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Applying Proto-Strategy to Product Management

The Product Guy

In my company, we review a living document with our management chain on a quarterly basis to align business direction for the short-term (immediate one to two quarters) to the long-term (two to five years). No formal stakeholder review as this is meant to be the first version that will undergo many iterations and refinements.

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The Worst Nightmare of Any Product Manager

The Product Guy

The team had been working for almost a year and had a huge amount of code under their belts. But just because it was a lot of code doesn’t mean it worked. As we were getting closer to the end of the year, my senior vice president called me in, to review our progress against our goals. We’d made great code. Similar, right?

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A summary of “Building Products for the Enterprise”

The Product Coalition

Finally, “ Building for Business: Product Management in Enterprise Software ” is a truly B2B-focused Product Management book, written by Blair Reeves (Salesforce) and Benjamin Gaines (Adobe) for “all the ones who aren’t part of the Silicon Valley startup bread”. But why is working in enterprise software now different?

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The Making of Product Managers: Negar’s Story

The Product Coalition

Negar studied marketing in university and later worked as a Marketing Executive at a professional association. Then she decided to acquire technical skills in web development to get closer to the product development process. Within two years, Negar was promoted to Marketing Manager.

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Product Analyst: Responsibilities, Skills, and Requirements

Userpilot

In this article, we’ll cover the responsibilities of a product analyst, the skills needed in the current job market, and the prerequisites. Product analysts research to find market trends, collect and analyze data, track and assess product performance , understand product requirements, and report insights to stakeholders.

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Best User Retention Tools & Software to Keep More Customers

Userpilot

The choice of user retention tools and software available to SaaS businesses is completely overwhelming. This blog will explain the types of user retention tools & software so that you can take control. Well, maybe it’s due a revival – this time as an unofficial mantra for the SaaS sector. Source: cultofmac.com.

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The Product Market Fit Engine | Rahul Vohra, CEO, Superhuman | BoS USA 2018

Business of Software Conference

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Jared Spool’s excoriation of the use of NPS by marketing departments had struck a chord earlier in the week. So I’m going to talk about Product-Market Fit. Transcript.