The Product Guy

MAY 15, 2017

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

Sachin Rekhi

AUGUST 7, 2019

Positioning, while classically considered part of the marketing world, is absolutely essential for every product manager to understand. Positioning ultimately dictates the frame of reference that your customers leverage when evaluating your product.

Positioning 111

Positioning Product Management Product Manager User Testing 111

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. So, how does a product manager take ownership of more than just backlog management? Product Vision.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Mind the Product

DECEMBER 3, 2019

In this ProductTank London talk, Claire Parker, Group Product Manager at the Financial Times tells us how the strategy for a global publication partnership can be executed. Furthermore, revenue is now more commonly generated via subscriptions instead of advertising in order to keep pace with the changing news process.

Product Management 92

Product Management Product Manager Technical Review Vision 92

The Product Coalition

AUGUST 7, 2020

But arrange them into ‘outcomes vs outputs’ and hand them over to the product management community, and suddenly everyone is talking about them! If you’re someone who builds a product or products, have to make high level strategic product decisions…this is something you need to be thinking about.

Product Management 123

Product Management Product Manager Feedback Software Customer Experience 123

The Product Guy

SEPTEMBER 27, 2016

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

The Product Guy

OCTOBER 25, 2016

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 142

Analytic Tools Research Software CTO Coach Fractional CTO 142

Mind the Product

JANUARY 31, 2019

You don’t have to look very far to find a ton of companies and organisations who are hiring for Product Management roles. Is the business strategy clearly defined? How does the business strategy relate to the product strategy? How are new user insights incorporated into updates to the business strategy?

Weak Development Team 92

Weak Development Team User Testing Product Management Product Manager 92

The Product Guy

JANUARY 5, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Vikas Batra, lead a conversation around “Emotional Intelligence for Product Managers”. We are always looking for more product mentors from all around the world. About The Product Mentor. Ladislav Bartos Product Manager, Gumtree.com.

Analytic Tools 108

Analytic Tools Research Software CTO Coach Fractional CTO 108

The Product HQ

JUNE 10, 2024

Hard and Soft Product Lead Skills A mix of hard and soft skills is essential for a successful product manager to lead. Having a mixture of skills is important if you are moving into product management from an alternative career path. Hard skills are specific to the role of a product lead.

User Testing 52

User Testing Data Visualization Research Software Analytic Tools 52

The Product Guy

APRIL 4, 2017

In a recent live stream from one of our mentors of The Product Mentor , Chris Butler, lead a conversation around “Business Development vs. Product Management”. We are always looking for more product mentors from all around the world. About The Product Mentor. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

Mixpanel

APRIL 6, 2020

And paid marketers are often at the front lines of making sense of this convoluted environment, expected to manage performance across dozens of ad networks, each of which have their own reporting standards, nomenclature, preferred ad formats, bidding strategies, and real-time demands. Mixpanel: How do you set product priorities?

Onboarding KPIs 59

Onboarding KPIs Data Visualization Marketing Customer Feedback 59

Usersnap

FEBRUARY 23, 2022

In order to understand customer needs, get more customer feedback , and use it actionably, the rise and importance of SaaS product management within digital companies are “mooning” ??. SaaS product management is undoubtedly the engine that helps digital enterprises grow. What is SaaS Product Management?

Feedback Software 59

Feedback Software Research Software User Testing Systems Review 59

Alchemer Mobile

DECEMBER 28, 2021

If you work in mobile marketing or advertising , demographic information is critically important. The more you know about a customer’s current emotional state, the more you can tailor your marketing campaigns to provide an engaging, helpful experience and adjust your product roadmap to meet customer needs faster.

User Testing 246

User Testing Customer Experience Customer Feedback Feedback Software 246

ProductPlan

MARCH 28, 2019

Today’s article is all about product management turnover, what causes it, and how to prevent it. When a product manager exits, it can derail major aspects of your product strategy due to their integral role and unique perspective on things. Why Product Managers Leave Their Jobs.

Product Management 83

Product Management Product Manager Weak Development Team Technical Review 83

Mind the Product

MARCH 30, 2020

As the practice of product management develops across AsiaPac, two experts in recruitment consider some commonly asked questions and discuss the future of hiring as the Coronavirus (COVID-19) impacts working life as we know it. Product managers with less experience can greatly benefit from mentoring (Photo: Pexels).

Advertising 107

Advertising Product Research Startups Banking 107

Alchemer Mobile

APRIL 11, 2018

Editor’s note: As a follow up to the article from Ashley Sefferman that was written for the 280 Group blog last month, this month we’ve invited Roger Snyder from 280 Group to discuss how to turn the data these metrics provide into real insights to better manage your product strategy. Now It’s Your Turn!

Data Visualization 140

Data Visualization Research Software Customer Experience User Testing 140

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. We are always looking for more product mentors from all around the world. About The Product Mentor. Signup to be a Mentor Today!

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

The Product Guy

JANUARY 31, 2017

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 60

Analytic Tools Research Software Customer Experience User Testing 60

The Product Guy

FEBRUARY 2, 2017

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

Alchemer Mobile

DECEMBER 21, 2022

If you work in mobile marketing or advertising , demographic information is critically important. The more you know about a customer’s current emotional state, the more you can tailor your marketing campaigns to provide an engaging, helpful experience and adjust your product roadmap to meet customer needs faster.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

The Product Guy

MARCH 2, 2017

Each Session of the program runs for 6 months with paired individuals… Conducting regular 1-on-1 mentor-mentee chats Sharing experiences with the larger Product community Participating in live-streamed product management lessons and Q&A. Jordan Bergtraum VP Product Management, ServiceChannel.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

The Product Coalition

JUNE 9, 2023

Even if you are advertising in order to build your brand (think Coca-Cola or Nike), you are educating the market on the kind of company you are (or the kind you want to be, but that’s for a different post). Any form of marketing involves educating the market on something.

Education 108

Education Marketing Weak Development Team User Testing 108

Mind the Product

JUNE 13, 2018

Joe Leech, Product Strategy Consultant. Joe Leech is a Product Strategy and UX consultant with 14 years experience helping companies and startups with product design, building the right stuff in the right order, and applying psychology in design and user experience. Get your workshop tickets. Leadership Forum.

User Testing 89

User Testing Data Visualization Workshop Product Research 89

ProductPlan

FEBRUARY 7, 2019

While products occasionally catch viral wildfire and sell themselves, most businesses actually have to spend money to make money, which in this case means paying for advertising, marketing, and sales initiatives. Product-Market Fit is Product Management’s Holy Grail.

User Testing 78

User Testing Product Marketing Marketing Research Software 78

Department of Product

SEPTEMBER 21, 2023

Bard’s Director of Product Management, Yury Pinsky outlined the technology underpinning the new feature in a blog post and says that the extensions can be used for use cases like planning trips, writing cover letters and drafting business documents. In 2021, top project management tools raised $2 billion+ in equity funding.

Research Software 52

Research Software Analytic Tools Feedback Software Reporting Tools 52

UX Planet

DECEMBER 15, 2023

Amazon’s deliberate decision to invest more in UX than advertising in its early years showed its organizational commitment to delivering good experiences to its customers — a decision that established it as the e-commerce behemoth of today. Have you prioritized the design problems to be solved in your product roadmap?

UX 96

UX User Testing Development Team Review Customer Experience 96

The Product Coalition

JANUARY 4, 2021

Even if you are advertising in order to build your brand (think Coca-Cola or Nike), you are educating the market on the kind of company you are (or the kind you want to be, but that’s for a different post). My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an What about Facebook? I’ll get to it next week, so stay tuned.

Education 139

Education Marketing Weak Development Team Advertising 139

Mind the Product

AUGUST 15, 2018

Today, however, I’m the Chief Product Officer of a small digital advertising startup, making difficult product decisions and helping the company to grow. This is the story of why I traded private equity for product. Becoming Chief Product Officer.

Reporting Tools 73

Reporting Tools Feedback Software Data Visualization Artificial Inteligence 73

PMLesson's Ace the PM Interview

APRIL 25, 2022

This was ultimately a lot of free advertising for Spotify who get the added bonus of social proof—if Spotify is cool enough for your friends, why don't you have a subscription yet? Anecdotally, I saw the campaign advertised in my own inbox and social media feeds. How would you build a Facebook product for blood donations?

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Userpilot

NOVEMBER 21, 2022

Does your organization really need such a role if you already have a product manager ? The product launch manager coordinates the work of cross-functional teams and supports the product manager during product launches. Their job is to support the product management function.

Product launches 98

Product launches Product Research User Testing Research Software 98

Userpilot

JULY 27, 2023

Engineering Manager: In charge of planning, designing, and overseeing projects. They also manage finances and supervise one or more engineering teams. Product Manager : In charge of creating product strategy and overseeing the design process, among other things. Come up with product and new feature ideas.

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

The Product Coalition

JUNE 1, 2020

Yeah, but… it’s hard for guests to find them without being local; it’s hard (as a host) to advertise my property effectively; you’re not sure you can trust the advertised room/flat to be a scam; hosts aren’t sure they won’t be scammed; … . This is where you start turning the vision into a product strategy?—?let’s

Feedback Software 78

Feedback Software User Testing Travel Advertising 78

BrainMates

JULY 6, 2020

A competitor analysis is one of the fundamental things you should do before you launch a new Product or business. As Product Managers, having solid knowledge of our rivals and their activity in the marketplace helps us make better decisions during the strategic product planning phase.

Data Visualization 94

Data Visualization Reporting Tools Advertising Presentation 94

Alchemer Mobile

DECEMBER 21, 2022

If you work in mobile marketing or advertising , demographic information is critically important. The more you know about a customer’s current emotional state, the more you can tailor your marketing campaigns to provide an engaging, helpful experience and adjust your product roadmap to meet customer needs faster.

User Testing 130

User Testing Customer Feedback Feedback Software Product Research 130

Department of Product

MAY 22, 2020

Why Product Features Matter Product strategy, features and the value chain What outcomes are you trying to achieve? How does what we’re building align with the wider strategy of the business? Product managers and product leaders should have an inherent sense of what’s valuable to customers.

Feedback Software 52

Feedback Software Customer Experience User Testing Customer Feedback 52

Mind the Product

NOVEMBER 19, 2019

Here, I’d like to share the lessons I’ve learned from my years working as a product manager, focused on growth. In modern tech companies, growth teams and growth product managers are becoming common, although all product managers aim to deliver business growth within their sphere of influence.

User Testing 115

User Testing Customer Experience Onboarding KPIs Branding 115