article thumbnail

Product Manager Salary Data in 2020

280 Group

All salary information was reported by Glassdoor and Salary.com in January 2020. A product manager is the only role in a company that grasps all aspects of the business, including customers, the market, competition, trends, strategy, business models, and more. Source: Glassdoor, January 2020. Source: Glassdoor, January 2020.

article thumbnail

The Most Popular Product Management and Mobile Marketing Content of 2020

Alchemer Mobile

Despite the wild ride that 2020 was for all of us, our team here at Apptentive continued to produce high-quality content for product managers, mobile marketers, and C-suite executives interested in digital transformation. 2020 Mobile App Engagement Benchmark Report. Retention is a top priority for mobile marketers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

6 Products that Successfully Sailed the Storm of 2020

280 Group

But some have weathered the storm better than others and sailed out of 2020 with big business and big profits. Uber Eats revenue outpaced that of Uber’s core ride-sharing business in Q3 of 2020. As if the fitness category needed another app, we got one in 2020, in the midst of a global pandemic. 2: Uber Eats by Uber.

article thumbnail

The Top Mobile App Trends from 2020

Alchemer Mobile

You’d be hard-pressed to find someone who hasn’t had a virtual doctor appointment, ordered groceries online, or used curbside pickup in 2020. Here are some of the top mobile customer trends from 2020 and what they mean for your brand. In fact, a new “Helpfulness” category was added to Apple’s 2020 awards. Personalization.

article thumbnail

Monetization Monitor: Monetization Models and Pricing 2020

Tech companies must focus on how to take products to market, through effective pricing, delivery, and monetization. The COVID-19 global pandemic emphasizes the need to both protect current revenues and build a foundation that promotes growth as the economy recovers. Download this research report from Revenera to learn more.

article thumbnail

280 Group Finalists in Product Management Today MVP Awards 2020!

280 Group

We are thrilled to announce that several of our blog articles have made it to the finalist round of the 2020 Product Management Today MVP Awards ! Voting is now open to readers and closes on November 23, 2020. Category: Market Strategy. 4: Product Manager vs Product Marketing Manager. Category: Market Strategy.

article thumbnail

Media Apps: 2020 Mobile Customer Engagement Benchmarks

Alchemer Mobile

Download the 2020 Mobile App Engagement Benchmark Report for Media Apps. The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market. The post Media Apps: 2020 Mobile Customer Engagement Benchmarks appeared first on Apptentive.

article thumbnail

Collaborate Better with Your Customer-Facing Teams

Speaker: Hope Gurion, Product Leader Coach, Fearless Product LLC

Join Hope Gurion, Product Leader Coach at Fearless Product, as she shares 3 techniques to accelerate your cross-functional collaboration with other customer-centered teams like sales, product marketing, and customer success. August 4th, 2020 at 12:30pm PDT, 3:30pm EDT, 8:30pm BST. Why and how to use visuals when collaborating.

article thumbnail

2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. New tactics to acquire data to reach marketing goals.

article thumbnail

Changing Times, Changing Roadmaps

Speaker: Stephanie Lewandowski, Senior Product Manager, Teachstone

Has 2020 led you in a new direction? Have you found yourself scrambling to adapt to the market changes? Join Stephanie Lewandowski as she candidly talks about the realities of roadmaps - how often they change, how to navigate the changes, and how to survive in an uncertain market. How often do your product priorities change?

article thumbnail

Positioning to Win: How to Harness a Product Superpower

Speaker: April Dunford, Executive Consultant, Speaker, and Author

Positioning forms the foundation of a product's go-to market strategy. Your marketing plans, your sales strategy, your customer segmentation, your product roadmap - each of these uses positioning as an input. How to leverage market trends to help customers better understand why your product is important right now.

article thumbnail

7 Questions Every App Team Should Ask

In its 2020 Embedded BI Market Study, Dresner Advisory Services continues to identify the importance of embedded analytics in technologies and initiatives strategic to business intelligence. Which sophisticated analytics capabilities can give your application a competitive edge?

article thumbnail

The Retailer’s Playbook for Customer Acquisition

The economic disruption of 2020 has left retailers facing a host of barriers to growth. We developed this guide to help retailers build a data-centric acquisition program that lowers their acquisition costs, eliminates wasteful spending, attracts high-value customers and provides a competitive advantage in a tight market.

article thumbnail

Use Discovery and Delivery to Experiment Our Way to a New Normal

Speaker: Johanna Rothman, Management Consultant, Rothman Consulting Group

And, we know how to plan to discover a market (discovery). Right now in 2020, those plans might not be worth anything. July 16, 2020 at 11 AM PDT, 2 PM EDT, 7 PM BST. Many of us are accustomed to planning for either discovery or delivery. We know how to plan for where we want to be for a product (delivery).

article thumbnail

Using Customer Reviews, Advocacy, and Referrals in Your Journey Map

Speaker: Jeremy Boudinet, Marketing Manager, Nextiva

Join Jeremy Boudinet, Marketing Manager of Nextiva, and learn the tools for getting that glowing review. Wednesday July 29th, 2020 11AM PST, 2PM EST, 6PM GMT. Making a customer want to advocate for your brand takes passion, personalization, and gratitude: all things that can be gracefully elicited throughout the customer journey map.