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He emphasizes that these activities vary based on context (large vs. small organizations, B2B vs. B2C, Agile vs. Waterfall). Waterfall) Product type (AI vs. non-AI products) Market focus (B2B vs. B2C) He emphasized that these contextual factors significantly impact a product manager’s role.
Millions of companies, from the worlds largest enterprises to the most ambitious startups, use Stripe to accept payments, grow their revenue, and accelerate new business opportunities. Stripe: Product Manager, Local Payment Methods Cost Optimization Stripe is a financial infrastructure platform for businesses.
A person who was focused on B2C products. Strong roadmap and product sense: can context switch between detailed work and high-level strategy/vision, ability to PM basic initiatives end-to-end. Som Nath [Image] Candidates short profile Som has over 6 years of experience in the tech industry, particularly in 0-to-1 startup environments.
At startups or growth stage companies, a “Product Manager” is responsible for identifying what needs to be built and then executing on building the product. Identifying user needs, or customer needs in the B2C environment, is currently a weakness of mine and a skill that is a hallmark of both B2B and B2C product managers.
He is also the co-author of Build What Matters: Delivering Key Outcomes with Vision-Led Product Management. A lot of companies have a mission statement that they think is a strategy or vision. The vision is where you intend to be in several years. A lot of work that goes into a vision. It provided a lot of clarity.
Observations of a B2Cstartup product manager working in enterprise. A startup, finding its feet and learning how to stand, should by certain logic be less wise, less capable and less developed than its older, wiser counterparts. I once heard an anecdote about a very young child being told a story about a very old man.
He lives in London, currently working as Product Manager at Gumtree.com, an Ebay company, previously led product at international startups and large organisations. From head of product at an early stage startup to managing global web properties at American Express, his career has taken him to the UK, France and back to New York.
This is Season Two of Scale , Intercom’s podcast series on moving from startup to scale-up. When Eren Bali founded Udemy in 2010, he had a vision for what the marketplace would be: a place where anyone could teach and learn anything. The patterns Yvonne and the team see on the B2C side often foreshadow behavior on the B2B side. “We
is the CPO of a startup in transition. They have a solid business but realized that the growth potential there is limited so they pulled me in to help them redefine their vision and strategy. It is very rare to simply sit in the room until everything is sorted out and have a clear vision and strategy as an immediate outcome.
He lives in London, currently working as Product Manager at Gumtree.com, an Ebay company, previously led product at international startups and large organisations. From head of product at an early stage startup to managing global web properties at American Express, his career has taken him to the UK, France and back to New York.
It’s been a long-held notion in startup circles that lack of product-market fit will doom even the scrappiest of teams to fail. And beyond the anecdotal, an often-cited 2019 study CB Insights found that “no market need” was the leading reason most startups don’t succeed. ” Credit: The Lean Startup Playbook. In short, yes.
This post is now the single best way to find my best stuff across both the newsletter and podcast. Thank you, thank you, thank you. The best is yet to come. 🎖️ The Best of Lenny’s Newsletter 1.
As Head of Sales for Spendesk, Nico was initially inspired by the vision of founder Rodolphe Ardant who had spotted a gap for ‘spend management’ in the B2B market based on personal banking trends. Spendesk thinks about building its company in three stages: startup, growth, and scale. Short on time? What sets Spendesk apart.
Not too long ago, when Intercom turned 10 , we dedicated an entire episode to speed , or why startups should always strive to keep momentum as they scale. I think both myself and you, Paul, at the very least, and I’d argue all 300 folks in R&D would all agree, speed is a huge ingredient of a successful startup.
He lives in London, currently working as Product Manager at Gumtree.com, an Ebay company, previously led product at international startups and large organisations. From head of product at an early stage startup to managing global web properties at American Express, his career has taken him to the UK, France and back to New York.
From the early days of our startup , I’ve been putting a lot of effort creating a culture of product shipping. Developing a B2C product , our goal was to ship 2 new releases each month. Startups can announce a new version every few weeks but if no one uses it?—?that’s Is that shipping? that’s not my idea of shipping either. “A
One of the hardest challenges of any product and any startup is of course reaching product-market fit. The first deals that you are going to secure are likely to be much more on relationship and vision than on a working product (or you shape the product together with your design partners as you go, in a later stage).
A Successful Start I learned about Minimum Viable Products like 99% of other Product Managers - through The Lean Startup by Eric Ries. Someone picked up The Lean Startup , had their mind blown, and said “We should do that here!” In the beginning, we talked about this concept as something to validate startup ideas.
What is the future vision for UX? So it doesn’t matter if it’s B2B or B2C, I think every digital interaction that we have is an experience so we need to ensure that it’s optimized for the audience it’s required to serve. I work on both strategic and tactical projects. Where does UX fit into the digital business?
Later’s Farhan Virji on adapting B2C support strategies for B2B teams. On the surface, B2B customer support issues might look quite different from those of B2C. Speed is every startup’s biggest competitive advantage. “It is about the people, and vision and purpose and work, in that order.
The city has a concentration of DTC and B2Cstartups and scale-ups with product needs. The advantage a founder has when working with us is that they get a team of product experts who have experience with hundreds of startups and scaleups. It’s experience that individual product hires won’t typically have.
In this episode of our podcast, Doug and I chat about what makes a compelling story, how to distill a founder’s high level vision into something more relatable to individual buyers, and much more. I continue to do what I love doing, which is helping startups figure out how to build and grow. Distilling the 40,000-foot vision.
In this episode of our podcast, Doug and I chat about what makes a compelling story, how to distill a founder’s high level vision into something more relatable to individual buyers, and much more. I continue to do what I love doing, which is helping startups figure out how to build and grow. Distilling the 40,000-foot vision.
It increases your influence with engineering teams, it brings confidence to your presentations and it allows you to focus more on your vision and less on unexpected technical hurdles. While UX and UI are as or even more important than in B2C contexts, its technical systems must be rigorous. This is where tech and business meet.
What’s the difference between product management in B2B/SaaS and B2C? To be honest, I haven’t worked in the B2C sector. Following are some of the differences I can think of: Customer Research: B2B PMs tend to speak with customers a LOT more than B2C customers. That’s just because you have so much data in B2C compared to B2B.
This means, roughly, “I will fulfill my product vision, but I’m not talking to customers”. Likewise, dealing with B2C or B2B customers completely alters your approach to product development and improvement. After a couple of years, I got a job at a startup in Brazil. They are not even close to where the market is right now.”
This is the big ‘vision’ question, aka boiled down to “Why are we doing this?” Let’s say the candidate did well at B2B companies, but maybe not so well in B2C companies’ interviews. So if the target company is a B2C company, then should the hiring department be upfront about the differences in product management between B2B and B2C? (B)
It was a great experience working in an MNC that functions with the startup mindset. The mobile team was functioning very much as a product organization where they had a roadmap and delivered features which lined up with the vision of the company. This is my journey into Product Management: I graduated with a technical degree (B.Sc
With the increasing demand for streamlined B2C communication that limits face-to-face interaction, many tech companies have paved avenues for success. Jeff founded his Indianapolis startup in early 2019 to help contractors determine the legitimacy of a potential client without needing to send a truck. Enter Innovatemap.
At a smaller company or a startup, usually one person plays both roles. So if you are looking to get experience in both these areas, it is best to do it at a smaller company or a startup. You identify the target market, the market size, you build out the initial vision of the product. You define the pricing of the product.
It’s possible also to find startup jobs that pay well above the average B2B sales and product manager salary. If you’re looking for startup jobs, the site also has filters for ‘Stage of Company’ and ‘Money Raised.’ Career Outlook for a B2B Product Manager B2B product managers have a similar career progression to B2C product managers.
This is because, for most for B2C products, the user is also the customer. For B2C products, these two people are usually the same and that’s why these products are also called consumer products. Product teams work on delivering the vision. Vision is long term. Sales teams work on closures and incentives.
Consequently, you can apply product tools (Vision, Strategy, Roadmap, Execution and Measurement) to any product you’re building, to create change more effectively. Trying to simply improve on metrics, whether or not they align with your vision and strategy, leads to a product disease we call “hypermetricemia”. We’re fundraising?—?how
I quickly came to realize how lucky I’d been when I joined a startup as a co-founder and came to raising capital. “I’m currently the founder of LevelUp, a startup aiming to revolutionize mentorship by creating a platform connecting women mentors and mentees based on role, industry, career interests, and goals.
One of the most critical aspects of finding product/market fit in the earliest stages of a startup is identifying and targeting your ideal customer. I find though that many startups don't give this task as much attention as it deserves. Sure, coming up with an initial hypothesis of a high level ideal customer description is easy.
What’s the difference between product management in B2B/SaaS and B2C? To be honest, I haven’t worked in the B2C sector. Following are some of the differences I can think of: Customer Research: B2B PMs tend to speak with customers a LOT more than B2C customers. That’s just because you have so much data in B2C compared to B2B.
This not only requires a strong vision, or what the more cynical would call childish naivety. The Business Architecture pivot is about shifting between a business-to-business (B2B) model, and a business-to-consumer (B2C) model. . — EL-P To reach that point, he went through hell and back.
At a large B2C media company, I found that there was an over-arching strategy but it was formulated with little input from each of the business units, which continued to operate independently and never actually made the sacrifices necessary to implement it. not routine launches, but major launches?—?such
In both B2B and B2C, buyers want to self-serve. Unlike the traditional product manager who is responsible for the long-term vision and success of a product. This is usually done through a free trial or freemium model. And once the user gets value from the product, it’s easier for them to decide to upgrade to a paid plan.
And if it’s a B2B and it’s B2C, then that obviously complicates the conversation. As Marie mentioned, if it is a B2B, B2C, then that gets very complicated. Early businesses can unravel very quickly when they don’t have that vision clearly articulated, or everyone’s not on the same page on that vision.
A bit background on myself; I’ve been working in the agile industry, making software for 12 plus years now, and mainly with fast growing venture capital fund and startups in Berlin or with large corporate organizations. At the moment I’m working for a large electricity and gas provider here in Germany.
There’s a clear distinction between technical and business-oriented roles, as well as between those focused on B2C and B2B markets. In both cases, there should be a proper high-level product vision and a product roadmap. For example.
Kevin Indig leads SEO & Content Marketing as VP at G2 and mentors startups in Marketing at GermanAccelerator. In addition to this, our conversation also covers his time at Altassian and contrasts this with his G2 role, his thoughts on Google updates and how they impact his industry and his vision for the future of SEO.
Whether you are a large enterprise with vast resources or a startup with a limited budget, it’s common to find that you have product development problems that are either not identified or not properly addressed. 5 Key Elements to Check A single product issue may reflect multiple underlying causes.
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