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Your Ultimate Guide to B2B Loyalty Programs [With Examples]

Userpilot

Are you using B2B loyalty programs in your business? They are a great way to encourage and retain customers by offering rewards to help you create long-term relationships with new customers. TL;DR B2B loyalty programs reward businesses with tiers, points, cashback, and exclusive offers to foster long-term partnerships.

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Product Strategy Depends on Company Strategy

Mironov Consulting

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    If these strategies don’t hang together, we each hang separately.

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17 B2B Customer Engagement Strategies That Drive Retention and Loyalty

Userpilot

Looking to try out new B2B customer engagement strategies to improve your product’s overall user experience and drive retention? In order to acquire, convert, retain customers – and turn them into raving fans – you need to engage them first. Hyper- personalize in-app communication and customer experiences.

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15 Customer Intimacy Best Practices and Tips For B2B Companies

Userpilot

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. In this article, we’ll discuss what exactly customer intimacy means and how you can nurture long-lasting relationships that result in retention. Customer focus is about researching and satisfying customer needs.

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User Engagement, Customer Goals and a Sustainable Growth Strategy

Product Management University

The B2B Product Manager Magazine August 2017 is now available. This month we focus on user engagement as a leading indicator of customer value and the subsequent impact on retention and recurring revenue. User Engagement: The Window to Your Customer Retention Soul. Product Management Playbook.

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B2B Product Manager Magazine August 2020

Product Management University

The B2B Product Manager August 2020. The B2B Product Manager August 2020 looks at the blessing and the curse that goes with marketing and selling feature-rich products. We also give you the missing layer to your customer testimonials if you want to showcase strategic value. Enjoy the B2B Product Manager August 2020 issue.

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B2B Product Manager Magazine July 2020

Product Management University

The B2B Product Manager July 2020. Enjoy the B2B Product Manager July 2020 issue. The Maturation of B2B Product Management & Marketing: Are We Keeping Pace? Integrated Products or Integrated Workflows: What Your Customers Really Want. The post B2B Product Manager Magazine July 2020 appeared first on Proficientz.

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