Software Review 123

Userpilot

NOVEMBER 17, 2021

Several recognitions, including The Economic Times Startup Award as the 2021 Bootstrap Champ. In the same year of its launch, Saravana closed on 5 inbound enterprise customers for BizTalk360. Certain functions like people management and accounts are central, while specific product strategy and development happen separately.

Customer Experience 86

Customer Experience User Friction Enterprise Document 86

B2B Product Management

DECEMBER 6, 2016

As you can see in the picture, these categories are inbound and outbound Product Management. This division between inbound and outbound PM duties is much more pronounced at larger companies. At a smaller company or a startup, usually one person plays both roles. This is not contradictory but rather complimentary.

Analytic Tools 45

Analytic Tools Outbound Inbound Research Software 45

Revulytics

FEBRUARY 12, 2019

In defense of decreased multi-tasking, the author says “many businesses are beginning to organize customer engagement, strategy, and product development responsibilities among different people within product teams.” Having data on how users are leveraging your software can provide the insights you need to be successful in both areas.

Data Visualization 66

Data Visualization Product Management Product Manager Outbound 66

Gainsight

JANUARY 8, 2019

INBOUND | September 3-6, Boston, MA. INBOUND, hosted by Hubspot, brings together over 24,000 marketing, sales, and customer success professionals to share and discover new ways to delight customers. Hosted by Salesforce, this conference is the largest software conference in the world. Event Website. Event Website.

Events 45

Events Inbound Data Visualization B2B 45

Userpilot

AUGUST 29, 2022

Engineering as marketing is an inbound marketing strategy that involves creating free useful tools for your target audience. Moz, one of the more well-known SEO software, also uses engineering as marketing to grow its customer base. Best practices for implementing it. Real-world examples to inspire you. Let’s get started.

Research Software 80

Research Software Engineering User Testing Marketing 80

Amplitude

JULY 17, 2019

The podcasts featured in this list cover a range of analytics topics including behavioral analytics , SaaS business strategies, campaign performance analytics, and data visualization techniques. Inbound Insights from Marketing Professionals: Traffic and Leads Podcast. Best Big Data Podcast To Help You Visualize Your Data: Data Stories.

Data Visualization 94

Data Visualization Analytic Tools Artificial Inteligence Customer Experience 94

Intercom, Inc.

NOVEMBER 7, 2019

So they created a software that provides control, visibility, and payment methods for corporate finance teams. Spendesk thinks about building its company in three stages: startup, growth, and scale. When you create your own category , it can be tough to gain traction because potential customers simply don’t realize they need you.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

UX Studio

APRIL 6, 2023

As a global design agency, we collaborate with both startups and enterprises worldwide and have broad experience in nearly every niche and industry. They’ve worked with all kinds of businesses, from startups to established enterprises, in a wide variety of industries. Anjelika Kour founded the women-owned web design company in 2015.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

As a global design agency, we collaborate with both startups and enterprises worldwide and have broad experience in nearly every niche and industry. They’ve worked with all kinds of businesses, from startups to established enterprises, in a wide variety of industries. Anjelika Kour founded the women-owned web design company in 2015.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Userpilot

DECEMBER 15, 2021

Before we get into the strategies and frameworks for monetizing integrations, keep in mind this: If any integration is fundamental to your product functioning and delivering value, it should not be treated as an upsell. If you want a sounding board around ideas for your go-to-market strategy, let’s connect! Paid advertising.

Customer Experience 89

Customer Experience Data Visualization Customer Feedback Webinar 89

PMLesson's Ace the PM Interview

FEBRUARY 20, 2019

As an undergraduate at UPenn, I was originally planning to move into software engineering on graduation. How is the strategy here different for current MBA students? Basically, the strategy is similar. You often see entrepreneurs move into a product management role after their startup. That's not the role you want.

Technical Advisors 40

Technical Advisors Feedback Software Product Management Product Manager 40

Intercom, Inc.

AUGUST 12, 2021

He’s been the Chief Revenue Officer and Chief Strategy Officer at Dialpad, the cloud communication platform, since the spring of 2018, but his fascination for conversations and natural language processing came even sooner. Early in 2017, Dan joined the speech analytics startup TalkIQ, which would later be acquired by Dialpad, as their CEO.

Analytic Tools 223

Analytic Tools Data Visualization Customer Experience User Testing 223

Business of Software Conference

MAY 21, 2020

The best candidates they have their pick of where to work and it’s really hard for small startup to compete. So, against this calibre of competition how does a small startup managed to remain competitive? High-level Strategy. There’s inbound hiring and there’s outbound hiring.

Technical Review 52

Technical Review Feedback Software Software Review Analytic Tools 52

Lenny Rachitsky

MARCH 12, 2024

Creating a mix is a great strategy because it helps the world discover unknown-but-wisdom-rich people while still bringing listeners in with known names. Some of these inbound requests have turned into great episodes, but I find this channel to be the least helpful for finding great guests. based startups. See point #1 above.

Technical Review 137

Technical Review Analytic Tools Research Software Feedback Software 137

Brian Balfour

AUGUST 3, 2017

Since the product still requires a fair amount of setup and education to work they use Inbound Sales (Content) and Channel Partnerships (Product Channel Fit). Plenty of startups try to attack all three tiers of the market with the same product/channel/model. The reverse also happens. But it doesn't work.

Marketing 57

Marketing Outbound User Testing Reporting Tools 57

Intercom, Inc.

JULY 29, 2021

We recently sat down with Mark to chat about onboarding in a hypergrowth environment, how that strategy played as the pandemic unfolded, and why taking care of your team is actually the best way to take great care of your customers. From selling bikes to software. We have business development doing inbound and outbound.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Pragmatic Marketing

OCTOBER 11, 2019

So I moved into that in Google when this startup had acquired and then four years ago, I joined HubSpot, to really, really focus on that. I've seen some startups and some companies do a launch every week, for instance. You guys just did inbound like in the last couple of weeks. And that's smart. It was last week.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

So I moved into that in Google when this startup had acquired and then four years ago, I joined HubSpot, to really, really focus on that. I've seen some startups and some companies do a launch every week, for instance. You guys just did inbound like in the last couple of weeks. And that's smart. It was last week.

Product launches 70

Product launches Research Software User Testing Product Research 70

Intercom, Inc.

APRIL 4, 2019

The fastest growing software companies in recent years all have something in common – they started with little to no sales team. It’s become apparent that for hypergrowth SaaS startups today, there are two distinct phases. This is episode four of Scale , a brand new podcast series on moving from startup to scale up. Not likely.

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Intercom, Inc.

NOVEMBER 27, 2019

It’s even garnered them an enviable position among Deloitte’s Fast50, a list of the fastest growing software companies in the UK. This is Season Two of Scale , Intercom’s podcast series on moving from startup to scale-up. A genius inbound marketing strategy. And for software businesses, it’s exactly the same. “In

Data Visualization 186

Data Visualization Reporting Tools Software Review User Testing 186

Userpilot

APRIL 7, 2024

Google Analytics is the best website visitor-tracking software. Amplitude is the best event-tracking software. ChartMogul is the best subscription and revenue-tracking software. AppDynamics is the best infrastructure tracking software. Userpilot is the best user journey-tracking tool for web analytics. Engagement reports.

Data Visualization 85

Data Visualization Analytic Tools Feedback Software Reporting Tools 85

Gainsight

FEBRUARY 2, 2024

Technology companies are producing more complex software, which can often overwhelm customers during the onboarding process. Sam Mallikarjunan, Head of Growth at HubSpot, a leader in inbound marketing and sales software, explains that teaching the user in this example to create an email campaign isn’t good enough.

Education 52

Education User Testing Customer Experience Research Software 52

Userpilot

AUGUST 23, 2023

Value chain analysis matters most to startups who don’t have much initial data to work with. Monitor product usage to identify primary and secondary activities Looking at product usage is a crucial part of building a value chain framework, as it will show you how customers are currently using your software. Customer pain points.

User Testing 89

User Testing Customer Feedback Feedback Software User Friction 89

Intercom, Inc.

JANUARY 24, 2019

Mike has been in and around startups for the better part of three decades: as a consultant, as a co-founder and now as the Managing Director of Salesforce Incubator, which propels new startups into the marketplace. He joined me for a chat that ranged from the role of AI to how they choose startups to incubate. Short on time?

Analytic Tools 151

Analytic Tools Data Visualization User Testing Artificial Inteligence 151