Alchemer Mobile
JUNE 4, 2019
If you’ve landed on this article, you most likely already understand the immense value of capturing in-app customer feedback. The real challenge comes when you’re deciding how you actually want to execute on this concept and actually begin gathering mobile feedback in your own app. Where do you start? What tools do you use?
Alchemer Mobile
AUGUST 5, 2020
While we saw DAU (daily active users) stay pretty consistent for traditional banking apps since the pandemic hit, it spiked for budgeting apps and other mobile-first brands. If you’re one of these brands, I have a question for you: What are you doing to meet your customers where they’re at and collect their feedback?
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Alchemer Mobile
APRIL 11, 2019
Although all apps are published to the same app stores, customer expectations and use cases vary tremendously between app categories. It’s important to remember that all apps aren’t expected to be created equal, and app publishers shouldn’t all take the same approach to engagement and user experience. 3 tips for Finance app success.
Melissa Perri
JANUARY 4, 2020
2019: "How do I hire a Chief Product Officer? 2019: "I'm going to get my MBA so I can be a product manager." 2019: "I have 800 Product Owners who have never done the role before, can you help train them?" 2019: "Duh, of course I want my people talking to customers. 2019: "Product reports to the CPO."
Speaker: Brittney Gwynn, former Director of Product, Simple Health
You know that you need to look at how different user segments react, but how do you quickly distinguish signal from noise so you can iterate and improve? In this webinar, Brittney will cover: A range of techniques for gathering customer feedback. July 31, 2019 11:00 AM PDT, 2:00 PM EDT, 7:00 PM BST.
Alchemer Mobile
JULY 30, 2020
Picture this: Your customer is about to hit “checkout” when the whole app crashes. As a product manager, you’re probably on the other end, watching the app user analytics roll in, wondering why shopping cart abandonment has suddenly spiked. Customers are dropping like flies and you have no idea why.
Alchemer Mobile
AUGUST 26, 2021
Your customers are already on their phones – meet them where they’re at through in-app feedback collection. This eliminates the amount of steps customers have to take to give you feedback, which further increases the number of people willing to give you that feedback. Examples of in-app feedback collection.
Speaker: J.B. Siegel, VP of Client Services, Seamgen
But what’s the best way to do so - and how can you get honest insights from your end users? He’ll discuss how user testing allows you to really understand your users - and how to use the insights to inform your product strategy. The proper approach to designing user workflow diagrams.
Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic
We all want to build successful products - and that means satisfied customers. But how can you make the most of those conversations, and ensure that you walk away with productive insights? We'll cover how to: Conduct better testing and experimentation with a refined sense of your customer.
Speaker: Kirui K. K., Co-founder and CEO of Tanasuk Africa
If you want to offer a better user experience, it can be tempting to track each and every data point in your product. Join him as he explains how to create a customer journey map, then use that map to figure out the metrics you need to know - and how to use them. Quickly and continuously generate insights from your data.
Speaker: Sari Harrison, Product Management Instructor, Product School
Immerse your team in data to understand your users and generate insights. May 7, 2019 11:00 AM PST, 2:00 PM EST, 7:00 PM BST You'll come away ready to: Make sure your metrics are aligned with your vision and strategy. Drive an internal conversation about the value of immeasurable success criteria.
Speaker: Howard Dresner, Chief Research Officer, Dresner Advisory Services, LLC
You'll learn: The top business priorities, objectives, and users of analytics. How to increase user adoption to over 50 percent by embedding analytics directly into applications. September 5, 2019 11:00AM PDT, 2:00PM EDT, 7:00 BST
Speaker: Hannah Stegen, Customer Service Manager, Crescendo
How can you measure and affect your users' behavior if they're not doing something that's easily measurable? You can monitor usage, activation, retention, and more, but those metrics don't always align with every one of your goals for your users. Combine insights from the Customer Success and Product teams.
Speaker: Tim Herbig, Product Management Coach and Consultant
October 2nd, 2019 11:00AM PDT, 2:00PM EDT, 7:00PM BST In this webinar, we'll cover: Misconceptions about MVPs. Why a product manager should validate first and build second. Common validation mistakes and how to avoid them. How to develop effective hypotheses.
Speaker: John Little, Head of Product Marketing, Centercode
When it comes to delivering a solid product/market fit, customer validation is key. After all, you want to provide customers with a product that not only fills the need, but is delightful -- right? To get there, you need to commit to a vital blend of market research, strategy, and user testing.
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