Sachin Rekhi

APRIL 12, 2020

In Silicon Valley, we've become well-versed in the importance of finding product/market fit as the most important early pursuit for any new product or startup. Beyond product/market fit, it turns out business strategy really does matter.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Intercom, Inc.

JANUARY 14, 2021

And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. Use it to make better product decisions. Information from the front lines is critical when helping product decision-makers prioritize what to build next.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

The Product Coalition

JULY 28, 2020

According to Customedialabs , the typical bounce rate for good performing e-commerce and retail products is 20%?—?45%, 45%, for B2B products it is 25%?—?55%, Interestingly, the bounce rate tells a lot whether you are close to your product/market fit or not. 55%, and for lead generation websites it is 30%?—?55%.

User Testing 112

User Testing Product Research Product Marketing Testing 112

The Product Coalition

JUNE 18, 2023

Photo by cottonbro studio on Pexels When I started Infinify, I told the world I am shifting to product consulting. I knew what I really wanted to do, and the way I understood the term ‘product consulting’ described it quite well. The market, however, understood it differently.

Naming 128

Naming User Testing Feedback Software Weak Development Team 128

The Product Coalition

JUNE 14, 2020

Using Sean Ellis Test For Measuring Your Product/Market Fit Sean Ellis, who is the author of “ Hacking Growth ,” as well as the first marketer at Dropbox and the guy who coined the phrase “ growth hacking ,” has a simple technique that helps product teams to measure whether they reached their product/market fit or not.

User Testing 89

User Testing Product Research Product Marketing Testing 89

PMLesson's Ace the PM Interview

APRIL 19, 2020

After working in consulting, many management consultants desire to exit into and work at a tech company. If you want to learn more about the consulting role vs the product role, read this article on the topic. Ideally, you will have directly assisted a product manager on one of your projects.

Consulting 52

Consulting Technical Advisors Technical Review Analytic Tools 52

PMLesson's Ace the PM Interview

APRIL 19, 2020

After working in consulting, many management consultants desire to exit into and work at a tech company. If you want to learn more about the consulting role vs the product role, read this article on the topic. Ideally, you will have directly assisted a product manager on one of your projects.

Consulting 52

Consulting Technical Advisors Technical Review Analytic Tools 52

Userpilot

APRIL 30, 2024

He is perhaps most recognized for his influential work as a consultant, writer, and speaker on product management, particularly within the realm of software and technology companies. Marty Cagan is the founder of the Silicon Valley Product Group (SVPG), a consultancy firm that helps companies build successful products.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Books 105

Bain Public

DECEMBER 20, 2022

When it comes to not wasting opportunities and adding momentum to the product development , it's important to ask the tough question of "Do we have product-market fit?" A lot of companies have product market fit today, but as the market changes and the world evolves, they might not have it in the future.

User Testing 52

User Testing Product Marketing Marketing Wireless 52

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

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Product Marketing Technical Review User Testing Marketing 78

Amplitude

FEBRUARY 1, 2021

It’s about adapting your marketing, product and go-to-market strategy to give your product the best chance at wide market penetration and adoption. In this context, your product launch strategy isn’t just a plan for launch execution.

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Product launches Strategy User Testing Product Research 111

Userpilot

MAY 1, 2024

Lenny is a newsletter writer, podcast host, angel investor, and product consultant. He also hosts a job board for product professionals and has created a GPT-4 chatbot, Lennybot, that is programmed to answer questions from Lenny’s newsletter and podcast. How did Lenny Rachitsky get started in product management?

Feedback Software 102

Feedback Software Analytic Tools User Testing Customer Feedback 102

The Product Guy

OCTOBER 9, 2018

I became a product manager because I wanted to take a more strategic role at my company. Learning more about how to formulate strategy, therefore, was not only a personal goal, but also one that I foresaw will help the company scale. I admit that in the past, I have been soured on “strategy” as a discipline.

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Weak Development Team Product Strategy Strategy Development 130

Userpilot

JANUARY 29, 2021

An excellent user engagement strategy can have a ripple effect on what product marketers’ care the most about: Make your users see the value of your product and its features during the free trial. Stop users from only signing up and then never using the product. No matter how fast you run, you will never reach it.

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Customer Experience Customer Feedback User Testing Onboarding KPIs 98

The Product Coalition

AUGUST 14, 2022

Theoretically you would think that a consulting business isn’t impacted by the time of the year, but I learned that that’s not true. Since I deal with strategic consulting , many companies reach out to me when they start to think about next year, which happens sometimes in H2. That’s why the product strategy is so important?—?it

User Testing 125

User Testing Feedback Software Product Research Customer Feedback 125

Userpilot

APRIL 1, 2022

How can product managers prepare products for expansion into other markets? How do you develop and implement a SaaS localization strategy? Product localization makes the product accessible to users in foreign markets with different languages and cultures. What is a product localization strategy?

Research Software 98

Research Software Feedback Software User Testing Product Research 98

Userpilot

AUGUST 30, 2023

What strategies can you implement to drive acquisition and retention faster? The expert speakers at Product Drive 2023 will answer these and many more questions. Join us to learn from top experts and companies. But you need a solid strategy and must pay attention to creating mind-blowing user experiences.

Customer Experience 105

Customer Experience User Testing Customer Feedback Research Software 105

Intercom, Inc.

DECEMBER 13, 2018

As Workplace’s global head, Julien Codorniou has been spending the past few years exploring how to make his department align with Facebook’s mission while executing an entirely different business model that relies on companies promoting community within their workforce. That’s why they’re trying to turn the company into a community.

Feedback Software 151

Feedback Software Data Visualization Customer Experience User Testing 151

Userpilot

JUNE 20, 2023

An exceptional user onboarding experience can make all the difference for your SaaS company's growth. In this article, we've compiled the 10 must-read onboarding books that'll enable you to transform your user onboarding strategies. 1 Product Rantz by Userpilot Product Rantz by Userpilot.

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Onboarding KPIs Feedback Software Research Software Books 98

Dear Strategy

NOVEMBER 24, 2019

Dear Strategy: “What is a strategy?”. What is a strategy?”. So, here’s the easiest answer I can give: Strategy is nothing more than a plan to achieve a goal. The framework that I teach through Strategy Generation Company has three main parts to it: Analysis – Understanding your market, industry, and business.

Strategy 52

Strategy Framework Blog Workshop 52

The Product Coalition

NOVEMBER 19, 2020

Strategies for switching into a product management role when you don’t fit the cookie cutter qualifications. Getting into product when you’ve already started your career Product management requires, above anything else, good judgment. I realized this only as my friend and I talked through strategies he might try.

Technical Review 157

Technical Review Product Management Product Manager Research Software 157

Userpilot

DECEMBER 18, 2022

This year’s Product Trends survey outlined 3 clear directions among our respondents: 1) Greater use of AI in products , both as the product’s core functionality and as a resource for PMs and PMMs. This in turn will give Product People more time for creative and strategic work.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Product Research 98

PMLesson's Ace the PM Interview

MAY 12, 2020

Also an ex-Googler, ex-consultant, Berkeley Haas MBA and Cornell alum. In preparation for applying to Product Marketing Manager roles, the standard application suite applies: a resume, cover letter, and maybe some additional materials like references or transcripts. from talking to X, I learned Y”).

Product Marketing 52

Product Marketing User Testing Marketing Research Software 52

Mironov Consulting

MARCH 9, 2024

  To be useful, Count The Digits and similar heuristics fit into a larger framework where we have strong customer insights and thoughtful goals/strategies/OKRs.   So our product focus in Q2/Q3 is on TTV (time to value) and highlighting a customer’s first big success.”

User Testing 59

User Testing Reporting Tools Customer Experience Technical Review 59

Userpilot

MARCH 8, 2022

Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs. Melissa Perri is one of the most recognizable names in Product Management. She’s currently a consultant, speaker, and teacher in product management. How to create a scalable product organization.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Intercom, Inc.

JANUARY 16, 2020

Miro has made the move from product to platform. In our discussion we unpack what this means for them as a company and for their customers. Like numerous users, I first became aware of Miro via a consultant and this channel has been really important to their growth story. A virtual whiteboard on steroids.

Research Software 249

Research Software Data Visualization User Testing Customer Experience 249

Userpilot

JANUARY 19, 2021

Customer engagement plays a critical role in your company’s growth and depends on your customer experience. Customer engagement and experience are closely intertwined – how you engage with your customers and what they see when they engage with your product will inevitably affect their experience. But how do you measure it?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Customer Experience 98

PMLesson's Ace the PM Interview

DECEMBER 13, 2021

Employees routinely say that the best places to work are some of the big tech companies. Few other industries provide their workers with the perks commonplace at companies like Google , Facebook , or Twitter. However, it's very challenging to get a full-time position at many of these companies. But, which should you choose?

Technical Review 52

Technical Review Research Software Feedback Software Software Review 52

The Product Coalition

DECEMBER 11, 2023

As product leaders, our success depends on others. We are so used to helping people and making sure the company gets what it needs, that we sometimes take it too far. They are all based on real stories of product leaders I work with as a consultant or in the CPO Bootcamp , and I’m sure you’ll find them as real as they are.

Roadmap 78

Roadmap User Testing Strategy Customer Experience 78

The Product Coalition

DECEMBER 11, 2023

With everything you have to do every day, it is so easy to neglect strategy. But much like code, your product strategy also requires maintenance. Unaware of it, you let it slide — and it grows and grows until the entire company is impacted. Note: everything I say here is true for mature product companies as well.

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Startups User Testing Customer Experience Roadmap 78

The Product Coalition

JULY 30, 2023

Photo by Angelo Pantazis on Unsplash As a CEO who takes herself and her company seriously, I am on a constant learning journey. Much of the learning is about the market and the needs you all have. They could be market changes — now is a great time to offer AI-related training services, for example. Here is what to look for.

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User Testing Customer Experience Webinar Consulting 107

Dear Strategy

NOVEMBER 21, 2018

Dear Strategy: “When studying a competitor, how do you really determine the use case for their product?”. . Corporate terms and catchphrases get thrown about from leader to leader, consultant to consultant, and company to company; many times without any real reference to, or knowledge of, their original context or meaning.

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Research Software Strategy Banking User Testing 45

The Product Coalition

DECEMBER 19, 2021

Photo by Tolga Ulkan on Unsplash When I joined Twiggle as their first VP Product I was the thirteenth employee. Along with the founders (the CEO and CTO), most of the employees in the company at the time were developers. Little did I know that creating a solid product strategy takes such a major chunk of the product leader’s time.

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Product Management Product Manager User Testing Weak Development Team 164

The Product Coalition

JULY 2, 2023

Give you the theory but deal with reality and the real challenges that come with it in everything we do — our courses, the CPO Bootcamp , strategic consulting , and this blog. But the difference between theory and practice isn’t limited to product management theory  — mostly processes and methodologies.

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User Testing Customer Experience Product Strategy UX 108

Dear Strategy

OCTOBER 14, 2019

Dear Strategy: “What is the best way to get continued buy-in for my strategy and ensure the organization remembers and ties their work back to the strategy?”. What are some methods to gain buy-in from the bottom-level up in an organization that is not structured as a product/service organization?”.

Strategy 40

Strategy Vision Advertising Workshop 40

The Product Coalition

MARCH 2, 2022

When a company is first starting out, one of its main goals is to find the right product-market fit. Engagement used to be something that the company founders did?—?and You can start upping your engagement game with: A Customer Advisory Board A customer advisory board is an especially good idea for B2B product companies.

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User Testing Customer Feedback Customer Experience Research Software 135

Userpilot

MARCH 29, 2024

Are conversion funnel leaks sabotaging your product and marketing efforts while leaving money on the table? You’ll get actionable strategies and examples to help you deliver memorable product experiences , driving engagement and long-term retention. Poor product-market fit. Complicated product.

Data Visualization 105

Data Visualization User Testing Analytic Tools Feedback Software 105