The Accidental Product Manager
SEPTEMBER 25, 2023
Advertising only works if your customers see it Image Credit: Nick Amoscato Every product manager wants to be responsible for a successful product. That is where advertising comes in. That is where advertising comes in. And these firms are spreading out from their usual advertising havens such as social media.
The Product Coalition
AUGUST 6, 2021
However, both the need and the sheer number of developers and technology consultants have made the challenge of sourcing reputable, professional, and capable software engineers even more difficult. That said, the task becomes easier once you know where and how you ought to hire an engineering consultant. Let’s dive right in.
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The Accidental Product Manager
OCTOBER 2, 2023
Product managers adopt a lo-fi approach to advertising their products Image Credit: nefasth When we think about how we want to present our products to our potential customers, I think that we can all agree that we’d like to make the product look as attractive as possible. So how can we go about using this new approach to advertising?
PMLesson's Ace the PM Interview
APRIL 19, 2020
After working in consulting, many management consultants desire to exit into and work at a tech company. If you want to learn more about the consulting role vs the product role, read this article on the topic. Advertise the fact that you are comfortable in the tech space and understand tech trends.
Speaker: Nir Eyal, Author of Hooked: How to Build Habit-Forming Products
Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. Hooked, the book, is based on Eyal’s years of research, consulting, and practical experience.
PMLesson's Ace the PM Interview
APRIL 19, 2020
After working in consulting, many management consultants desire to exit into and work at a tech company. If you want to learn more about the consulting role vs the product role, read this article on the topic. Advertise the fact that you are comfortable in the tech space and understand tech trends.
The Accidental Product Manager
FEBRUARY 19, 2024
TikTok product managers seem to be working to address some of their shortcomings from both an advertiser and user perspective. Earlier this year, the platform worked to enhance its ability to both target and measure its value proposition to advertisers by enabling first and third-party cookies on top of its existing tools.
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