Intercom, Inc.

JULY 28, 2020

No one ever starts a business intending to provide a poor customer experience. Either stay personal with customers or get efficient. Staying personal meant offering expensive services that aren’t scalable like 1:1 phone calls or 24/7 real-time chat. Customers now expect both. It’s a must have, a matter of survival.

Research Software 290

Research Software Customer Experience Data Visualization User Testing 290

Intercom, Inc.

JUNE 19, 2018

On a recent night out in London, Tristan Watson discovered the value of great customer support, when his bag full of electronics, video equipment and personal items was stolen from a pub. Tristan received an automated transaction message: his credit card was just used at a convenience store 20 mins away! “You

User Testing 216

User Testing Reporting Tools Research Software Customer Experience 216

Product Innovation Educators

MARCH 3, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

Research Software 156

Research Software Product Research User Testing Artificial Inteligence 156

UX Planet

JANUARY 22, 2025

In an era defined by relentless innovation and unprecedented customer expectations, the nature of financial services marketing has changed. Todays customers expect financial brands to deliver deeply personalized, seamless digital experiences at every touchpoint, consistently reinforcing what they stand for.

Reporting Tools 98

Reporting Tools Feedback Software Finance Branding 98

Alchemer Mobile

NOVEMBER 22, 2024

In this digital-first world, understanding your customers’ experiences is more crucial than ever. When one tool gathers feedback via email and another through your website, consolidating all that data and customer feedback can be nearly impossible. In fact, when we asked our customers, “What makes Alchemer special?”,

Feedback Software 130

Feedback Software User Testing Research Software Customer Feedback 130

UX Planet

JANUARY 12, 2025

Tips and Insights to Create Intuitive, User-Centered DataTables Data tables provide a structured way to organize and manage information, making it easier to analyze and visualize data effectively. Well-designed tables enable users to access, analyze, and act on critical information quickly and accurately.

Data Visualization 111

Data Visualization User Testing Customer Experience Customer Feedback 111

Userpilot

JULY 16, 2024

Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? In this article, we’ll explore the types of product differentiation strategies and go over cases of real-world brands that have used these strategies to drive product growth.

Differentiation 111

Differentiation Analytic Tools Research Software Feedback Software 111

Product Talk

FEBRUARY 8, 2023

We’re zooming in on one aspect of discovery: automating the recruiting process for customer interviews. You may want to speak with existing customers or users. You might want to speak with former or prospective customers. Mohamed’s team runs continuous discovery with different customer segments.

Research Software 265

Research Software Feedback Software Analytic Tools Customer Communications 265

Alchemer Mobile

FEBRUARY 24, 2022

Delivering customer love starts with listening to your customers. To get a sense of how customers feel about your brand, you must start by tracking customer sentiment. This post covers five ways to track and evaluate customer sentiment. What is customer sentiment and why does it matter? No, not NPS.

User Testing 246

User Testing Customer Feedback Feedback Software Customer Experience 246

UX Planet

FEBRUARY 6, 2025

Traditional banking often struggles to capture and maintain customer engagement. This gap in engagement and recognition highlights the customers expectations for a more dynamic and modern digital banking experience. They want an immersive digital experience that delights, supports, educates andrewards.

Banking 77

Banking Data Visualization Customer Experience Feedback Software 77

Intercom, Inc.

FEBRUARY 9, 2021

It’s no secret that when it comes to support, customer expectations are higher than ever before – but how are support leaders and teams adapting to these increased demands? Nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. Understand how customer expectations are changing.

User Testing 222

User Testing Reporting Tools Customer Feedback Customer Experience 222

The Product Guy

SEPTEMBER 12, 2017

A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product. Whether you consider your user base in light of market research or user research, both of these kinds of researchers use the patterns they discover to form personas. Why bring this up?

Research Software 273

Research Software User Testing Analytic Tools Product Research 273

Userpilot

SEPTEMBER 30, 2024

What is a messaging strategy? A messaging strategy is a marketing framework /plan that outlines how your brand communicates its key messages and unique selling proposition to its target audience. Why should you have a solid messaging strategy? A good place to start is by creating user personas.

Messaging 111

Messaging Research Software User Testing Analytic Tools 111

Product Management University

MARCH 2, 2025

Sure, there are customer and prospect scenarios where great demo skills are highly beneficial for product managers, but most product manager demos are to internal audiences. It connects the product to desired customer outcomes and pain points and builds excitement across the organization. A great demo tells a story that resonates.

Demo 130

Demo User Friction Product Management Product Manager 130

BrainMates

OCTOBER 20, 2024

Product Differentiation - What Does Your Product Do Better? As product managers, we are tasked with identifying customer problems and delivering solutions that meet those needs. Understanding what makes your product stand out is vital to capturing and retaining customers in this crowded marketplace.

Differentiation 40

Differentiation Feedback Software Customer Feedback Airlines 40

Product Innovation Educators

SEPTEMBER 2, 2024

It guides product managers through the complex landscape of what customers need, want, and how they behave. It’s important because it helps uncover what customers need and want, even if they don’t know it themselves. Introduction In the world of product management and innovation, market research is like a compass.

User Testing 280

User Testing Product Research Market Research Research Software 280

Intercom, Inc.

MARCH 28, 2022

Second, expectations are rising for consumer-grade experiences. Whether B2C or B2B, all businesses must now deliver digital experiences that are easy to use, delightful, and personal. Not only is this what customers want (and expect), but it also will have a significant impact on revenue for businesses going forward.

Reporting Tools 228

Reporting Tools Customer Communications Data Visualization User Testing 228

UX Planet

MAY 27, 2025

Because todays users wont waittheres always a smarter, faster and more useful app waiting to take itsplace. Written by Alex Kreger and UXDA team Industry Disruption UXDA has witnessed how quickly markets can shift when a more compelling digital experience arrives: Netflixs streaming overtook Blockbusters rentalmodel. billion in 2020.

Finance 98

Finance Research Software Feedback Software Analytic Tools 98

Messages that Matter

JULY 11, 2024

Messages that Matter Messages that Matter Assessment explains how BI vendors can easily solve the problem By Lawson Abinanti, Messages that Matter For the 10th year in a row, lack of differentiation permeates the Business Intelligence & Analytics market which made me imagine why and how to solve the problem.

Differentiation 52

Differentiation Analytic Tools Data Visualization Marketing 52

Intercom, Inc.

NOVEMBER 21, 2019

One of our mantras here at Intercom is that customer retention is the new conversion. In an era when more and more businesses adopt a subscription model, strong customer retention is the key to sustainable long-term growth and requires a laser-like focus. . How Jobs-to-be-Done unlocks customer empathy.

Customer Experience 34

Customer Experience User Testing Customer Feedback User Friction 34

Business of Software Conference

MAY 27, 2025

What really makes a customer choose you is having a super clear reason why they should pick you over anyone else. This unique reason is your differentiated value. It’s the unique thing you can do for customers that nobody else can. Why is Understanding Your Differentiated Value So Important?

Differentiation 52

Differentiation User Testing B2B Positioning 52

Innovatemap

NOVEMBER 20, 2024

As tech companies navigate an increasingly AI-driven landscape, the role of differentiated, customer-centric messaging has never been more critical. For product marketers who often work in small teams or as solo practitioners, this summit provides an invaluable opportunity to connect with peers and learn from shared experiences.

Product Marketing 52

Product Marketing Customer Feedback Customer Experience User Testing 52

Roman Pichler

JANUARY 8, 2019

See the Rewriting Effort as an Opportunity to Innovate. Consequently, rewriting efforts are often focused on replacing like-for-like: The users get the same product dressed up in new technologies. While this approach works, I wastes the opportunity to innovate and create more value for the users and business.

Product Research 226

Product Research Customer Experience User Testing Analytic Tools 226

Intercom, Inc.

JULY 5, 2022

They were quick to put together, and so I assumed that even wireframes were a waste of time, let alone system design diagrams. By working through system, interaction, and visual design layers gradually, you can ensure that the right feedback is given at the right time. I designed and presented my ideas using high-fidelity mockups.

Feedback Software 186

Feedback Software User Testing Product Research Data Visualization 186

Userpilot

JULY 9, 2024

What is a customer experience management strategy? We also share best practices for product teams seeking to optimize their strategies and enhance customer engagement throughout their journey with the product. Implement tactics to enhance customer experiences at various touchpoints. Why is it important?

Customer Experience 111

Customer Experience User Testing Research Software Analytic Tools 111

Intercom, Inc.

SEPTEMBER 28, 2021

As Intercom grows, we’re moving into new markets and serving new customers. For product managers, this means evolving to build for upmarket companies while ensuring Intercom’s long-standing customers remain at the center of what we do. But one thing is consistent across every product management role – a deep focus on the customer. .

Feedback Software 249

Feedback Software Product Management Product Manager Customer Feedback 249

Intercom, Inc.

JUNE 22, 2021

Modern customers expect a fluid, digital-first sales experience that feels like a good conversation with someone who understands their needs ”. Modern customers expect a fluid, digital-first sales experience that feels like a good conversation with someone who understands their needs.

Reporting Tools 233

Reporting Tools Technical Review Technology Systems Review 233

Userpilot

AUGUST 12, 2024

Your homepage is one of the first points of contact a user has with your business. They may abandon the page if the messaging and positioning are confusing or contradictory. Learn from Anthony how to rewrite your homepage with sharper positioning and messaging. – Differentiate your product from the competition.

Messaging 105

Messaging Positioning Data Visualization User Testing 105

Userpilot

JANUARY 15, 2024

Creating a positive fintech customer experience for every lead who walks through the door of financial institutions is easier said than done. However, this guide will show you how to measure customer experience in the fintech industry, make improvements, and pick the best tools for the job!

Analytic Tools 101

Analytic Tools Feedback Software Reporting Tools Data Visualization 101

Intercom, Inc.

SEPTEMBER 15, 2022

And when typing a message, there is a lot more room for ambiguity and misunderstanding, even when the interlocutors know each other well. We use them to add richness to online conversations, emphasize a point, and even create a sense of rapport with customers. So today we’re looking at emoji’s use in business messaging.

Messaging 129

Messaging Reporting Tools Research Software Data Visualization 129

Userpilot

JANUARY 20, 2024

How can message mapping support your company’s communication with customers and drive product engagement ? We also show you how to create a message map for your SaaS! Utilizing message mapping ensures all team members’ alignment in their communication across various channels. Let’s get to it! Book the demo!

Messaging 100

Messaging User Testing Research Software Analytic Tools 100

Userpilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. Because it drives so many critical benchmarks: retention , adoption, conversion rate, customer lifetime value , customer acquisition, increased sales , and more.

Customer Experience 98

Customer Experience Analytic Tools User Testing Customer Feedback 98

Intercom, Inc.

JULY 29, 2020

Companies work to unlock the story of their brand , to tell the story of their target customers, use data to tell stories about their industry or provide further insights. Just like an author can be an excellent storyteller, a master of narrative structure, the great authors of our time are more than just great storytellers.

Data Visualization 271

Data Visualization User Testing Branding Customer Feedback 271

Product Innovation Educators

FEBRUARY 20, 2023

PDMA is a global community of professional members whose skills, expertise and experience power the most recognized and respected innovative companies in the world. Target customer 2. User experience (UX) Write down your hypotheses in each layer then test the product with customers to see where you’re at with product-market fit.

User Testing 273

User Testing Product Management Product Manager Data Visualization 273

Intercom, Inc.

OCTOBER 22, 2020

Today, numerous studies echo this sentiment: a recent report from Forrester found that brands with a superior customer experience bring in 5.7 times more revenue than their competitors. And a recent study from Deloitte found that two-thirds of customers will switch brands entirely due to a poor customer experience.

Data Visualization 218

Data Visualization Reporting Tools Customer Experience Customer Feedback 218

The Product Coalition

JULY 13, 2021

You skip your meal to ensure timely delivery of those notifications. You do all this to make the tiny 256dp real estate in the user’s notification bar appealing. The users mercilessly swipe the notification away. Users receive a barrage of notifications every day. It lets developers design a custom notification layout.

Customer Experience 158

Customer Experience User Testing Advertising Naming 158

Intercom, Inc.

APRIL 13, 2018

So what is it about these SaaS sales reps that differentiates them from the rest? Upselling value to existing customers is key. Integrate the product into your efforts. On top of that, an existing customer already knows your flaws, and they have an opinion on whether or not you’re delivering.

Data Visualization 224

Data Visualization Customer Feedback Reporting Tools Customer Experience 224