Userpilot

MARCH 29, 2024

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy.

Branding 105

Branding Analytic Tools Feedback Software User Testing 105

Product Innovation Educators

FEBRUARY 1, 2021

Visual storytelling makes a huge difference for businesses because audiences want to get to know the brands they’re buying from, but they often don’t want to take the time to read content that delivers authenticity and transparency. If brands are leading with stock imagery, they’re not even doing what any of us can do.

Data Visualization 257

Data Visualization Positioning Strategy User Testing 257

Userpilot

OCTOBER 10, 2024

That’s why we’ll go over what onboarding is in SaaS and analyze 8 onboarding examples from reputable SaaS companies to learn what they’re doing right (or wrong). The survey also allows for basic customization, such as branding colors.

Onboarding KPIs 105

Onboarding KPIs Data Visualization Customer Experience User Testing 105

Userpilot

JULY 22, 2024

Product positioning is crucial in product management to attract prospects and stand out in your niche. But how can you start crafting an effective positioning strategy that appeals to your target audience? TL;DR Developing a solid product positioning strategy involves several key steps. Understand your competition.

Research Software 102

Research Software Positioning Data Visualization Definition 102

Product Innovation Educators

FEBRUARY 17, 2025

Our guest is Francesca Cortesi, CPO and consultant for some of Europe’s multi-billion dollar brands and fastest growing businesses. She positioned herself at the intersection of different functions, collecting input from business stakeholders to define problems, then transmitting requirements to development teams to create solutions.

Reporting Tools 179

Reporting Tools Feedback Software Customer Feedback Technical Review 179

Product Innovation Educators

OCTOBER 19, 2020

Those topics and more are in a new book titled Hello, My Name Is Awesome: How to Create Brand Names That Stick. Alexandra has created names or renamed many brands and products you would recognize, including the Wendy’s Baconator. 9:50] What are some examples of product names that deliver all the qualities of SMILE?

Naming 307

Naming Branding Customer Experience Consulting 307

Product Talk

DECEMBER 11, 2024

Tweet This When you consider employee experience to be a product and People Ops to be the product team, this impacts how you frame other teams like recruiting and employer branding. Tweet This Sharing one specific example, Eva says that they had been struggling with their 360 review process.

Product Research 226

Product Research Customer Experience User Testing Feedback Software 226

Userpilot

OCTOBER 19, 2024

According to a Deloitte report , positive customer experiences can lead to a 140% increase in spending compared to negative ones. You can do this by calculating the percentage of positive responses (satisfied and very satisfied) you received. Enhances your brand reputation As of this year, over 70% of people in the US use social media.

Customer Satisfaction 111

Customer Satisfaction Customer Experience User Testing Feedback Software 111

Alchemer Mobile

DECEMBER 28, 2021

The concept of retargeting mobile customers is not a new idea by any means, but few brands practice it successfully. Here are examples of a few demographic data categories: Age. Truly powerful mobile customer engagement comes from hyper-specific brand interactions. Let’s jump right in. Demographic factors. Nationality.

User Testing 246

User Testing Customer Experience Customer Feedback Feedback Software 246

UX Planet

MARCH 3, 2025

In this guide, well explore various website types, their goals, key design considerations, and real-world examples to help you craft memorable experiences. Example Websites: Notion Figma 2. Example Websites: Nike Allbirds 3. Example Websites: Stripe Basecamp 4. Example Websites: Kulbachny Eli Alcaraz 5.

Reporting Tools 59

Reporting Tools Magazine Software Review Customer Experience 59

Product Innovation Educators

APRIL 3, 2023

It’s about using data to uncover insights and the best place, time, and way to speak to a consumer on behalf of a brand. Then deliver that in an effective way and measure the success of that against brand goals. [7:14] Now, you can track advertising exposure all the way through to the brand’s ultimate success measure.

Data Visualization 267

Data Visualization Marketing Advertising Analytic Tools 267

Roman Pichler

AUGUST 11, 2020

The overall example I use to illustrate the mistakes is a healthy eating app that helps its users improve their eating habits and live more healthily. Examples : “Offer a weight loss mobile app”, “Become the number one weight loss app provider”. Examples : “Everyone who owns a smartphone”, “Business users and consumers”.

Vision 344

Vision User Testing Product Research Research Software 344

Alchemer Mobile

APRIL 20, 2022

For example, the average customer that shops across both banners, in-store and online, spends over 12 times more than a customer utilizing a single channel,” Erik Nordstrom, CEO of Nordstrom. When brands talk to more people, they get a more realistic picture of sentiment; in this case, consumers’ responses were more positive.

User Testing 243

User Testing Feedback Software Customer Experience Customer Feedback 243

UX Planet

DECEMBER 25, 2024

You see, a positive user-centred designercan; Increase engagement, Build loyalty, and,yes, Contribute positively torevenue I just feel that the moment we link UX to financial metrics, the conversation about the value of UX goes out thewindow. This example highlights the human ROI, the value of UX that goes beyondmoney.

UX 105

UX Customer Experience Feedback Software User Testing 105

Userpilot

AUGUST 12, 2024

They may abandon the page if the messaging and positioning are confusing or contradictory. Anthony Pierri knows this, and after helping over 200 businesses improve their homepage, he’s hosting the talk “ How to Rewrite Your Homepage With Sharper Positioning & Messaging ” on October 8th. What is positioning?

Messaging 105

Messaging Positioning Data Visualization User Testing 105

Userpilot

SEPTEMBER 30, 2024

A messaging strategy is a marketing framework /plan that outlines how your brand communicates its key messages and unique selling proposition to its target audience. Differentiation : Strategic messaging highlights what makes your brand unique, showcasing features and benefits that set you apart from competitors. User persona example.

Messaging 111

Messaging Research Software User Testing Analytic Tools 111

Alchemer Mobile

DECEMBER 21, 2022

The concept of retargeting mobile customers is not a new idea by any means, but few brands practice it successfully. Here are examples of a few demographic data categories: Age. Truly powerful mobile customer engagement comes from hyper-specific brand interactions. Three retargeting methods to boost customer engagement.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

freshtrax

MAY 30, 2025

We somehow landed on matcha, and he told me about a video hed recently seen saying, “You know, some Chinese matcha brands are deliberately misleading consumers into thinking they’re buying Japanese products.” A significant number of matcha products featuring Japanese-style branding are actually produced in China.

User Testing 78

User Testing Branding Naming Customer Experience 78

Roman Pichler

JANUARY 20, 2025

Product Strategy Discovery As its name suggests, product strategy discovery is about finding an effective product strategybe it for a brand-new product or an existing one whose current strategy is no longer valid. The business goals, finally, state the positive impact the product should achieve for the business.

Systems Review 167

Systems Review Product Strategy Strategy Product Research 167

Roman Pichler

SEPTEMBER 13, 2022

The product vision describes the product’s purpose, the ultimate reason for creating it, and the positive change it should bring about. These may include financial goals like a revenue target as well as acquiring new knowledge and developing the brand. This includes the stakeholders, the management sponsor, and development teams.

Product Strategy 349

Product Strategy Strategy Vision Product Research 349

Roman Pichler

OCTOBER 6, 2020

For example, generate revenue or meet a profit margin, reduce cost, or develop the brand? Will the product make a positive impact on people’s lives, the wider society, and the planet, or will it at least not cause any harm ? Do the metrics show a positive, flat, or negative trend? What are its business goals?

Product Research 293

Product Research Technical Review Feedback Software Research Software 293

The Product Guy

APRIL 21, 2019

A customer-centric approach focuses on providing a positive customer experience to drive profit and gain competitive advantage. McDonald’s is an example of a company that successfully uses a secret menu to cater to customers. Builds brand. Higher revenue and market share.

Data Visualization 378

Data Visualization User Testing Customer Experience Product Research 378

Alchemer Mobile

DECEMBER 16, 2020

COVID-19 hit finance apps with a one-two punch, and many brands are still adjusting to find their new normal. While we saw DAU stay consistent for traditional banking apps this year, DAU spiked for budgeting apps, insurance companies, credit score apps, and other mobile-first brands in the finance category. stars to four stars.

Finance 243

Finance Feedback Software User Testing Data Visualization 243

Roman Pichler

DECEMBER 7, 2021

Take the example of Sonos, a wireless hi-fi system that allows people to enjoy music by providing easy access to a range of streaming services. These may include generating revenue , reducing cost , increasing productivity , and strengthening the brand. Desirability is probably the most important factor.

Artificial Inteligence 285

Artificial Inteligence Vision Wireless User Friction 285

Roman Pichler

JANUARY 31, 2023

Vision Inspiring : Describes the positive change the product should create. If that’s not the case, then break up the target group and form several subgroups, for example, a user and a customer one. Product Type : It’s clear what kind of product you want to offer, for example, mobile app on Android and iOS.

Vision 238

Vision Differentiation Download Branding 238

Userpilot

SEPTEMBER 9, 2024

Looking for real-life customer-led marketing examples that worked to get inspiration for your own campaigns? You’ve probably had enough theories already, so this article cuts to the chase to show you examples from top brands that are killing it with this approach. This section will show you some practical examples: 1.

Customer Feedback 111

Customer Feedback Customer Experience Data Visualization Analytic Tools 111

Userpilot

JULY 29, 2024

This article will help you conduct your own by providing you with a competitive analysis example and some templates. Identify direct and indirect competitors via market research to better position your product. Competitive analysis examples for SaaS Competitive analysis is crucial for SaaS companies to stay ahead in the market.

Data Visualization 111

Data Visualization Research Software Reporting Tools Feedback Software 111

Userpilot

AUGUST 30, 2024

In this article, we’ll explore 7 product advertising examples to inspire you—from video ads and social media marketing to events and blogging. Here are seven of the best advertising campaign examples in SaaS: 1. Creates humorous and viral content on TikTok that resonates with broad audiences, boosting brand awareness.

Feedback Software 105

Feedback Software Analytic Tools Research Software Advertising 105

Alchemer Mobile

AUGUST 26, 2021

It allows you to have insight into the overall customer experience and larger brand perception. Examples of in-app feedback collection. For example, a large national retailer we work with recently launched a survey on their multiple iOS apps to gather feedback from purchasers immediately after checkout. Cart abandonment survey.

Feedback Software 246

Feedback Software User Testing Customer Feedback Product Research 246

Product Innovation Educators

APRIL 10, 2023

Summary of some concepts discussed for product managers [6:03] Can you give an example illustrating why ranking and valuing Jobs-to-be-Done is important? My client’s brand attributes were more around wholesomeness, fun, and casualness. As another example, we were working with health insurance companies.

User Testing 247

User Testing Healthcare Product Research Artificial Inteligence 247

UX Planet

OCTOBER 8, 2024

High-quality writing leads to positive experiences between users and the product whereas low-quality writing leads to the awful opposite. To make sure your product’s content and your users’ experience do not fall prey to the latter, we have created this list of 12 world-class UX writing examples. It is all of these.

UX 104

UX Data Visualization Research Software Analytic Tools 104

Alchemer Mobile

DECEMBER 8, 2022

If more people actively tell you they do not love your brand or your app during a specific period, that’s not a failure. When someone gives feedback (whether negative or positive), it’s critical to follow up. An example would be sending an app store Ratings Prompt so they’ll leave you a high rating and positive review.

User Testing 246

User Testing Customer Feedback Data Visualization Customer Experience 246

Userpilot

MAY 27, 2024

Customer perception can make or break your brand reputation. Let’s explore what it is and how to measure it, then look at 10 ways to make customers look at your brand with a positive lens and increase product engagement ! Positive customer perception can lead to brand loyalty, while negative perception (e.g.

Feedback Software 105

Feedback Software User Testing Analytic Tools Customer Feedback 105

Userpilot

SEPTEMBER 16, 2024

Real-life SaaS examples of successful market development attempts. Strategic partnerships : Collaborate with other companies to enter new markets or strengthen market position by leveraging partners’ strengths. It can be a great strategy when you can leverage your brand loyalty to upsell new products to an existing market.

Research Software 105

Research Software Analytic Tools Feedback Software Data Visualization 105

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. There are 11 main product strategy examples in SaaS today.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

Alchemer Mobile

NOVEMBER 21, 2022

For example, mobile devices can be more personal than desktop devices as they are kept with people all the time, so the “right moment” in a mobile experience will look different than it would on a desktop, tablet, or other connected device. This snapshot from Apptentive Insights shows feedback that helps brands drive their product roadmaps.

Customer Feedback 244

Customer Feedback User Testing Feedback Software Product Research 244

Alchemer Mobile

MAY 17, 2022

Here are some examples of areas to focus on: Product roadmap prioritization : What new app features and improvements are customers most interested in? . Customer sentiment : How do customers feel about your product and brand? Why do they feel that way? Step 2: Determine what feedback methods will fill the gaps.

Feedback Software 246

Feedback Software Research Software User Testing Reporting Tools 246