529: Is this the best AI-powered market research approach? – with Carmel Dibner
Product Innovation Educators
MARCH 3, 2025
Recent Breakthroughs (2023) In 2023, AMS and MIT researchers tackled a more ambitious question: Could AI now effectively craft unmet customer needs statements that would be just as good as those created by experienced human analysts? The process wasn’t yet efficient enough to deliver the time-saving benefits they hoped for.
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