This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
December 4th: Continuous Interviewing: Unlock the Power of Story-Based Customer Interviews This webinar is designed to help you better understand what a good customer interview looks like. The post Join 4 Upcoming Events on Continuous Discovery with Teresa Torres in December 2024 appeared first on Product Talk.
While Eva Spexard s work doesnt fit into the typical product mold, shes found ways of applying a continuous discovery mindset, including conducting customer interviews , building opportunity solution trees , and making iterative improvements over time. We think of People Experience as a subscription product, explains Eva.
Overwhelmingly, the #1 response is: access to customers. In Continuous Discovery Habits , I wrote that the only way to make continuous discovery sustainable is to automate your customer recruiting process. If you hustle each week to find customers to engage with, you simply won’t build a strong habit. This doesn’t surprise me.
Every single person that contributes to building a product, all of the makers in the room, we need to care about our customers, we need to make sure that what we’re building is going to work for them, and I want to introduce some ideas that will help you do that. What I saw was they were talking to customers periodically.
Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage
Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. September 24th, 2024 at 11:00 AM PDT, 2:00 PM EDT, 7:00 PM BST Save your seat today!
More recently, in August 2024, we published an interview with the product team at Hemnet who walked us through their decision to switch from Miro to Jira Product Discovery for their opportunity solution trees. Meet the Continuous Discovery Champion, Edwin Yuen Meet Edwin Yuen, a product designer at The Times London.
It read: Marketing owns defining the ideal customer profile. Some people argued a different role owned defining the ideal customer profile (ICP) there were votes for product, sales, customer success, and even finance. No one person or role should be defining the ideal customer profile. It takes time. It feels slow.
Whenever I introduce the topic of customer interviews (the foundational element of continuous discovery ), I get a lot of questions about who counts as a customer. Tweet This Ask Teresa: Who counts as a customer? Customers can vary depending on your company and product. Tweet This Let’s look at a few common scenarios.
DFW Airport’s journey to winning PDMA’s 2024 Outstanding Corporate Innovator Award Watch on YouTube TLDR In this episode of Product Mastery Now, I’m interviewing Jodie Brinkerhoff, VP of Innovation at DFW Airport, about DFW’s journey to winning PDMA’s Outstanding Corporate Innovator (OCI) Award.
Speaker: Jon Harmer, Product Manager for Google Cloud
Move from feature factory to customer outcomes and drive impact in your business! You will deepen your understanding of your customers and their needs as well as identifying and de-risking the different kinds of hypotheses built into your roadmap.
More evidence that consumers are falling out of love with dating apps as Bumble this week reported disappointing fourth quarter and full-year 2024 financial results. The results showed declining revenues and a declining user base, (fourth quarter revenue was down 4.4% appeared first on Mind the Product.
We had plans to travel, to ski and mountain bike, and to devote some time to our learning goals. Instead of traveling and recharging, we spent a lot of time at home recovering. I’m not very good at doing nothing, so I decided to use the newfound time to finally migrate off of Teachable (my original course platform).
It’s often more common to see project-based user research rather than an ongoing, iterative discovery process.” Tweet This But at other times, Teeba says it feels like business outcomes are very broad and hard to measure. If she had time, she would ask the recruiter: “What outcome is the business focusing on?”
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of userexperience in BI solutions.
April 2nd: Continuous Interviewing: Unlock the Power of Story-Based Customer Interviews This webinar is designed to help you better understand what a good customer interview looks like. The post Join 4 New Events on Continuous Discovery with Teresa Torres (March 2024) appeared first on Product Talk. Register here.
Let’s review everything your customer success team has to do in the absence of any customer success tools. Collect customer data to calculate complex formulas for tracking metrics, monitor customer health scores, and resolve support tickets while continuously trying to improve retention and expansion.
August 13th: Continuous Interviewing: Unlock the Power of Story-Based Customer Interviews This webinar is designed to help you better understand what a good customer interview looks like. The post Join 4 Upcoming Events on Continuous Discovery with Teresa Torres in August 2024 appeared first on Product Talk.
We are starting to pull together our list of 2024 product conferences. 2024 Product Conference List was first posted on November 1, 2023 at 6:00 am. This list is by no means exhaustive. If you know of product conferences that are not on the list and you think they should be, please send an email to conferences@producttalk.org.
As digital transformation advances at a rapid pace, Digital Adoption Platforms (DAPs) have become essential tools for enhancing userexperiences and redefining product management strategies. 📆 August 15, 2024 at 11:00 am PT, 2:00 pm ET, 7:00 pm GMT Use Product Management Today’s webinars to earn professional development hours!
It sounds simple, but that doesn’t mean it’s easy. – Tweet This While many product teams want to talk to customers every week, they struggle to make this a reality. You’ll hear how Orbital addresses many of their needs and helps the HiveMQ team generate a steady stream of customers to speak with every week.
According to the American Customer Satisfaction Index , with an ACSI score of 78.0, overall customer satisfaction in America was the highest it has ever been in Q1 2024. However, while some companies have managed to improve their customer satisfaction levels and benefit from it, many have not.
Kranthi recently shared a story in the Continuous Discovery Habits community about how continuous discovery , specifically customer interviews , has helped him break away from some of his previous approaches to building a company and focus more on what customers and prospective customers care about most.
The foundation of continuous discovery is weekly touchpoints with customers. It sounds simple, but what happens if your product is so new that you don’t have any customers yet? What do you do about discovery if your product is so new that you don’t have any customers yet?
We’ll explore essential criteria like scalability, integration ease, and customization tools that can help your business thrive in an increasingly data-driven world. You’ll discover how successful companies align BI capabilities with their growth strategies and learn what to look for when it comes to user adoption and implementation.
When we interview customers , our goal is to learn as much as we can about their context. Maybe the customer tells you explicitly that this is not their usual way of doing things. . ‘Atypical’ is not necessarily a bad thing when it comes to customer stories. Tweet This Find all of the posts in this series here.
Join us as we chat with Nicole Mace, the SVP of Product and UserExperience at Pendo, who offers an insider’s perspective on the AI revolution within product management.
What if you could get into your user’s brain? These tools can provide you with the qualitative and quantitative data you need to understand how your customer behaves in your product, so you can make the necessary changes to improve their experience.
Rather than talking about discovery as one amorphous concept, she encourages product people to think about specific actions they can take to help them chip away at discovery, like talking to customers every week or identifying their assumptions. Trust me when I say I understand the time crunch. Its like your one-on-one.
A sustainable business model contains a system of interrelated choices made not once but over time. We’ll explore how to shift from ambiguous descriptions of value to economic modeling of customer benefits to identify value exchange choices that enable a profitable pricing model.
Whether you encounter technical difficulties, have a hard time finding customers to connect with, or run up against any other number of problems, it can be tempting to give up. Instead of giving up at this stage, they started looking into other ways of connecting with their potential users. You can submit yours here.
An interactive demo is a self-guided walkthrough that uses tooltips, modals, hotspots, and other interactive elements to help users quickly explore your SaaS product. Well implemented, product demos help to: Improve user engagement : Today’s B2B buyers are independent—they want to research and evaluate solutions on their own terms.
When you start interviewing customers every week, it’s easy to get overwhelmed by how much you are learning. When we use our customer interviews to collect specific stories about past behavior, every conversation can uncover dozens of unmet customer needs, pain points, and desires (AKA opportunities).
But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. Tweet This So I want to take some time to review why we do discovery. Tweet This So I want to take some time to review why we do discovery.
Speaker: Michael Veatch, Senior Director, Implementations & Ella Aguirre, Director of Solution Consulting
Embedding payments can be a transformative step for software companies looking to enhance their platform capabilities, boost customer satisfaction, and drive long-term growth. However, the success of payments hinges on a single thing: implementation.
Sales-led companies have a higher user activation rate than product-led companies. Does it mean they do something better to activate their users? That’s one of the questions about user activation rates that we explore in our Product Metrics Benchmark Report 2024. Userpilot’s SaaS Product Metrics Benchmark Report 2024.
This approach focuses on understanding customer needs, generating quality ideas, and turning those ideas into real value. It’s what helps create products that customers love and keeps companies successful in the long run. Staying Close to Customers A big part of successful innovation is keeping a close connection with customers.
Mastering the art of customer conversations – for product managers As a product person, you know or at least have heard how important it is to talk with customers. Also, if you are not a complete newb, you also know you can’t simply ask the customer what they want. 6:09] How do we ask customers the right questions?
For 2024, several excellent conferences dedicated to product management are available, addressing the increasing interest in this field. For 2024, several excellent conferences dedicated to product management are available, addressing the increasing interest in this field. MTP is one of the best conferences for Product managers. 4.
Speaker: Johanna Rothman - Management Consultant, Rothman Consulting Group
But these predictions often do not create products your customers will love. While customers aren’t fickle, they often do not know what they want until you give them something to try. That means product leaders need to integrate experiments and options into their roadmaps.
To deliver high-quality online courses we were patching together several different tools to create a good student experience. Others assumed their users were all experienced developers. Some of the challenges that I encountered had nothing to do with my experience level and were simply inexcusable. This got me curious.
Sample goals include “acquiring new users,” “increasing conversion,” and “reducing cost.” Describe the specific value it should create, for example, “increase engagement,” “generate revenue,” or “reduce development time by removing technical debt.” Will you, for example, measure daily active users?
It goes without saying that today’s consumers spend an incredible amount of time on their smartphones. Consider these statistics : Smartphone users access an average of 30 mobile apps in a month, at an average rate of 10 every day. Mobile apps are expected to generate more than $935 billion in funds by the end of 2024.
Tali Melchior , Director of Product Management at Texthelp , was first inspired to experiment with opportunity solution trees in a previous role. Texthelp has over 50 million users served by 12 product teams in the US, the UK, and in the Nordics. It was a great experience,” says Tali. Click the image to see a larger version.
In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content