The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. When I studied coaching, one of the coaches who taught us was a guy named Ronnie. When I studied coaching, one of the coaches who taught us was a guy named Ronnie. product-market fit under the hood. Part of it is because it’s really hard.

User Testing 123

User Testing Product Marketing Marketing Customer Experience 123

Userpilot

JULY 31, 2023

Looking to power up your retention marketing strategy? TL;DR Customer retention marketing aims to build quality relationships with customers to turn them into repeat buyers. Acquisition marketing focuses on gaining new customers and expanding market share. Use email marketing campaigns to bring back inactive users.

Feedback Software 95

Feedback Software Analytic Tools Data Visualization Customer Feedback 95

AB Tasty

MARCH 26, 2024

Rand Fishkin discusses the importance of “non-attributable” marketing and why companies should take more risks and allow themselves the freedom to fail. Rand Fishkin is the co-founder and CEO of SparkToro, a software company that specializes in audience research for targeted marketing.

Research Software 52

Research Software Marketing Artificial Inteligence User Testing 52

Product Management University

FEBRUARY 21, 2024

Company Strengths If your competition is the biggest player in your market, they’ll say things like, “we have more customers than all of our competitors combined,” or “we process more transactions than anyone else in our market.” We never mentioned them by name unless asked. Remember, our products are the proof points.

Demo 130

Demo Weak Development Team Customer Experience Product Research 130

Userpilot

MAY 1, 2024

With a self-named newsletter and podcast, Lenny is a widely followed product expert. Lenny is a newsletter writer, podcast host, angel investor, and product consultant. Currently, Lenny is best known for his newsletter, aptly named Lenny’s Newsletter, where he shares insights and thoughts.

Feedback Software 61

Feedback Software Analytic Tools User Testing Customer Feedback 61

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. Nico joined me on Inside Intercom this week, where we discussed everything from the three stages of company growth to how growing companies can address new markets.

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Feedback Software Marketing User Testing Finance 162

The Accidental Product Manager

AUGUST 8, 2022

India is one of the world’s largest untapped markets and music streaming is only now arriving there. Which streaming service will serve this new market? Gaana named after the Hindi word for “song,” has used a hyperlocal approach and cut-rate pricing to beat the competition and attract 152 million monthly users.

User Testing 65

User Testing Marketing Product Management Product Manager 65

Product Management University

DECEMBER 5, 2023

It’s things like combatting price erosion for core products, being first to market instead of last, stemming declining market share, etc. In the first column, list the name of each product. Also, resist the temptation to load up the proverbial school bus with solution consultants!

Demo 130

Demo Differentiation Reference Consulting 130

Userpilot

APRIL 30, 2024

Marty Cagan is a popular name in the product management world. He is perhaps most recognized for his influential work as a consultant, writer, and speaker on product management, particularly within the realm of software and technology companies. Who is Marty Cagan?

Analytic Tools 92

Analytic Tools Research Software Feedback Software Books 92

Product Management University

JUNE 20, 2017

If you’re going to dominate your market, you have to make the customer organization measurably better at their business, from the top down. There are seven legs in the race for market leadership. Market & Product Strategists. Marketing & Sales Enablement. Wallet share is the name of the game!

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Customer Experience Marketing Customer Feedback Leadership 100

eG Innovations

APRIL 12, 2019

Research In Action , a leading independent information and communications technology research and consulting company, conducted an evaluation of more than 20 active software vendors in the CAPM market during Q4 2018 and Q1 2019 through a survey of enterprise buyers. Access the report here. Explore customer reviews of eG Enterprise APM.

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Reporting Tools Data Visualization Naming Research Software 49

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

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Product Marketing Technical Review User Testing Marketing 78

Johanna Rothman

MARCH 29, 2024

I always tell my audience that every story is true— and I've changed all the names to protect the innocent and the people who did not realize the effects of their actions. The post 60 Seconds of Johanna’s Writing WIP for March 29, 2024 appeared first on Johanna Rothman, Management Consultant. Notice what I did there.

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Consulting Books Naming Presentation 79

PMLesson's Ace the PM Interview

FEBRUARY 4, 2019

He was running a marketing agency at the time with a B2B focus. We put a really simple name on it, The Development Factory , and offered reliable digital production services to brands and creative agencies. I helped technology and resource startups raise capital and get listed on the Venture Exchange up in Toronto.

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Consulting Customer Experience Web Development Web Developers 72

The Product Coalition

DECEMBER 6, 2023

Here is how a product strategy can help you create business results, even when the market is not in your favor. I sat with an entrepreneur who was helping me with market research for the work I do with startup founders and explained to him what I do. If you feel it touches marketing and sales, you are right.

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Product Strategy Research Software Strategy User Testing 109

Johanna Rothman

APRIL 12, 2024

” That name helps me, as a speaker, remember to include both perspectives: the organization and the speaker. The post Johanna’s 60 Seconds of Writing WIP for April 12, 2024 appeared first on Johanna Rothman, Management Consultant.

Vision 52

Vision Consulting Naming Books 52

Intercom, Inc.

JANUARY 16, 2020

Like numerous users, I first became aware of Miro via a consultant and this channel has been really important to their growth story. John: Why the switch of name from RealtimeBoard to Miro? We wanted our brand to be not just a company name but a “love mark” to accelerate our word of mouth growth. Andrey: Exactly.

Research Software 249

Research Software Data Visualization User Testing Customer Experience 249

Product Innovation Educators

JANUARY 22, 2024

They told Chris to change the name but he was welcome to keep selling Buc-ee’s things online. He starting making more and taking it to a farmer’s market, where he sold out. He made additional jars for his friends, but he wrote his name and stuck it to his jar. Immediately the lawyers called. 15:21] Go get a guru.

Research Software 118

Research Software Naming Product Research Download 118

PMLesson's Ace the PM Interview

MAY 12, 2020

Also an ex-Googler, ex-consultant, Berkeley Haas MBA and Cornell alum. In preparation for applying to Product Marketing Manager roles, the standard application suite applies: a resume, cover letter, and maybe some additional materials like references or transcripts. The proposal resulted in approved funding by senior management.

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Product Marketing User Testing Marketing Research Software 52

The Product Coalition

NOVEMBER 19, 2020

The problem The friend I talked to is named John. They spent a few years in another job, maybe as an analyst or consultant. If you are a consultant, you might apply to a product position at Deloitte, who will understand and value your background. I once met a guy named Brett on a flight to SF. Don’t know anyone?

Technical Review 158

Technical Review Product Management Product Manager Research Software 158

Userpilot

MARCH 8, 2022

There are some well-known names as well as new faces on the list, from all over the world – together with their LinkedIn profiles and medium blogs, so you can follow their journeys and insightful posts yourself. Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs. CEO of Product Labs.

Technical Advisors 114

Technical Advisors Product Research Analytic Tools User Testing 114

PMLesson's Ace the PM Interview

FEBRUARY 4, 2019

He was running a marketing agency at the time with a B2B focus. We put a really simple name on it, The Development Factory , and offered reliable digital production services to brands and creative agencies. I helped technology and resource startups raise capital and get listed on the Venture Exchange up in Toronto.

Consulting 40

Consulting Customer Experience Web Development Web Developers 40

The Product Coalition

MAY 16, 2021

Besides app development, the company offers strategy, consulting, design, and product development services. Entrepreneur Magazine named Sidebench one of the Most Entrepreneurial Companies in America (3x-time). Blue Label Labs Blue Label Labs is a product development company and strategic consultancy based in New York.

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Analytic Tools Research Software Startups Development 122

UX Studio: Product Management

NOVEMBER 22, 2022

Book a free consultation with us and let’s discuss your current goals. Just to name a few of our clients: Google, Netflix, Cisco, and Zignaly. Beyond creating website designs, we can also help you with: user experience design, website redesign, on-demand consulting and training for your teams, UX research, and.

Research Software 78

Research Software Technical Review Data Visualization User Testing 78

Product Innovation Educators

JANUARY 18, 2021

This podcast is getting a new name to better align with its purpose of helping product managers become product masters. That new name is Product Masters Now. . We look at the landscape of devices in the market and create innovative solutions for our customers. [4:42] Summary of some concepts discussed for product managers. [3:16]

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Product Management Product Manager Naming Management 106

The Accidental Product Manager

FEBRUARY 7, 2022

New beauty brands have shown up in the market being driven by millennial buyers who buy more cosmetics and skin care than any other demographic. These brands have seen huge growth over the past few years, grabbing market share from the big, established names. New Arrivals In The Business Of Beauty. billion in 2017.

Branding 123

Branding Product Management Product Manager Reporting Tools 123

The Product Coalition

MARCH 10, 2023

Using a hyperbole is a powerful marketing tactic, so it shouldn’t surprise us that product professionals also use it to drive certain outcomes — but there is a downside. Outcomes over Outputs has been mentioned by many, and it was reportedly made popular by the innovation consultants, Joshua Seiden and Jeff Gothelf. Outcomes can lag.

Weak Development Team 119

Weak Development Team Reporting Tools Customer Experience Advertising 119

UX Studio: Product Management

JULY 5, 2021

We offer various product design and research services, UX consulting, user experience training, and customized solutions tailored to address our partner’s needs. Reach out to us through our contact form to book a free consultation with our team. Is there anything we can help you with? Momentum Design Lab.

Research Software 81

Research Software Analytic Tools Feedback Software User Testing 81

freshtrax

AUGUST 3, 2021

According to Amy Jin , who spoke at an event by Startup Grind on Women’s Leadership , there are more CEOs named Mike than women CEOs in the world. She started DeNA after working on a consulting assignment with Sony’s So-net while she was a consultant at Mckinsey. The startup world is completely male dominated.

Research Software 98

Research Software Startups Consulting Education 98

The Product Coalition

JANUARY 16, 2022

For example, you gain nothing from having a new product if the company can’t sell it to the market, so your roadmap must address also the sellability of the product. This quality translates to many different features and serves as a guideline for many nuances in the product as well as marketing materials. an actual coach quality.

Roadmap 153

Roadmap Data Visualization Customer Experience User Testing 153

Johanna Rothman

OCTOBER 30, 2020

This guy, from a famous agile consultancy, not only used my article. ” Remember, this was the premier agile consultancy at the time. ” That's when he glanced at my name tag. Here are three four possibilities for how to gain more content marketing for your plagiarized words: Write more about that specific topic.

Information 108

Information Consulting Agile Books 108

The Product Coalition

AUGUST 23, 2023

To grow our customer base and market share? So I did what every well-trained consultant knows to do — I asked a question. This smartphone is produced by a Dutch social enterprise of the same name, with a clear and compelling mission: to develop a phone that doesn’t harm people or the environment. How should I respond?

Weak Development Team 132

Weak Development Team Customer Experience Technical Review Customer Feedback 132

The Product Coalition

JUNE 24, 2020

As the name suggests, the PM quadrants are four sections, depicted on a 2x2 graph. Skills for a Product Marketing Manager While product management is the intersection between the user (represented by design), the development team and the business, product marketing is the intersection between sales, marketing, and product.

Research Software 148

Research Software Analytic Tools Product Research User Testing 148

Ask Benny

JANUARY 30, 2020

A person investing in self-branding is considered sometimes investing only in being more known, extending their network, and extending their value in the market. They feel these “marketing” activities are not for them and they invent a lot of excuses why they should not do it, sometimes even convincing themselves that they have higher morale.

Artificial Inteligence 133

Artificial Inteligence Branding Consulting Messaging 133

Ask Benny

JANUARY 30, 2020

A person investing in self-branding is considered sometimes investing only in being more known, extending their network, and extending their value in the market. They feel these “marketing” activities are not for them and they invent a lot of excuses why they should not do it, sometimes even convincing themselves that they have higher morale.

Artificial Inteligence 133

Artificial Inteligence Branding Consulting Messaging 133

The Accidental Product Manager

SEPTEMBER 4, 2023

The product manager’s goal is to make customers just as likely to stop in for medicine, consultations and lab tests as a candy bar. Product managers at both companies are getting hurt as generic-drug makers scale back price cuts and pharmacy-benefit managers squeeze pharmacies across the board on both their generic and brand-name drugs.

Product Management 73

Product Management Product Manager User Testing Management 73

UX Studio: Product Management

DECEMBER 7, 2022

To help you find the right match we collected the best UX research consultancies you can work with. . From many clients, we’re proud to say that we worked with names such as Netflix, Google, HBO, Zignaly, and IncQuery Labs. Audits, Expert reviews, Educational contents, Trainings, and UX consultancy services.

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User Testing Research Software Product Research UX 52