Mind the Product

APRIL 11, 2017

Mind the Product London 2017 on September 8 will be better than ever, with more workshops, more networking, and more fun than ever. But most importantly #mtpcon will, as usual, bring you the best minds in product from around the world for a day full of thought-provoking insight, inspiration, and learning. More speakers to come!

Research Software 70

Research Software Analytic Tools User Testing Product Research 70

Mind the Product

APRIL 6, 2018

For years I’ve helped my clients create new digital products and services for their customers. We threw terms like product/market fit around, without ever really giving a thought to what they meant. Nor did I understand why some of the products I’d helped to create succeeded while others flopped. What was different?

User Testing 116

User Testing Product Marketing Research Software Marketing 116

Good Product Manager

JUNE 7, 2017

SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017. I’m pleased to announce the release of the SiriusView “Product Planning, Prioritization and Roadmapping 2017.” Podcast: B2B Product Management with The Everyday Innovator. Sign up for the webcast today !

B2B 60

B2B Research Software Roadmap Reporting Tools 60

Good Product Manager

JUNE 7, 2017

SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017. I’m pleased to announce the release of the SiriusView “Product Planning, Prioritization and Roadmapping 2017.” Podcast: B2B Product Management with The Everyday Innovator. Sign up for the webcast today !

B2B 60

B2B Research Software Roadmap Reporting Tools 60

Good Product Manager

JUNE 7, 2017

SiriusDecisions SiriusView: Product Planning, Prioritization and Roadmapping 2017. I’m pleased to announce the release of the SiriusView “Product Planning, Prioritization and Roadmapping 2017.” Podcast: B2B Product Management with The Everyday Innovator. Sign up for the webcast today !

B2B 60

B2B Research Software Roadmap Reporting Tools 60

bpma ProductHub

JUNE 12, 2017

A Hands-on Event on June 14th, 2017. By Garima Painuly – As product managers, we know we should obsess over our customers. Depending on your organization, you may be working with a robust user research team or you may be on your own, finding & conducting interviews to uncover needs and ideas that might delight.

Workshop 186

Workshop User Testing Customer Experience Research Software 186

Mind the Product

MARCH 23, 2017

Mind the Product London 2017 on September 8 will be better than ever, with more workshops, more networking, and more fun than ever. But most importantly #mtpcon will, as usual, bring you the best minds in product from around the world for a day full of thought-provoking insight, inspiration, and learning. More speakers to come!

Research Software 84

Research Software Enterprise User Testing Workshop 84

Userpilot

JULY 30, 2021

A product manager’s responsibilities include evaluating ideas, setting product strategy, building and sharing product roadmaps, prioritizing features and documenting requirements, defining product releases, and analyzing and reporting on progress. What does a product manager do? Product manager responsibilities.

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

Mixpanel

JANUARY 12, 2023

It’s a product unto itself. And just like a product process, you need data to create something great. From customer research to monitoring and iteration, good copywriting is rooted in data. Start with customer research. You wouldn’t build a product without doing customer research and validating your idea.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

The Product Guy

OCTOBER 9, 2018

This sort of hand-waving has been most prevalent in software companies, where the supposed price of strategy missteps is seen as low. However, this is a naïve analysis that overlooks lost market share due to poor strategic thinking, or the demoralizing effect on engineers having to repeatedly rewrite code because of poor product-market fit.

Weak Development Team 130

Weak Development Team Product Strategy Strategy Development 130

Mind the Product

AUGUST 30, 2018

Mastering the Problem Space for Product/Market Fit by Dan Olsen. Quantifying Qualitative Research by Leisa Reichelt. 20 Years of Product Management in 25 Minutes by Dave Wascha. Building Products AI-First by Aparna Chennapragada. Critical Thinking for Product Teams by Teresa Torres. Marty Cagan.

Research Software 156

Research Software User Testing Customer Experience Product Research 156

Bogdan Coman Says

JUNE 27, 2019

it measures the utilitarian value of the product. Or the market value. It’s described by Rogers-Moore Technology Adoption Lifecycle model Social perception ?—?is How people perceive a certain technology or product. It maps the emotional value, not the market adoption. Or the adoption. Correlation ?—?there

Research Software 40

Research Software Product Marketing Marketing User Testing 40

Sachin Rekhi

JUNE 25, 2017

I've found the best way for a product manager to learn to develop a vision is to immerse yourself in a collection of compelling product visions as inspiration for your own. Below is a collection of my favorite vision statements from a variety of successful technology companies over the years.

Product Research 167

Product Research User Testing Analytic Tools Product Management 167

Mind the Product

JANUARY 23, 2017

Mind the Product San Francisco 2017 promises to be one of our best product conferences yet, with double the number of workshops, more networking events around the conference, and more fun than ever before. Nate then became the Chief of Research and Innovation at Tanner Labs, where he built O.C.

Research Software 70

Research Software User Testing Customer Experience Workshop 70

The Accidental Product Manager

FEBRUARY 7, 2022

They also largely sell their products online, and lean heavily on both social media and influencers for marketing, where many of their millennial customers turn for guidance on products. At stake is a share of the global cosmetics-products market, which is expected to reach US$805.61 billion in 2017.

Branding 123

Branding Product Management Product Manager Reporting Tools 123

Sachin Rekhi

JUNE 1, 2017

Bear with me for a minute here, because I'm going to start by taking a detour and explaining a much researched problem in probability theory: the multi-armed bandit problem. Not just with using the computer, but very quickly in high school learned how to program it to make initially games and then various apps and utilities.

Technical Review 109

Technical Review Software Review Research Software Reporting Tools 109

Userpilot

JANUARY 28, 2021

. “ Martin Gouldsbrough – Senior Digital Product Manager at Barclays UK, told us: “ I started out as a web developer taking crap requirements, sought out a role as a junior product specialist. That was 10 years ago, I now work as a senior digital PO looking after a platform for a bank. ”.

Research Software 98

Research Software Customer Experience User Testing Feedback Software 98

bpma ProductHub

APRIL 30, 2017

Pouring over the latest neuroscience research and high performance coaching in her latest book “Kickass Confidence: Own Your Brain. In fact, she was among the very first class of the highly regarded Product Management certification from the Association of International Product Marketing and Management (AIPMM).

Development 150

Development Product Management Product Manager Management 150

The Product Coalition

MAY 15, 2019

Scrum and the agile manifesto were created in a time where we used to still package and ship software physically. Largely contained to that area, Product Managers were focused on product sales through pulling promotions, price and marketing levers, largely leaving the development of the actual product to others.

Product Management 92

Product Management Product Manager User Testing Product Research 92

bpma ProductHub

JANUARY 3, 2017

Kicking off the 2017 BPMA calendar is Alyssa Dver on using Neuroscience to build confidence. While talking to her we realized her deep roots in Product Management in the Greater Boston area all way into Digital Equipment Corporation (DEC) in the late 80s. Even today, it’s considered a best-seller internationally in its category.

Product Management 105

Product Management Product Manager Management Management 105

The Product Coalition

APRIL 3, 2018

I suggested that understanding both comes down to one thing: research. Because arguably, how can companies who have never been present in a given market truly understand local needs and preference? I’d like to start by reiterating that although research is critical, it is not enough. This is, in my opinion, the best strategy.

User Testing 68

User Testing Research Software Product Research Market Research 68

Mind the Product

JUNE 13, 2018

Ivy is currently the Vice President of Design for the Hardware Product Area at Google, which was officially formed in 2016. In 2017, she and her team launched a family of consumer hardware products ranging from smartphones to smart speakers, earning 26 different design awards. So what are you waiting for?

User Testing 91

User Testing Data Visualization Workshop Product Research 91

Intercom, Inc.

DECEMBER 12, 2018

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. – lie beyond the realms of this article but one thing is clear: this market is HUGE. .

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Alchemer Mobile

OCTOBER 9, 2018

Panelists included: Daniel McCone, Digital Marketing & Innovation Manager at Dunkin’ Brands. Katie van Zyl, Director of Product Management at GoDaddy. Christopher An-Traumer, Product Manager at Premera Blue Cross. Ashley Ettwein, Director of Product Marketing at ADT. Looks like we’re good.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

Innovatemap

AUGUST 12, 2021

That said, there’s also little room for forgiveness when it comes to poorly-crafted, slow-moving and non-intuitive digital products. When I started collaborating with investors in 2017, one of the most common pains I heard was about increasing deal flow. In 2021, it’s the opposite.

Startups 52

Startups Product Research User Testing Research Software 52

Bryce York

NOVEMBER 27, 2016

Sean also popularized the term product/market fit and coined the term growth hacking. The days of traditional interruption marketing are dead. Universities mightn’t have noticed, but marketing success isn’t measured by impressions and exposure anymore. A Case Study from LogMeIn. What’s a growth model?

Research Software 52

Research Software Analytic Tools Reporting Tools User Testing 52

Userpilot

JANUARY 10, 2022

Customer Success is a core growth driver for any SaaS business. In 2022, when the SaaS market is crowded with tons of similar products, the best ones are those who delight their customers regularly. Are still wondering how to keep your customers and make them love your product? No worries!

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

DISQO

JANUARY 8, 2018

Instead of fully integrating the technology and employees into itself, Northwestern Mutual saw value in maintaining LearnVest’s entrepreneurial and digital-first approach. Worman describes how his Milwaukee-based team has embraced a fundamentally different approach to building products. Now it’s a much more collaborative process.”.

User Testing 40

User Testing Technical Review Customer Experience Research Software 40

DISQO

JANUARY 8, 2018

Instead of fully integrating the technology and employees into itself, Northwestern Mutual saw value in maintaining LearnVest’s entrepreneurial and digital-first approach. Worman describes how his Milwaukee-based team has embraced a fundamentally different approach to building products. Now it’s a much more collaborative process.”.

User Testing 40

User Testing Technical Review Customer Experience Research Software 40

DISQO

JANUARY 8, 2018

Instead of fully integrating the technology and employees into itself, Northwestern Mutual saw value in maintaining LearnVest’s entrepreneurial and digital-first approach. Worman describes how his Milwaukee-based team has embraced a fundamentally different approach to building products. Now it’s a much more collaborative process.”.

User Testing 40

User Testing Technical Review Customer Experience Research Software 40

Roadmunk

APRIL 12, 2018

This past season on Rocketship, the entire season was devoted to product and growth. And one of the topics Mike and Michael did a deep-dive into were the tools product people apply to understand their users better—specifically u ser personas and jobs to be done. Why do product people use these?

User Testing 58

User Testing Customer Feedback Customer Experience Analytic Tools 58

Intercom, Inc.

OCTOBER 29, 2020

I moved out to the East Coast of the US to go to Harvard where I majored in applied math with a focus on decision systems and artificial intelligence before it was cool. And that was my first time in enterprise software – I’d spent some time in consumer software before that and did that for a few years.

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209

Intercom, Inc.

OCTOBER 29, 2019

As Intercom’s business grew rapidly in 2017, we found ourselves at this exact crossroads. Up until this point, to understand our customers, we had primarily relied on the Jobs-to-be-Done framework , product sense, research insight, sales input, and a belief that our customers were companies just like us.

User Testing 184

User Testing Data Visualization Customer Experience Customer Feedback 184

Userpilot

APRIL 30, 2021

If you’re looking to scale up your SaaS business , you may have considered hiring a marketing agency. Rather than hiring a bunch of marketing people in-house and figuring out a process from scratch, it can sometimes be more cost-efficient to hire an agency, plug your business model into their existing systems, and press play.

Research Software 98

Research Software Marketing Technical Advisors Customer Experience 98

BrainMates

OCTOBER 30, 2022

A product or product improvement needs to provide genuine benefits to a customer. Product Management 101 is ‘problem before solution’, but it still appears the message is not getting through, as too many products and product improvements are launched without a real benefit to customers.

Development 59

Development Transportation Research Software Product Research 59

BrainMates

NOVEMBER 1, 2021

A product or product improvement needs to provide genuine benefits to a customer. Product Management 101 is “problem before solution”, but it still appears the message is not getting through, as too many products & product improvements are launched without a real benefit to customers.

Weak Development Team 105

Weak Development Team Product Research Development Research Software 105

Intercom, Inc.

FEBRUARY 1, 2018

Adam: Rachel, you’re leading growth marketing at one of the fastest growing software companies of this generation. You could only exchange multimillion dollar derivatives on some kind of energy platform. After I had left, we started to see that we had product-market fit. How did you get yourself into that position?

User Testing 174

User Testing Marketing Research Software Feedback Software 174