Modus Create

JULY 2, 2021

If you’ve ever worked in a successful early-stage startup, you must be familiar with the euphoria of the first signs of growth. It’s one thing to validate your idea in the market. Many startups struggle to carry the momentum of the initial growth spurt. . So, why do most startups struggle to scale? Ignoring Competition.

Startups 72

Startups Technical Review Software Review User Testing 72

The Product Coalition

MAY 9, 2023

There’s lots of writing about Product Led Growth (PLG). Yet I’ve read relatively little about the key question: when should a startup even try to take the PLG route? Specifically, if you’re planning on enterprise contracts of $10k+ a year, those are almost impossible to do with PLG. And I’ve heard many misconceptions about it.

User Testing 146

User Testing Feedback Software Analytic Tools Outbound 146

The Product Coalition

JULY 28, 2020

The role of a Product Owner/Manager/Strategist is to help startups capture and transform customer insights into full product experiences that in turn increase customer satisfaction, loyalty, retention, and the business values. Analysis of Share of Voice (how consumers perceive the product) 4.

Data Visualization 78

Data Visualization Analytic Tools Startups User Testing 78

Userpilot

MAY 13, 2024

Is your team struggling to determine the return on investment (ROI) of product marketing strategies? Or are you looking for ways to improve the performance of your marketing campaigns? In either case, marketing analytics tools can come to your rescue. It can help you monitor the effectiveness of in-app marketing efforts.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Reporting Tools 105

Intercom, Inc.

DECEMBER 13, 2018

It’s easy to connect the dots between mission and product when you consider the social media behemoth’s more than 2 billion worldwide users. But as the college-dorm-room startup matures, there’s a fascinating twist to be found in the way it applies its new mission to Workplace, a B2B startup within the (former) startup.

Feedback Software 151

Feedback Software Data Visualization Customer Experience User Testing 151

Mind the Product

MARCH 23, 2017

We’re delighted to announce our first three speakers, who will share their unique insights on building products in SaaS, how to be more creative and innovative, and how to change enterprise culture; Tickets are on sale now! At Macromedia she was responsible for new products and businesses that leveraged the Flash Player.

Research Software 82

Research Software Enterprise User Testing Workshop 82

The Product Coalition

MAY 3, 2020

A Freshly-Minted Startup Here to Redefine Social Media Management More than three decades ago, becoming an entrepreneur was not for everyone. Whether you are a freelancer, a home-bird entrepreneur, an enterprise, or a budding start-up, the need for a strong social media presence is inevitable, for obvious reasons. Meet Ubercircle?—?A

Research Software 88

Research Software Reporting Tools Startups Customer Experience 88

Gainsight

JULY 27, 2022

To survive and thrive in this new world, companies need a new approach. Instead, companies need to focus on reducing friction, enabling quicker “lands” and unlocking more organic and sustainable expansion. We’re entering a new era in which efficiency, profitability and focus are king. Get buy-in for change.

Feedback Software 59

Feedback Software User Testing Customer Experience User Friction 59

Andrew Chen

DECEMBER 26, 2018

Consumer startups are awesome, and here’s what I’m looking for at a16z (70 slide deck). For a recent conference, I put together a series of lessons for companies that are looking to start growth teams. How startups die from their addiction to paid marketing. What’s next for marketplace startups?

User Testing 80

User Testing Enterprise Feedback Software Customer Experience 80

Amplitude

MARCH 1, 2018

Startup founders and product leaders are building the future. Building startups is hard and getting harder. However, customer expectations on the value and level of service a software product should offer them are very high today. Finding Product Market Fit. Go Product! 90% Scholarship.

Analytic Tools 65

Analytic Tools Data Visualization Startups Customer Experience 65

The Product Coalition

FEBRUARY 9, 2021

We’re kicking off a new venture with an enterprise tech product at its core. I’m eager to see the founding team we’ve put together succeed, so I’ve put together a list of books that contain the ideas that I’ve found most useful for a new product venture at this stage (getting from 0.1 Lean Startup by Eric Ries?—?Build,

Books 184

Books User Testing Product Research Inbound 184

The Product Coalition

OCTOBER 28, 2019

What No One Tells You About Being a Product Manager at an Early Stage Startup Over a year ago, I asked around, searched for books or articles, went to several talks but found very little advice on being a product manager at an early-stage startup. But first, make sure that you talk to everyone in the company.

Startups 73

Startups User Testing Product Management Product Manager 73

The Product Coalition

JUNE 18, 2023

Sales-Led vs. Product-Led Many companies talk about moving from being sales-led to being product-led. Being product-led doesn’t yet mean that you are doing product-led growth (more on that later), but it’s a precondition and hence relevant here. Being sales-led or product-led isn’t about the people.

Naming 127

Naming User Testing Feedback Software Weak Development Team 127

Userpilot

JULY 14, 2021

They are not helping you – the potential user; they are not helping our smaller competitors, who find themselves juxtaposed with enterprise software for a completely different user persona, and it’s not helping us – when we get leads that want something we can’t offer anyway. Best for large enterprises. But right now?

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 105

Userpilot

DECEMBER 18, 2022

This year’s Product Trends survey outlined 3 clear directions among our respondents: 1) Greater use of AI in products , both as the product’s core functionality and as a resource for PMs and PMMs. This in turn will give Product People more time for creative and strategic work.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Product Research 98

Userpilot

OCTOBER 15, 2023

While a growth marketer emphasizes experimentation to drive growth and bolster retention, a product marketer centers on activation and adoption. In contrast, traditional marketing managers primarily concentrate on classic marketing campaigns for customer acquisition. What is the average salary of a growth marketer?

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization User Testing 105

The Product Coalition

JANUARY 24, 2021

Photo by Ono Kosuki from Pexels OKRs (Objectives and Key Results) are a useful tool for goal setting and team alignment, and in recent years they have gone from being used primarily in quantitative parts of the organization (namely sales and marketing) to being very popular in product and technology as well. That’s easy.

Analytic Tools 180

Analytic Tools Customer Experience B2C Enterprise 180

Userpilot

AUGUST 30, 2023

Get ready to dive into insightful discussions, practical strategies, and real-world examples that will empower you to create and manage products that meet user needs and leave them truly satisfied. Join us to learn from top experts and companies. Product marketing speaker. Let’s quickly go over what to expect.

Customer Experience 105

Customer Experience User Testing Customer Feedback Research Software 105

The Product Coalition

MARCH 17, 2021

A Growth PM focuses on all aspects of an already launched product to improve either customer retention, revenue or product market fit. If a PM lies in this quadrant, the product manager could be a PM for a specialty piece of enterprise software or a specialty use of a piece of enterprise software(For eg.

User Testing 116

User Testing Product Management Product Manager Product Research 116

Alchemer Mobile

MAY 7, 2020

Incorporating these tools into your customer experience tech stack will drive more engagement, gather high-quality customer feedback, and help inform your product roadmap. Unify data and simplify partner integrations with enterprise-class security and reliability. This saves companies valuable time and resources. Apptentive.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

Mixpanel

APRIL 27, 2020

Leading a product team in a startup—where it’s basically you, or maybe you and one other person—is far different from leading a large product management team for a well-established company. Startup: Set ruthless priorities. Enterprise: think like a startup.

User Testing 89

User Testing Customer Feedback Differentiation Startups 89

Product Management Unpacked

AUGUST 15, 2019

Greg Coticchia, the executive director of Carnegie Mellon University’s new Master of Science in Product Management program, was recently a guest on The Pitchwerks Podcast , a weekly audio show hosted by Scot MacTaggart that talks about sales, marketing and startups. Those who sell the product – marketing and sales.

Product Management 157

Product Management Product Manager Product Research Management 157

The Product Coalition

MARCH 19, 2023

Level 1: Painting Within the Lines In my first official product role I joined Imperva, then still a relatively young company with ~100 employees, as the product manager of their database security product. The product was still young but already well-defined and deployed on customers’ networks.

User Testing 140

User Testing Framework B2B Document 140

Brian Balfour

AUGUST 3, 2017

In the introduction I explained there are two types of companies: Tugboats, where growth feels like you have to put a ton of fuel in to get only a little speed out. The difference between these two are not the common mantras of build a great product, product market fit is the only thing that matters, or growth hacking.

Marketing 57

Marketing Outbound User Testing Reporting Tools 57

Userpilot

MARCH 8, 2022

Melissa Perri is one of the most recognizable names in Product Management. She’s currently a consultant, speaker, and teacher in product management. Her company, Produx Labs, provides product management training. She advises executives around the world regarding product management. Author of “The Build Trap”.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Andrew Chen

DECEMBER 26, 2018

Consumer startups are awesome, and here’s what I’m looking for at a16z (70 slide deck). For a recent conference, I put together a series of lessons for companies that are looking to start growth teams. How startups die from their addiction to paid marketing. What’s next for marketplace startups?

User Testing 40

User Testing Enterprise Feedback Software Customer Experience 40

The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic. What does that mean?

User Testing 101

User Testing Workshop B2B Leadership 101

Userpilot

JULY 17, 2023

The responsibilities of product teams include facilitating product discovery , launches and releases , customer onboarding , feature adoption, and account expansion. A well-structured product team requires a product leader – either a product manager or a product owner.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

Roy Madden

JANUARY 29, 2021

It is a unique opportunity to significantly impact the growth trajectory of an exciting startup that is transforming how 15M+ curious minds research and consume information. Collaborate with the product management team to conduct user research and develop market positioning and messaging for key verticals and customer personas.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

The Product Coalition

FEBRUARY 11, 2023

The EDC is an autonomous body that promotes the cultivation of startups and entrepreneurial ideas. During my time in the EDC, I participated in startup brainstorming sessions. One should be crystal clear about the problem and how his product or service is solving it. I will try to elaborate on each one of them.

User Testing 78

User Testing Research Software Feedback Software Strategy 78

The Product Guy

OCTOBER 9, 2018

Guest Post by: Julian Dunn (Mentee, Session 6, The Product Mentor) [Paired with Mentor, Vikas Batra]. I became a product manager because I wanted to take a more strategic role at my company. This sort of hand-waving has been most prevalent in software companies, where the supposed price of strategy missteps is seen as low.

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Weak Development Team Product Strategy Strategy Development 130

Mixpanel

APRIL 27, 2020

Leading a product team in a startup—where it’s basically you, or maybe you and one other person—is far different from leading a large product management team for a well-established company. Startup: Set ruthless priorities. Enterprise: think like a startup.

User Testing 59

User Testing Customer Feedback Differentiation Startups 59

Gainsight

APRIL 12, 2023

hits, in no particular order: Mistake #1: Not holding my leaders to the highest standard One of our company values is the Golden Rule—treat people the way you’d want to be treated. To run a startup, you have to make bets. While I struggled to produce 10 things I got right in a decade, the list of mistakes flowed much easier.

Analytic Tools 52

Analytic Tools Feedback Software Customer Experience Enterprise 52

Sachin Rekhi

APRIL 12, 2020

In Silicon Valley, we've become well-versed in the importance of finding product/market fit as the most important early pursuit for any new product or startup. Beyond product/market fit, it turns out business strategy really does matter. acquisition. Process power.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Mixpanel

MARCH 30, 2020

Rely on SC Moatti, the author of Mobilized , a book that details the convergence of business objectives and mobile products through case studies from major tech corporations (Facebook) to outsized startups (Uber). Her work experience includes prominent product roles at Facebook, Trulia, Nokia, and Electronic Arts.

Analytic Tools 116

Analytic Tools Feedback Software Reporting Tools User Testing 116

Mind the Product

FEBRUARY 20, 2019

Michael Sippey, VP Product at Medium. Michael leads product and design at Medium, which he joined when it acquired his startup Talkshow Industries. He has a storied career across enterprise and consumer products, and has been a product manager since the pre-internet era in the early 90s. See you in July!

Research Software 100

Research Software Analytic Tools User Testing Artificial Inteligence 100

The Product Coalition

SEPTEMBER 19, 2021

When you consider the ideal customer profile, you need to get yourself into your customers’ world and deeply understand what they need to go through before they are ready to buy your product. They take an opportunity to grow in their career, say as the CPO of a startup or as a Director in a larger company. 50 people or so?—?the

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User Testing Customer Experience Product Research Startups 137