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Decoding Product Leadership

Roman Pichler

Listen to the audio version of this article: [link] Leading as the Person in Charge of the Product When you hear the term leadership , you might first and foremost think of a senior manager like the head of product, Director of Product Management, VP of Product, or Chief Product Officer.[ You don’t have to be a line manager to lead others.

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Why Market Leadership Starts With Product Management

Product Management University

But products are the nucleus, and that means market leadership starts with product management. Before we dive into those, let’s look at a few opportunities where product management teams can take a much stronger leadership role in the organization. To some product managers, market is synonymous with users. It runs the gamut.

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Product in Practice: Stepping Into Your First Product Leadership Role—What to Expect

Product Talk

Stepping into your first product leadership role is a major change. We often hear about this transition from members of the Continuous Discovery Habits community who are new to leadership roles and either write in with questions or step in to share their experiences. You can submit your story here.

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How to Create a Customer Advocacy Strategy for SaaS Companies

Userpilot

Are you trying to develop a customer advocacy strategy for your SaaS but not sure how to go about it? You will find out what customer advocacy is, how it improves retention and other key metrics, and learn about different types of customer advocacy programs and how to build them. If so, this article is exactly what you need!

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Data-Driven Performance Feedback Helps Teams Improve Customer Outcomes

Speaker: Mickey Mantle, Founder and CEO at Wanderful Interactive Storybooks | Ron Lichty, Consultant: Interim VP Engineering, Author, Ron Lichty Consulting, Inc.

Teams and their leadership need to leverage data to achieve better customer outcomes. They also give employees actionable data to work from, and empower individuals and teams to exceed their personal and team goals while also improving customer outcomes. How data-driven performance reviews do that.

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Culture-Driven Leadership is Product Management

Ronke PM

Table of Contents What does culture-driven leadership mean? The importance of culture-driven leadership in product management. Influential product leaders manage their teams with well-being in mind, necessitating culture-driven leadership. What does culture-driven leadership mean? Final thoughts.

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Scaling Customer Obsession In Your Organization, Part 1: Leadership

The Product Coalition

High-growth companies have an obsession with customer obsession. have proven that being customer-obsessed can both deliver great shareholder value and create a sustainable market advantage over time. Saying that customer obsession is required for growth is one thing. Do you have the right incentives for that leadership?

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Roadmap Personas: The Best Way to Set Expectations for Teams, Clients, and Leadership

Speaker: Johanna Rothman - Management Consultant, Rothman Consulting Group

When was the last time you trusted a roadmap to show you where the product could go and how the teams might get there? Can your customers rely on your roadmaps to find out when new features will be released? Because most roadmaps are at least five years long, teams are frequently unable to see the next set of essential features.

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The Employee Factor - Perfecting Your CX From Within

Speaker: Dennis Snow, President, Snow & Associates

Too often, organizations and their CX experts only look at the company's relationship with the customer to look for improvement. While it's essential to creating the perfect customer journey, it's only one aspect. It's time to look within: at your employees' relationships with each other, and with the company.

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Encouraging Innovation in an Established Product Culture

Speaker: Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies

We'll examine the importance of UX and user-centric feature analysis, the adaptation of Agile Methodologies to the creative process, as well as a way to drive successful culture change for setting expectations and winning approvals with cross-functional stakeholders. Innovation and Leadership go hand in hand.