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A Decade of Product Management

Melissa Perri

Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy." 2019: "Duh, of course I want my people talking to customers.

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523: #1 change to make OKRs work for you – with Ben Lamorte

Product Innovation Educators

Ben shared insights about why many OKR implementations fail and how to avoid common pitfalls. For product managers, this means shifting conversations from feature lists and deadlines to measurable impacts and customer value. The beauty of this system lies in its flexibility and focus on outcomes rather than activities.

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How aligning product and marketing teams improves customer experience

Mind the Product

It’s a common-sense approach, but customer attitudes are shifting significantly, which means there’s a growing need for both teams to get each other’s backs in order to effectively deliver a seamless customer experience. It’s becoming a less and less reliable model for how customers actually engage with brands and businesses.

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Moving upmarket as a product manager: What changes and what stays the same?

Intercom, Inc.

As Intercom grows, we’re moving into new markets and serving new customers. For product managers, this means evolving to build for upmarket companies while ensuring Intercom’s long-standing customers remain at the center of what we do. But one thing is consistent across every product management role – a deep focus on the customer. .

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Method to the Product Madness

The Product Guy

When I joined Wetu in 2014, I was the 7th employee, we had just over 100 companies using our software, we were exclusively available in Africa, and the product was already 5 years old. Defining a discovery process will help immensely with the validation and feedback loop!

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Speed and Substance: How To Innovate Consumer Insights

The Product Coalition

Stefan Röse breaks down how Quantilope is pushing forward customer development and the consumer research field. That’s why product leaders like Stefan Röse of the insights automation startup Quantilope focus on providing researchers with high-quality data as quickly as possible. While flying from the U.K. to the U.S.,

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Tips for Rewriting a Digital Product

Roman Pichler

Consequently, rewriting efforts are often focused on replacing like-for-like: The users get the same product dressed up in new technologies. While this approach works, I wastes the opportunity to innovate and create more value for the users and business. Take Microsoft Office as an example. Start with Product Discovery.