Sachin Rekhi

APRIL 12, 2020

Beyond product/market fit, it turns out business strategy really does matter. A sound strategy can make the difference between our initial product/market fit being ephemeral versus the beginning of a meaningful and lasting business. He then further refined his concepts as a business strategy professor at Stanford University.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Amplitude

FEBRUARY 1, 2021

It’s about adapting your marketing, product and go-to-market strategy to give your product the best chance at wide market penetration and adoption. In this context, your product launch strategy isn’t just a plan for launch execution. Your strategy should also account for the sales period after launch day.

Product launches 111

Product launches Strategy User Testing Product Research 111

The Product Guy

OCTOBER 9, 2018

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). I admit that in the past, I have been soured on “strategy” as a discipline.

Weak Development Team 130

Weak Development Team Product Strategy Strategy Development 130

Product Management University

NOVEMBER 14, 2022

For example, if you’re marketing the value of your “enterprise financial management” portfolio to hospitals, you’d communicate how it ultimately gives them a competitive advantage (better patient experience) via greater financial flexibility to execute their top strategic priorities. It’s a case of trying to be everything to everyone.

Marketing 147

Marketing Product Marketing Reporting Tools Healthcare 147

Mind the Product

MARCH 20, 2020

Portfolio and product strategy. You need to work on creating a portfolio and product strategy; a framework that enables teams to make product decisions about how to provide customer value which will then drive business value. Preparing for the C-Suite. Product operations. Communication.

User Testing 218

User Testing Product Research Customer Feedback Customer Experience 218

The Product Guy

MARCH 16, 2018

Product management requires product strategy. These are all key questions addressed as part of product strategy. To my surprise, the key need across my multiple products was to identify and drive the product strategy. Guest Post by: Marissa Fong (Mentee, Session 5, The Product Mentor) [Paired with Mentor, Bill Gourlay].

Product Strategy 98

Product Strategy Strategy Reporting Tools Feedback Software 98

Userpilot

OCTOBER 5, 2023

This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions. Reveals inefficiencies in your retention strategies The CAC payback period can also reveal leaks in your customer retention funnel.

Feedback Software 104

Feedback Software Onboarding KPIs Analytic Tools Customer Experience 104

The Product Coalition

MARCH 18, 2022

Founders with fresh capital and ambitious growth plans are deciding whether or not to double down on the core value proposition and find repeatable sales/marketing strategies for acquiring new customers. If you have an SMB or enterprise sales motion, deal win rates are another vital indicator.

Customer Experience 196

Customer Experience Onboarding KPIs User Testing Customer Feedback 196

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Signup to be a Mentor Today!

Analytic Tools 60

Analytic Tools Research Software Enterprise Startups 60

The Product Coalition

MARCH 23, 2022

Vertical Integration for Startups In the past couple of years, I have worked with multiple startups in an advisory capacity and this has provided an opportunity to think about strategy in innovative ways. While the SAAS model has disrupted this thought process, enterprise software very much depends on forward integrators.

Startups 134

Startups Fractional CTO Technical Review Software Review 134

The Product Guy

MAY 15, 2017

In a recent live stream from one of our mentors of The Product Mentor , Dustin Levy, lead a conversation around “Product Strategies for Non-Strategists”. He is passionate about Lean and Agile Product management, innovative business models and business and product strategies. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

The Product Coalition

AUGUST 23, 2023

This smartphone is produced by a Dutch social enterprise of the same name, with a clear and compelling mission: to develop a phone that doesn’t harm people or the environment. A product without a distinct purpose may blend in with the competition and fail to stand out. Navigating this challenging transition wasn’t easy.

Weak Development Team 137

Weak Development Team Customer Experience Technical Review Customer Feedback 137

Userpilot

APRIL 8, 2022

Going global was difficult for Prowly, but after a year and a half, they found that their differentiating factor was catering to SMBs rather than enterprises. From the get-go, Joanna was responsible for managing and growing the company via strategy, sales and funding as well as cultivating the company culture. Design/Packaging.

User Testing 98

User Testing Feedback Software Research Software Product Marketing 98

Mironov Consulting

MARCH 9, 2024

But this crude method can help us differentiate ¥24M from  ¥60M, create some daylight between A$ 50k and A$700k, sort 2 lakh tickets from 80 lakh tickets.    To be useful, Count The Digits and similar heuristics fit into a larger framework where we have strong customer insights and thoughtful goals/strategies/OKRs.

User Testing 59

User Testing Reporting Tools Customer Experience Technical Review 59

Product Management Unpacked

MAY 26, 2020

UPMC’s ability to respond quickly to market demands boils down to how its teams are aligned with its enterprise-level strategies – a primary focus of Claire’s role. Aligning product decisions with the business strategy is critical for long-term success of the product. To her, product strategy and marketing are very alike.

Technical Advisors 160

Technical Advisors Healthcare User Testing Customer Experience 160

eG Innovations

MARCH 16, 2023

HCINFO offer competitive differential offerings through their strong engineering excellence and experience in building whole solutions leveraging best-in-class network, security, server, storage, software as well as infrastructure technologies. HCINFO has been an eG Enterprise distributor for the past two years.

Enterprise 52

Enterprise Banking Dashboard Differentiation 52

The Product Guy

OCTOBER 18, 2019

One of the most important skills for a product manager, and for the product itself, is developing a product vision and strategy. The reason strategy is so important is that it provides the compass that helps to focus the team, organization and users in the same direction toward the north star.

Data Visualization 68

Data Visualization Strategy Product Management Product Manager 68

Intercom, Inc.

MARCH 28, 2022

As a result, digital technologies are being seen as the critical differentiators they are. After all, as Intercom’s co-founder and Chief Strategy Officer Des Traynor says, almost any product or service can be replicated by a competitor. So how do you stand out? Happy, empowered employees are the key to happy, empowered customers”.

Reporting Tools 228

Reporting Tools Data Visualization Customer Communications Research Software 228

The Product Guy

AUGUST 13, 2020

It was a mind expanding exercise and set a clear structure for me to rethink what is really the differentiation factor in our product. . The method to define what the core value and differentiation factor is very similar across business models and industries. In our daily life, there are so many products being used and promoted.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

The Product Coalition

JANUARY 3, 2020

With IoT security gateways and data analytics services, IoT service providers help to deliver differentiated services that boost the efficiency of the organization by reducing the overall cost. Contus Contus, a leading Software as a Product company provides Digital Engineering services for global Enterprises.

Data Visualization 78

Data Visualization Analytic Tools Reporting Tools Artificial Inteligence 78

Intercom, Inc.

JULY 28, 2022

In today’s episode, we sat down with Sanj to talk about scaling sales teams, what makes a great salesperson, and strategies to deliver the best outcomes for your customers. The boom at the time was around ERP (Enterprise resource planning) and client-server applications for large-scale enterprises, and that’s where I started my career.

Feedback Software 210

Feedback Software Customer Feedback Customer Experience Weak Development Team 210

ProductPlan

APRIL 29, 2022

This means the messaging and marketing focus on educating the market about what differentiates their new product from the available alternatives. Product differentiation. Therefore, product differentiation takes the lead in what gets communicated and emphasized during the launch.

Product launches 52

Product launches Research Software User Testing Differentiation 52

The Product Coalition

DECEMBER 28, 2022

Explore here to differentiate between web vs mobile development for projects. Custom software development projects sometimes are divided into small, medium, large, and enterprise scales. Process: including strategy and consulting, design, branding, support, and maintenance.

Research Software 136

Research Software Web Development Web Developers Development 136

The Product Coalition

MAY 11, 2022

Finally, “ Building for Business: Product Management in Enterprise Software ” is a truly B2B-focused Product Management book, written by Blair Reeves (Salesforce) and Benjamin Gaines (Adobe) for “all the ones who aren’t part of the Silicon Valley startup bread”. But why is working in enterprise software now different?

Enterprise 120

Enterprise User Testing Feedback Software Technical Advisors 120

UX Planet

JANUARY 16, 2024

In this article, we’ll uncover the common branding mistakes that have haunted both enterprises and small ventures. Unbound — VPN Service Brand Identity by Shakuro Mistake #3: Ignoring the target audience Understanding your audience is the cornerstone of effective strategy. What unique value do you bring to the market?

Branding 89

Branding User Testing Product Research Data Visualization 89

Userpilot

JULY 17, 2023

Enterprise companies with multiple or complex products tend to have larger product teams made up of specialists, while startups often have to cope with smaller structures where members perform numerous roles. In enterprise organizations, on the other hand, the roles may be more specialized.

Analytic Tools 94

Analytic Tools Feedback Software Research Software Product Research 94

eG Innovations

MARCH 2, 2023

A few months ago, I wrote an article about a serious outage of Azure and how eG Enterprise enabled us and our customers to understand the issue long before Microsoft had confirmed the issue and updated their service status pages. eG Enterprise can be integrated with multiple ITSM systems.

Analytic Tools 52

Analytic Tools Data Visualization Software Review Systems Review 52

The Product Coalition

MARCH 7, 2023

This was an insight that I heard from many users, and although we had many features in our app that differentiated us from competitors, I developed a stronger understanding of why our users thought the capability to mix different players in the same bet, is a big differentiator, through this question.

User Testing 128

User Testing Customer Feedback Customer Experience Data Visualization 128

ProductPlan

FEBRUARY 22, 2023

The pressure doesn’t let up even after you decide on your product strategy and communicate your vision on your roadmaps. Creating a positive user experience is essential for innovative companies to retain customers, grow their user base, and differentiate from their competitors. Try Launch Management today!

Customer Experience 59

Customer Experience User Testing User Experience Customer Feedback 59

The Product Guy

JANUARY 18, 2018

All ideas were rated on some additional key criteria apart from financial gains/losses such as: customer value, regulatory requirement, ease of adoption, whether it was a differentiator for us in the market or not. Differentiator in the industry (On a scale of 1-5). 15% Differentiation. Expected ADV (Average daily volume).

Differentiation 100

Differentiation Product Research Data Visualization Customer Experience 100

Usersnap

SEPTEMBER 29, 2022

In 2022, the competitive strategy is not as much about analyzing the market opportunities but focusing on the satisfaction of customers. ⤵️ What are the levers of SaaS Growth Strategies? Types of SaaS Growth 5 steps to scale SaaS Growth, regardless of your competitive strategy 1. What are the levers of SaaS Growth Strategies?

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Mind the Product

SEPTEMBER 27, 2018

I was about to meet our biggest customer, an established enterprise owning some of the world’s most valuable brands. Strategy Pitfalls. The main question should be “what did we learn about the goal we’re chasing and the current strategy we’re trying to approach it”. A simple goal and strategy, in practical wording.

Reporting Tools 85

Reporting Tools Data Visualization Artificial Inteligence Customer Experience 85

Mind the Product

FEBRUARY 19, 2019

Digital transformation is “the use of technology to radically improve performance or reach of enterprises”, according to an MIT and Capgemini white paper. In some industry verticals, “going digital” is happening so slowly that a successful transformation is seen as a way to differentiate an organisation from the competition.

White Paper 122

White Paper Analytic Tools Technical Review Data Visualization 122

ProductPlan

MARCH 17, 2020

How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”. Developing a Product Strategy. Before we go any further discussing the activities of a strategic product manager, let’s review the key parts of developing and implementing a product strategy.

Outbound 80

Outbound Product Management Product Manager Inbound 80

Intercom, Inc.

JULY 29, 2021

We recently sat down with Mark to chat about onboarding in a hypergrowth environment, how that strategy played as the pandemic unfolded, and why taking care of your team is actually the best way to take great care of your customers. We have SMB mid-market enterprise. Here are some of our favorite takeaways from the conversation.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

DemandMatrix

MAY 26, 2020

of enterprise installations. Conversely, Cisco WebEx, which is viewed as an enterprise solution with robust security, had a weak Q1 with market share dropping across companies of all sizes and in all five of the top industries surveyed. Complementary targeting is also a common technographics strategy.

Data Visualization 52

Data Visualization Marketing B2B Healthcare 52

Product Innovation Educators

SEPTEMBER 6, 2021

To help us with the details, a product strategy and pricing expert is joining us, Dan Balcauski. He has 15 years of experience in managing multiple products throughout different life cycles, from start-ups to publicly traded multinational enterprises. 2:05] What is product strategy? 2:05] What is product strategy?

User Testing 62

User Testing Marketing Research Software Product Research 62