Good Product Manager

DECEMBER 2, 2015

We’ve been busy at SiriusDecisions with a lot of new research and resources for b-to-b product management leaders and product managers: The ABCs of Product Management Technologies. In my first post for the new SiriusDecisions Marketplace, I cover The ABCs of Product Management Technologies.

Research Software 60

Research Software Analytic Tools Technology Product Management 60

Roman Pichler

JANUARY 11, 2022

Like a modern product roadmap, a learning roadmap states the specific outcomes or benefits you’d like to achieve to become a more competent product person, and it captures them in form of learning goals. The roadmap in figure 1 is based on my GO product roadmap template. Figure 2: A Product Mmgt Skills Model.

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Roadmap Weak Development Team Customer Experience Leadership 320

Product Talk

FEBRUARY 14, 2024

And if you’re really excited about an idea, you might look for opportunities to share it outside your company with the broader product community. Today’s Product in Practice features a continuous discovery champion who did all three. Do you have your own Product in Practice you’d like to share? You can submit your story here.

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Analytic Tools Research Software Product Research Data Visualization 222

Gainsight

DECEMBER 10, 2018

Before you say, “ thank u, next ” to 2018, check out Gainsight’s top blog posts, webinars, and resources of 2018. Top 5 Customer Success Blog Posts of 2018. CSM & Product’ Is the New ‘Sales & Marketing’. You can’t have a business without a product and you can’t maintain a customer base without Customer Success.

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Webinar Blog Customer Experience Customer Feedback 71

Product Management University

JULY 6, 2021

B2B Product Manager June 2021 Issue. When you look at the maturity curve for your product management team, don’t focus so much on the skills they have. Pay more attention to the business outcomes customers get from products your team is delivering. Enjoy our B2B Product Manager June issue.

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B2B Product Management Product Manager Magazine 130

bpma ProductHub

MAY 31, 2018

By Ellen Gottesdiener Part 2: 5 Ways to Untangle the Mess In part 1 of this blog, I outlined the confusion between what a Product Manager does and what a Product Owner does. With…

Product Management 278

Product Management Product Manager Management Management 278

Dear Strategy

MARCH 15, 2023

So, if I’m not too crazy about writing, and I absolutely love podcasting, then why have a blog in the first place? And it also resulted in me pretty much giving up on the podcast because I had neither the time nor the inspiration to write blog posts for each and every episode. So that just about covers the new era.

Framework 97

Framework Workshop Blog Education 97

Product Management University

AUGUST 12, 2021

B2B Product Manager August 2021 Issue. If you’ve been through an acquisition, you understand the challenges of merging product teams let alone cultures and processes. A little bit of tactical product management before a strategic acquisition can go a long way in lowering the post-acquisition hurdles.

B2B 130

B2B Product Management Product Manager Magazine 130

Product Management University

AUGUST 12, 2020

The B2B Product Manager August 2020. The B2B Product Manager August 2020 looks at the blessing and the curse that goes with marketing and selling feature-rich products. We also give you the missing layer to your customer testimonials if you want to showcase strategic value. Product Management Playbook.

Magazine 130

Magazine B2B Product Management Product Manager 130

Product Management University

MARCH 24, 2021

The goal of your product strategy isn’t to p**s people off. It’s to demonstrate that your product direction is aligned with the goals and priorities of your target customers, current customers included. Product Strategy In the Ideal World…. Sales wants your product strategy aligned to its pipeline.

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Product Strategy Strategy Differentiation Vision 298

Gocious Blog

APRIL 18, 2024

When it comes to leadership in the manufacturing world , product marketers and product managers are like two peas in a pod. Both positions require a thorough understanding of the product and their ideal customer's preferences and pain points.

Product Marketing 85

Product Marketing Marketing User Friction Management 85

Product Management University

NOVEMBER 3, 2020

Product managers, there’s never going to be a time where customer retention priorities and wallet share growth opportunities have more overlap, i.e., not at odds. Treat this as a collaborative product management team exercise, not an exercise for each product manager. Think about it.

Customer Experience 246

Customer Experience Customer Satisfaction Workshop Vision 246

Product Management University

NOVEMBER 17, 2020

B2B Product Manager November 2020 Issue. As the pandemic economy has forced all of us to completely rethink everything, we also give you a list of things to consider for product management, product marketing and sales in 2021. Enjoy the B2B Product Manager November issue. View the magazine.

Magazine 130

Magazine B2B Product Management Product Manager 130

Product Management University

DECEMBER 17, 2020

B2B Product Manager December 2020 Issue. Enjoy the B2B Product Manager December issue. Blog: High-Octane Product Management. Why Storytelling Skills For Product Management & Product Marketing Are Essential for Success. Product Management Playbook. In This Issue.

Magazine 130

Magazine B2B Product Management Product Manager 130

Gainsight

MARCH 1, 2024

In this blog, we asked four remarkable female leaders in CS about their predictions and foresight into the future of this pivotal field. Nabeeda Bakali-Abrar Customer Success Manager, Linkedin Years in CS: I have been in customer success for around four years, and as soon as I joined the CS community, I felt right at home.

Data Visualization 59

Data Visualization Customer Experience Technical Review Customer Feedback 59

Product Management University

JULY 15, 2020

The B2B Product Manager July 2020. This month we take a closer look at the practices of product management and product marketing and the extent to which our profession is keeping pace with the demands of our markets. Enjoy the B2B Product Manager July 2020 issue. Product Management Playbook.

Magazine 130

Magazine B2B Product Management Product Manager 130

TechEmpower - Product Management

DECEMBER 11, 2023

Ensure that you investigate the designers' past work, samples of their work product, and their process. Quality of Work: The end product should not only look good but function as expected. Our blog post 53 Questions Developers Should Ask Innovators has a list of questions any good development team would ask. An account manager?

Software Developers 118

Software Developers Software Development Software Review Development 118

Product Management University

FEBRUARY 25, 2021

Think of product management as the window to your organization’s soul. Everything about how your organization builds, markets, sells and onboards customers starts and ends with your products. As product management goes, so goes the rest of the organization. A team that leads far more than it reacts.

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Product Management Product Manager User Testing Management 208

Dear Strategy

MARCH 15, 2023

So, if I’m not too crazy about writing, and I absolutely love podcasting, then why have a blog in the first place? And it also resulted in me pretty much giving up on the podcast because I had neither the time nor the inspiration to write blog posts for each and every episode. So that just about covers the new era.

Framework 52

Framework Workshop Blog Education 52

Gocious Blog

JANUARY 3, 2024

Product portfolio management is far more involved than managing a specific product model. It involves monitoring, analyzing, and strategically assessing multiple product lines to ensure all models are meeting the needs of the target customer.

Management 94

Management Management Roadmap Product Management 94

Product Management University

JULY 7, 2020

Is the maturation of B2B product management and marketing keeping up with the demands of the market? B2B technology companies today bear little if any resemblance to those of the mid to late 90’s, yet a big chunk of the industry is still practicing product management and product marketing the exact same way it did 20-25 years ago.

B2B 165

B2B Marketing Product Management Product Manager 165

Product Management University

APRIL 30, 2019

The B2B Product Manager Magazine April 2019 is now available. If your perception of portfolio management is that it’s more advanced or involved than traditional product management, it may be time to reconsider. Blog: High-Octane Product Management. Product Management Playbook.

Magazine 113

Magazine B2B Product Management Product Manager 113

The Product Manager Coach Blog

JANUARY 9, 2024

Brian Chesky of Airbnb sparked a lively debate last year by questioning the role of product managers in today’s fast-evolving business landscape. He stated, “Airbnb has morphed its product management function into an “Apple-style product marketing function.” Aligning Product Vision and Strategy 2.

Analytic Tools 72

Analytic Tools Artificial Inteligence Feedback Software User Testing 72

The Product Coalition

OCTOBER 21, 2021

The same can be said for handling product backlog , feature requests and anything else you need to put together a great product. 3 mistakes that can get in the way of efficient product prioritization While there’s almost an endless list of things that can derail a project, there are some mistakes that pop up more than others.

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Product Research User Friction Framework Vision 203

The Product Coalition

FEBRUARY 5, 2021

An unconventional view of what it takes to be a Product Leader Photo by Porapak Apichodilok from Pexels *Note: this is a revised and updated version of a guest blog I did for Department of Product, titled: ‘Unconventional advice for transitioning to Head of Product’ ?—?check check it out! How do I build alignment?

Leadership 154

Leadership Technical Advisors Product Research Weak Development Team 154

Product Management University

JULY 23, 2020

It’s not a way to do product management. It’s not how you do product marketing or sales. It’s not a way to do strategic planning or run your business. More emphasis on deliverables, greater accountability and better product usability. The Critical Part of Product Management That Got Lost.

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Agile Development Product Management Product Manager 165

Product Management University

JUNE 3, 2020

Market analysis is one of the first and most important steps in the success of any business, large or small, products and services. 3 Key Differences Between Product and Solutions Market Analysis. 3 Key Differences Between Product and Solutions Market Analysis. Product Driven, What’s the Difference? Related Articles.

Marketing 147

Marketing Product Marketing Workshop B2B 147

The Product Coalition

NOVEMBER 30, 2022

Voila: Improve the odds of discovering your product, make them aware it exists Build consumer understanding of your product beyond the name (what does it do? There’s nothing about community The ROI of community (having a group of users who know and love your product) is insane. why is it valuable? is it fit for my use case?)

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User Testing Customer Feedback Feedback Software Reference 123

The Product Coalition

DECEMBER 11, 2023

If you are the new product leader of your company, your company might be in product leadership debt. I had already been blogging for a while when she was born, so some of you might remember me writing about how I applied product management practices in the many decisions I needed to make around her birth , for example.

Strategy 78

Strategy Onboarding KPIs Leadership Roadmap 78

The Product Guy

AUGUST 13, 2020

Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. Some of them are good, and some of them are bad.

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Product Management Product Manager Research Software Feedback Software 163

Userpilot

FEBRUARY 4, 2023

Need an example of strategic initiatives so you can implement them in your SaaS business? To stay ahead of the competition and drive customer retention , feature adoption, etc, you need to systematically build strategic initiatives and complete them. You can develop and execute strategic initiatives with the OKR framework.

Feedback Software 97

Feedback Software Analytic Tools Research Software Product Research 97

Product Management University

OCTOBER 12, 2021

Product Marketing may be one of the most misunderstood and undervalued functions as evidenced by the fact that so many B2B organizations still don’t have it. If clearer differentiation and greater sales success are on your A-list, dispel these three product marketing myths and you’ll be on your way. Hardly product marketing!

Product Marketing 147

Product Marketing Marketing Differentiation Healthcare 147

Product Management University

APRIL 14, 2021

Business outcomes vs product features: how do your sales demos stack up? In many cases, the product silos that exist within product management become transparent to buyers during the sales cycle, creating the perception you’ve got a bunch of fragmented products instead of integrated solutions.

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Demo Workshop Reference Naming 147

Product Management University

APRIL 24, 2018

The B2B Product Manager Magazine April 2018 is now available. We kick off our April issue by looking at the correlation between your sales methodology and your product management philosophy. In This Issue: Blog: High-Octane Product Management. Product Management Playbook.

Magazine 113

Magazine Customer Experience B2B Blog 113

Userpilot

FEBRUARY 26, 2023

Product roadmaps and backlogs serve different purposes, and using the terms interchangeably (or incorrectly) can lead to confusion and misalignment among the product team and the wider organization. TLDR Understanding the difference between a product roadmap and a backlog is crucial for product managers.

Roadmap 96

Roadmap Product Research Research Software User Testing 96

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding.

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Product Marketing Onboarding KPIs User Testing Marketing 96

The Product Coalition

JULY 2, 2023

A successful product can only work if people actually buy it. But too many product leaders focus on the product itself and not on what makes it sell. As product leaders you cannot ignore the full customer journey to make sure it makes sense. I’m sure you know this quote and see it a lot in product management.

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User Testing Customer Experience Product Strategy UX 111