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A Decade of Product Management

Melissa Perri

Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy." We've come a long way but we still have far to go. I need them yesterday."

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The Evolution of Netflix

The Product Coalition

Ultimately, in 2011, Netflix took a significant step forward and divided its membership offerings into two distinct packages: one for streaming and the other for renting DVDs. By embracing emerging technologies and trends, the company has remained at the forefront of the streaming revolution, solidifying its position as a market leader.

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The decade software ate the world

Intercom, Inc.

It was in August 2011 that Marc Andreessen coined the famous phrase “ Software is eating the world ” in a Wall Street Journal op-ed. Apple survived the death of Steve Jobs in October 2011 under the thoughtful stewardship of Tim Cook, and continued to essentially be the iPhone company, while branching into wearables and services.

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The Evolution of WhatsApp

The Product Coalition

link] Let's talk business Strategic Changes WhatsApp’s journey has been marked by strategic changes aimed at enhancing its value proposition and market position. In 2011, Sequoia Capital , a well-established venture capital firm, made a pivotal investment of $8 million in a young messaging app — WhatsApp.

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High Performing Teams: Super Goals & Super Identity

The Product Coalition

This super identity has been shown in multiple studies to be a strong positive factor in successful teams building new products: How to get a super identity First, you need a super goal. Majchrzak, More, & Faraj, Transcending Knowledge Differences in Cross-Functional Teams , Organizational Science , 2011.

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Getting to Better Than “Yes”

The Product Coalition

Haggling over the price of a handbag is a positional form of negotiation that takes time and may not end amicably. Principled negotiation focuses on interests rather than positions. But in a negotiation, why would anyone reveal their underlying position? That makes them think twice about switching from this position.

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6 Products that Successfully Sailed the Storm of 2020

280 Group

They were well-positioned to support their customers during the pandemic since their value rose from being merely a convenience to a real lifeline for many. Uber Eats revenue outpaced that of Uber’s core ride-sharing business in Q3 of 2020. Other products in the food delivery space like DoorDash and InstaCart have also been surging.