Mind the Product

JUNE 25, 2019

You might even use it day-to-day, but hiring for culture fit could be having a hugely detrimental effect on your product organization. Southwest Airlines was able to align employees on providing a cheap, no-frills experience for customers by hiring people who bought into its vision of air travel. You might know the term culture fit.

User Testing 189

User Testing Weak Development Team Customer Experience Airlines 189

Mind the Product

SEPTEMBER 29, 2017

Not only does this save a lot of time and money, it also results in better end products that people will love. In this incredible talk from Mind the Product London 2017, Jake Knapp shared how he developed the Design Sprint, and how to do them well. These weeks have been successfully run everywhere from banks to airlines to charities.

Research Software 151

Research Software User Testing Airlines Software Review 151

UX Studio

FEBRUARY 13, 2018

Here’s the thing: the fact that you do UX research is only the first step in creating a bulletproof UX design method. What needs to come after that, however, is creating a commonly accepted research system, where information is stored in a consistent and searchable way. But how is this connected to the topic of research systems?

Research Software 101

Research Software Reporting Tools User Testing Product Research 101

Mironov Consulting

JUNE 28, 2018

I’m often asked by B2C product managers how B2B companies are different, or about switching between the two. Here are some thoughts on company-wide structural differences and how we product managers get our work done. It’s a more precise, if less emotional, version of a May talk for Lean Product/UX SV meetup.

Enterprise 105

Enterprise User Testing Data Visualization Product Research 105

Melissa Perri

OCTOBER 23, 2016

But my experience with United Airline’s customer service this morning completely killed my good mood. It’s a story I know well because I see it so commonly in Product Management too. As someone who doesn’t work for an airline, how am I supposed to know that Z class doesn’t exist on Aer Lingus? Here’s your steak, deal with it.”

User Testing 136

User Testing Customer Experience Customer Feedback Airlines 136

BrainMates

OCTOBER 20, 2024

Product Differentiation - What Does Your Product Do Better? By ADRIENNE TAN Be 'Better' Creating new products has become remarkably easy in today’s technology-driven landscape, leading to a market saturated with entrants. This is where effective product management plays a crucial role.

Differentiation 40

Differentiation Feedback Software Customer Feedback Airlines 40

Mind the Product

NOVEMBER 20, 2018

This month’s Mind the Product Leadership meetup in London was treated to a talk by business advisor and entrepreneur Barry O’Reilly. Products have to be bold and proven solutions to problems, rather than ideas which are being developed and could fail. We try to avoid big, risky releases when we build products.

Airlines 159

Airlines Leadership Customer Experience User Testing 159

Mironov Consulting

OCTOBER 19, 2022

Product management doesn’t run Engineering; Engineering runs Engineering. And at least in public, Engineering and Product leadership need to be shoulder-to-shoulder , actively supporting each other at every turn. But there are some engineering team configurations that I see as problematic.  So

Weak Development Team 129

Weak Development Team Software Review Systems Review Technical Review 129

The Product Coalition

DECEMBER 19, 2018

For more than 6 years we’ve been developing front-end: methodically writing HTML/CSS, courageously implementing complicated JavaScript code, meticulously testing?—?all Nevertheless feedback collection doesn’t require filling out a survey form every week. Nevertheless, all of them are officially employed and work full-time.

Reporting Tools 102

Reporting Tools Feedback Software User Testing Analytic Tools 102

The Product Coalition

JUNE 17, 2021

There are many words that can be said about databases and database management systems (actual software products standing between a developer and a database). Which is why you often may find this stack widely used on huge, but relatively old systems backing the banks, insurance companies, airlines and so on.

Development 148

Development Data Visualization User Testing Framework 148

The Product Coalition

SEPTEMBER 18, 2023

Dynamic pricing Everyone is aware that airlines use this strategy when selling plane tickets. Factors such as purchasing patterns, the prices of competitors, and the product’s popularity influence these price changes. If you repeatedly check out the same tickets, it likely means you want them and are willing to pay more.

Data Visualization 143

Data Visualization Analytic Tools Reporting Tools User Testing 143

Usersnap

MAY 26, 2020

Collecting customer feedback is the magic that turned our company into a more customer-centric organization. We agilely implemented the feedback for our product and improved the customer journey. Our monthly new customers rate doubled and product trials went up by 155%. Let’s build a new product. But do not worry.

Feedback Software 98

Feedback Software User Testing Customer Feedback Research Software 98

Amplitude

OCTOBER 9, 2018

In today’s fiercely competitive age of product, efficient growth of engaged, happy users is the Holy Grail of product development. Your product has to be designed and built for growth from the foundation up. Spotify goes through product loops of think it, build it, ship it, tweak it. Amazon maximizes experiments.

Engineering 102

Engineering Reporting Tools Analytic Tools Data Visualization 102

svpg

DECEMBER 29, 2015

Perhaps your company began as a brick-and-mortar retailer, or an airline, or a financial services company. An airline creates technology to manage the logistics involved in flights, crews, reservations, payment, and fleet maintenance. For example, most retailers now find they need to sell their goods directly to consumers online.

Airlines 74

Airlines User Testing Customer Experience Product Research 74

Andrew Chen

FEBRUARY 6, 2024

It’s hard to be a product without a strong theory of distribution Here’s a common startup situation. A team busts their ass for months building the first version of their product. Now a big question emerges — how do you get the first people to use your product? It’s almost done.

User Testing 105

User Testing Research Software Feedback Software Startups 105

The Product Coalition

DECEMBER 9, 2019

Market Entry I have witnessed businesses joining marketplaces in order to enter and test the local market. For products that carry strong cultural nuances especially food and fashion, it may take time to gain acceptance. The answer is perhaps not an either-or but a question of when and how. Some of these tactics are listed below.

User Testing 78

User Testing Airlines Customer Feedback Customer Experience 78

Amplitude

JULY 29, 2020

When it comes to product strategy, there is so much conflicting advice that getting started can be confusing. Some companies’ strategies are so generic that they could mean anything, or nothing at all—as perfectly illustrated in this product strategy madlibs , which fills in the blanks with buzzwords and jargon and calls it a strategy.

Data Visualization 83

Data Visualization User Testing Product Strategy Analytic Tools 83

The Product Coalition

JUNE 17, 2019

Start with Transforming Internal Processes “It’s generally believed that when outsourcing work a company gets a cheaper product, with poor quality control. But in reality, the quality of the product depends on the organization of the processes”?—? However, the metric appears to have little to do with increasing productivity.

Banking 113

Banking Development Team Review Software Review Technical Review 113

Gainsight

APRIL 21, 2022

When it comes to travel, they say half the fun is getting there—though it usually depends on which airline you take! . In other words, you will be closely monitoring how your customers interact with your product so that you can identify opportunities to upsell and expand. Survey results. Product feedback.

Enterprise 98

Enterprise Customer Experience Feedback Software Data Visualization 98

Userpilot

JANUARY 19, 2021

Customer engagement and experience are closely intertwined – how you engage with your customers and what they see when they engage with your product will inevitably affect their experience. To measure customer engagement for product companies, you need to avoid vanity metrics like MAU and session numbers.

Analytic Tools 98

Analytic Tools Feedback Software Customer Experience Research Software 98

Mironov Consulting

AUGUST 8, 2017

As a product manager, I think it’s my obligation to bring clarity and precision to discussions… so talking generically about customers or users can be exasperating. If we work at an airline, our customers are the passengers who pay us to fly them home for Thanksgiving. You say potato, I say WTF. A Personal Sore Point. <soapbox>

User Testing 101

User Testing Customer Experience Analytic Tools Research Software 101

Pragmatic Marketing

MAY 23, 2017

The old adage that good marketing can’t sell a bad product is true. I’ve seen brands throw millions of marketing dollars at products that ultimately flopped. As product professionals, we internalize this lesson and combat its occurrence by taking an outside-in approach when it comes to product development.

Branding 70

Branding User Testing Marketing Airlines 70

Balsamiq

JULY 13, 2018

We recently began doing 1-on-1 video interviews as part of a user research initiative, which we described in a post a few months back called User Research: How to Start Talking to Your Users. So for this month's case study, I spent a little more time talking to Raguram Venkatesan , a customer and Product Manager in Florida.

User Testing 49

User Testing Customer Feedback Research Software Product Research 49

Userzoom

NOVEMBER 14, 2017

These include heatmaps, traffic and performance stats, A/B testing and much more. A/B Testing. Before rolling out a new update or design, consider running some user tests. You can A/B test a small audience to see just how your new material is going to be perceived. User Surveys and Polls. Customer Feedback Options.

Data Visualization 50

Data Visualization User Testing Product Research Customer Feedback 50

Basel Fakhoury

MAY 17, 2018

We spent the next full week brainstorming ideas, and we came up with over 100 feasible-sounding product concepts. But looking back at the last year and a half, we realized that the biggest mistake we made (and the one that doomed us from the start) was building a product that nobody cared about.

User Testing 40

User Testing Product Research Research Software Startups 40

Agile Velocity

MAY 3, 2024

Business agility encompasses aspects such as product innovation, customer-centricity, cross-functional collaboration, and adaptive strategy execution. This includes ideation, design, development, production, delivery, and post-sales support. Is the goal to improve time-to-market, enhance product quality, or foster innovation?

Agile 97

Agile Data Visualization Feedback Software Reporting Tools 97

Intercom, Inc.

FEBRUARY 27, 2020

With such a game-changing product to share, we also wanted to bring you the backstory from the folks who have been in the trenches, bringing Resolution Bot to life. One thing we’ve really tried to do is to be able to do the full product loop ourselves. ” So we built this product that eventually became Answer Bot.

User Testing 23

User Testing Artificial Inteligence Customer Experience Data Visualization 23

Split

MAY 27, 2022

When we don’t know if a change has a positive or negative impact, we A/B test it to resolve the disagreement. When testing features, start with your most controversial ones first. Let’s say there’s an internal argument over how to list products on screen. They A/B test the impact. The outcome could go both ways.

User Testing 59

User Testing Customer Experience Airlines Product Research 59

Roy Madden

SEPTEMBER 6, 2022

Gathering research used to involve sporadically visiting Google and searching by keywords. With the help of Feedly’s powerful AI search engine Leo, they have defined a new research category at the intersection of travel and mobility technology, spotting trends and shifts in the industry almost before they happen.

Research Software 84

Research Software Data Visualization Reporting Tools Travel 84

Balsamiq

JULY 13, 2018

We recently began doing 1-on-1 video interviews as part of a user research initiative, which we described in a post a few months back called User Research: How to Start Talking to Your Users. So for this month's case study, I spent a little more time talking to Raguram Venkatesan , a customer and Product Manager in Florida.

User Testing 40

User Testing Customer Feedback Research Software Product Research 40

Mironov Consulting

APRIL 15, 2023

The other group (product, engineering, design, long-term support, product marketing) is trained and paid and rewarded to focus on overall impact for the whole installed base, long-term investments, and the need to support every line of code that any user has in production.  In Get it done, and move on.

Customer Experience 124

Customer Experience Software Review User Testing Technical Review 124

UX Studio: Product Management

FEBRUARY 26, 2019

Most famous for their innovative work and the love of prototypes, Ideo provides diverse teams with designers, engineers, and researchers to a project. Their projects rarely end up with tangible products. The team has also incubated many products and have built Hello Bar. Clients love our friendly designers and researchers.

UX 80

UX Data Visualization Research Software Analytic Tools 80

DISQO

FEBRUARY 4, 2019

We ran some tests on the Alpha platform to see whether the ads will succeed or will backfire and seem like more corporate PR spin. Before making any large marketing or product investment decision, it’s important to test your core assumptions. We tested whether running a Super Bowl ad is the best approach.

User Testing 58

User Testing Data Visualization Reporting Tools Airlines 58

DISQO

FEBRUARY 4, 2019

We ran some tests on the Alpha platform to see whether the ads will succeed or will backfire and seem like more corporate PR spin. Before making any large marketing or product investment decision, it’s important to test your core assumptions. We tested whether running a Super Bowl ad is the best approach.

User Testing 40

User Testing Data Visualization Product Research Reporting Tools 40

DISQO

FEBRUARY 4, 2019

We ran some tests on the Alpha platform to see whether the ads will succeed or will backfire and seem like more corporate PR spin. Before making any large marketing or product investment decision, it’s important to test your core assumptions. We tested whether running a Super Bowl ad is the best approach.

User Testing 40

User Testing Data Visualization Product Research Reporting Tools 40

DISQO

AUGUST 13, 2019

Thor began by sharing the results of a test run on Alpha’s platform , where nearly 300 respondents were asked to provide feedback on the worst customer experiences they’ve endured, including the type of companies most often guilty of providing poor customer experiences. Allow teams to freely test and learn. Just learn.

Feedback Software 40

Feedback Software User Testing Weak Development Team Product Research 40

DISQO

AUGUST 13, 2019

Thor began by sharing the results of a test run on Alpha’s platform , where nearly 300 respondents were asked to provide feedback on the worst customer experiences they’ve endured, including the type of companies most often guilty of providing poor customer experiences. Allow teams to freely test and learn. Just learn.

Feedback Software 40

Feedback Software User Testing Weak Development Team Product Research 40