Product Management University

OCTOBER 6, 2024

If there’s one thing product managers and product marketing managers wish they had more time for, it’s market research. Second and even more important, the process of doing market research even if you have a fulltime person doing it, is still terribly time-consuming and inefficient. Summer Intern Anyone?

Generative AI 130

Generative AI Market Research User Testing Product Research 130

Product Innovation Educators

FEBRUARY 24, 2025

This approach has informed her success across different industries and roles, from retail to technology. From Personal Problem to Market Opportunity Anya found herself wanting to look more professional but discovered existing clothing services weren’t designed for busy professionals who prioritized efficiency over fashion.

User Testing 179

User Testing Research Software Feedback Software Customer Communications 179

Product Innovation Educators

SEPTEMBER 9, 2024

Portfolio Management: Balancing Innovation Investments Effective portfolio management is crucial for companies to allocate resources efficiently and maximize the value of their innovation efforts.

Research Software 304

Research Software User Testing Customer Experience Analytic Tools 304

Roman Pichler

APRIL 7, 2025

Note that Ive decided not to state the names of the tools I found, partly as the AI landscape is changing rapidly and partly as you should research and select the tools that work best in your context rather than trusting my judgment. [2] 2] Market Research AI-based tools can discover user and customer trends using predictive analytics.

Product Strategy 193

Product Strategy User Testing Data Visualization Strategy 193

The Product Guy

AUGUST 13, 2020

Product management could start with market research and product development and end with operation. To develop strategic thinking, it involves asking a lot of whys and researching about the industry or technology trends.

Product Manager 407

Product Manager Product Management Research Software Feedback Software 407

The Product Coalition

FEBRUARY 23, 2020

This is one of the most critical skills to learn as a Technology PM Continue reading on ProductCoalition.com ».

Market Research 111

Market Research Research Software Product Research Marketing 111

Spice Catalyst

APRIL 20, 2023

Market research is a critical aspect of any business operation and essential for product success management. It provides valuable insights into what the customer wants to do, the target audience (target persona(s)), industry trends, competition, and emerging opportunities and technologies.

Market Research 78

Market Research Research Software User Testing Product Research 78

Melissa Perri

JULY 23, 2024

Product Operations ensures that product teams have the right data and insights to make informed decisions, leveraging analytics to understand performance and drive strategic actions and streamlining effective customer and market research.

Weak Development Team 250

Weak Development Team Product Research Research Software Feedback Software 250

Product Innovation Educators

OCTOBER 3, 2022

They’ve developed an insights platform to facilitate collaboration between market researchers, UX professionals, marketing managers, and product leaders. You have to understand finance, technology, and customers. I’m a regular reader of Stratechery , which is about the strategy of technology.

Technical Review 251

Technical Review Research Software Finance User Testing 251

Product Innovation Educators

JUNE 29, 2020

Hard skills like market research or roadmapping are important, but they’re not enough. As a product manager told me recently, product management is 80% people and 20% technology. [10:18] Hard skills like market research or roadmapping are important, but they’re not enough.

Agile 276

Agile Product Manager Product Management Workshop 276

The Product Guy

NOVEMBER 26, 2024

By defining priorities rooted in market research, user insights, and business goals, PMs ensure that development efforts deliver meaningful impact. PMs are not mere “task managers”; they are the custodians of a product’s vision.

Weak Development Team 170

Weak Development Team Product Manager Product Management Research Software 170

The Product Guy

JULY 2, 2017

If you are just starting out in your product management career it is important to look at where you fit in the market. This is where you will need to do carry out market research and value proposition testing. How can you further establish a competitive advantage in the market? (Do What problem are you solving?

User Testing 295

User Testing Product Research Customer Experience Analytic Tools 295

Alchemer Mobile

JUNE 17, 2025

June 17, 2025 – Alchemer, a global leader in customer experience and feedback technology, is proud to announce it has been named to Inc.’s The platform is used by companies worldwide to collect customer feedback, run employee engagement studies, conduct market research, measure brand sentiment, and more.

Naming 100

Naming Feedback Software Research Software User Testing 100

Product Innovation Educators

OCTOBER 14, 2024

Brian has been working for 15 years in different industries like finance, healthcare, and technology. Market Research Techniques Brian explains how AI is revolutionizing market research, offering new ways to gather and analyze data. He mentions using tools like Perplexity.ai Louis PDMA chapter.

Artificial Inteligence 243

Artificial Inteligence Research Software Data Visualization Reporting Tools 243

Intercom, Inc.

NOVEMBER 18, 2020

To understand the way support leaders are thinking about automation, we worked with an independent market research firm to survey a random sample of 404 customer support leaders across both B2B and B2C industries in several sectors, including retail, healthcare, and technology. Improved workflows increase collaboration .

User Testing 223

User Testing Customer Experience Research Software Product Research 223

The Product Coalition

OCTOBER 2, 2024

Quantilope specializes in consumer insights technology, offering a platform to help businesses understand what consumers want and need. After graduating, he worked with organizations like GfK and Ipsos  — big names in consumer insights and market research. So he began to wonder — how could technology improve these methods?

User Testing 148

User Testing Data Visualization Customer Feedback Research Software 148

Product Innovation Educators

JULY 5, 2021

To learn about Conjoint Analysis, we are talking with Patty Yanes , a market researcher who has led numerous research projects that resulted in new insights about customers and a deeper understanding of their needs. AMS was founded by an MIT professor and is well respected for the work it does.

Research Software 222

Research Software Product Research User Testing Wireless 222

Roman Pichler

OCTOBER 6, 2020

What architecture patterns and technologies may be used? If you were to develop a brand-new product for a new market with new technologies, for instance, then you would face more risks compared to taking an existing product to a new market. Are there any new market entrants? How might people use the product?

Product Research 293

Product Research Technical Review Feedback Software Research Software 293

The Product Coalition

MAY 14, 2021

When deciding to execute a market penetration strategy, I will show step-by-step strategy building. Key 1: Start with report and research Obviously, you cannot write a strategy based on your desire. It needs to start with market research in consideration of internal company powers. However, low risk means low profit.

Reporting Tools 153

Reporting Tools Strategy Technical Review Marketing 153

Product Innovation Educators

JULY 29, 2024

This blend of technology and human skills offers the best path forward in product innovation. By understanding and addressing unmet customer needs, product managers can greatly improve their chances of market success. As business landscapes change and new technologies emerge, ODI principles remain relevant.

Data Visualization 284

Data Visualization Research Software Product Research Product Manager 284

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

The Secret PM Handbook

AUGUST 22, 2016

Go to market – how my potential customers hear about my solution, its value to them, and why they should buy my solution instead of our competitor, or instead of doing nothing. We do a lot of market research. We have to take our solutions to market. But tools that help me with all those other things?

Research Software 170

Research Software Feedback Software Product Manager Product Management 170

The Product Coalition

OCTOBER 13, 2022

Market research, trends, and data indicates that APIs are one of the most strategically important areas of technology. APIs are the dominant communication and integration technology and this is only going to grow, if not explode. This article looks at selected research, trends, and data points that support this view.

Enterprise 148

Enterprise Research Software Telecommunications Government 148

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Mind the Product

AUGUST 9, 2017

Smart home appliance companies have spent much of the last decade engaging in a “my-gadget-is-fancier-than-yours” stand-off, and the flurry of competing technologies and protocols has been confusing. The complexity of product management in the smart home space arises from all the IoT technology stacks involved. billion by 2022.

Artificial Inteligence 156

Artificial Inteligence Research Software User Testing Product Manager 156

The Product Coalition

JULY 17, 2020

So you’ve spent the past few weeks talking to customers, doing market research and you’ve touched down on a product that solves a real… Continue reading on Product Coalition ».

User Testing 182

User Testing Product Research Market Research Research Software 182

The Product Coalition

AUGUST 3, 2023

The Impact: Articulate the positive outcomes your product will bring to users or the market. The Differentiation: Highlight the unique features or technology that differentiates your product. Analyze market trends, customer feedback, and competitor offerings to identify opportunities and gaps.

Vision 148

Vision Product Research User Testing Roadmap 148

Userzoom

JULY 31, 2019

I always encourage people to focus not on trying to understand the underlying technology but to understand what it enables. Many people seem to want to understand Blockchain at a technical level but it’s really no more helpful than trying to understand DNS and media encoding technology. Poor quality data. Privacy concerns.

Research Software 56

Research Software User Testing Reporting Tools Data Visualization 56

Alchemer Mobile

FEBRUARY 14, 2023

. – February 14, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – today announced the launch of Alchemer Workflow. Independent market research says closing the loop is the biggest challenge facing CX and VoC professionals. Alchemer Workflow is available immediately.

Product Research 130

Product Research Feedback Loop User Testing Feedback Software 130

The Product Coalition

DECEMBER 6, 2023

Here is how a product strategy can help you create business results, even when the market is not in your favor. I sat with an entrepreneur who was helping me with market research for the work I do with startup founders and explained to him what I do. Photo by Nonki Azariah on Unsplash Last week I had a pleasant surprise.

Product Strategy 146

Product Strategy Research Software Strategy User Testing 146

The Product Coalition

FEBRUARY 23, 2024

The title “product manager” is often misapplied within the technology sector, leading to a disconnect between role expectations and actual responsibilities. This article is tailored for product managers eager to excel in interviews focusing on product sense and execution.

Analytic Tools 148

Analytic Tools Data Visualization Research Software Feedback Software 148

Alchemer Mobile

JANUARY 4, 2023

January 4, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – announced today the acquisition of Apptentive, the industry leader in mobile feedback technology. Alchemer serves more than 13,000 global CX, HR, and market research customers, including many Fortune 500 companies.

Feedback Software 130

Feedback Software Research Software User Testing Customer Feedback 130

ProductPlan

APRIL 25, 2024

These products can extend beyond traditional classroom settings to encompass a wide array of services, technologies, and experiences to enhance learning outcomes, streamline operations, and stay competitive. Higher education and institutional goals So, what is the main benefit of adding a product team to a university?

Education 105

Education Research Software Feedback Software Analytic Tools 105

Alchemer Mobile

NOVEMBER 2, 2023

Alchemer – a global leader in experience management and enterprise feedback technology – announces Alchemer Digital. Alchemer serves more than 13,000 global CX, HR, and market research customers, including many Fortune 500 companies. Alchemer is a KKR portfolio company. For more information about Alchemer visit www.alchemer.com.

Feedback Software 130

Feedback Software Research Software User Testing Customer Feedback 130

Alchemer Mobile

AUGUST 28, 2023

LOUISVILLE, COLORADO, August 29, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – today announced the hiring of Brandon Hodges as Chief Revenue Officer (CRO). Alchemer serves more than 13,000 global CX, HR, and market research customers, including many Fortune 500 companies.

Feedback Software 130

Feedback Software Research Software User Testing Product Research 130

Product Management University

AUGUST 2, 2023

Sure, broader market research, competitive landscape, emerging technologies, etc., And last but not least, your company would burn a fraction of the cycles it’s currently burning to meet its financial and strategic goals. Is there more to it than this?

User Testing 130

User Testing Research Software Market Research Roadmap 130

Mind the Product

MARCH 29, 2019

A former tech investment banker, June Angelides is the founder of Mums in Technology, the first child-friendly coding school in the UK. When June founded Mums in Technology, she “took time to open herself to failure”: she grew in confidence and gained insights on her goals.

Research Software 110

Research Software Market Research Technology Product Research 110