Alchemer Mobile

FEBRUARY 10, 2022

While it’s critical to perfect these fundamentals, we want to spend time diving into some of the more advanced mobile app marketing strategies to improve ASO. Drive downloads. Advanced mobile app marketing strategies to improve ASO. Make use of this and test new strategies. App store optimization goals. ASO essentials.

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Feedback Software User Testing Strategy Marketing 246

Alchemer Mobile

OCTOBER 14, 2021

Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. While you can watch the full hour-long interview here , this post breaks down four of the key lessons we learned from Ian Hassard, senior manager of product management at Auth0.

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Technical Review User Testing Data Visualization Feedback Software 245

Alchemer Mobile

NOVEMBER 9, 2022

Product management is a challenging role, no matter what industry you work in. But with great challenges come great opportunities, and most product managers thrive on taking on new tasks and solving difficult problems. Product managers must live and breathe their product. My team is too small.

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User Testing Feedback Software Technical Review Research Software 246

ProductPlan

MARCH 21, 2024

We’ve been crunching the numbers, analyzing the trends, and distilling them into bite-sized insights so that you can have the tools you need to thrive as a product leader. Despite some significant challenges, 2024 is the year of product It’s official, 2024 is shaping up to be the year of product.

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Reporting Tools Data Visualization Research Software Feedback Software 100

Product Innovation Educators

NOVEMBER 16, 2020

The importance of an organizational game plan for product managers. I started a new series to explore the Product Development and Management Body of Knowledge. While it has since been updated many times, this is the body of knowledge I discovered in 2007 that led to many ah-ha moments for me as a product manager.

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Strategy Product Management Product Manager Framework 121

Product Innovation Educators

SEPTEMBER 4, 2023

A four-layer framework to create a winning product strategy Today we are talking about creating product strategy. Bob is the author of the book Creative Strategy Generation. I first heard of Bob when he was the president of Sequent Learning, the product management training company.

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Product Strategy Strategy Weak Development Team Framework 121

The Accidental Product Manager

FEBRUARY 26, 2024

The goal is to sell more cars, perhaps software is the key Image Credit: rakyan ‘boyan’ tantular Product managers know that if we want to sell more of their product, we need to find ways to make the product more appealing to our customers. These days, that can be very difficult to do.

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Product Management Product Manager Artificial Inteligence Software Engineering 73

The Product Coalition

JUNE 15, 2020

One of the latest buzzwords in the Product world is ‘Product Led-Growth.’ And does focusing on a product-led growth strategy make you a Growth Product Manager? Let’s examine this “new” trend… What Does Product-Led Growth Mean? A product-led growth strategy. The secret? It’s cheaper.

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Onboarding KPIs Strategy Product Management Product Manager 88

Melissa Perri

JULY 14, 2016

“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan. This isn’t a strategy, this is a plan.

Product Strategy 304

Product Strategy Onboarding KPIs Strategy Transportation 304

Product Innovation Educators

APRIL 15, 2024

Summary of some concepts discussed for product managers [2:41] What advice have you received that helped you think about how to have more successful influence in the organization? Big Bets typically happen at the enterprise level but can happen at the team or product level. Click here to download the Action Guide.

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User Testing Product Management Product Manager Product Research 114

Alchemer Mobile

AUGUST 25, 2020

We’re seeing companies hire Chief Experience Officers and Chief Customer Officers to help lead innovation and strategy around the customer experience. So that leads us back to the purpose of this post: Redefining the role of mobile product managers. What are mobile product management responsibilities?

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Technical Review Product Management Product Manager Software Review 130

Alchemer Mobile

DECEMBER 31, 2020

Despite the wild ride that 2020 was for all of us, our team here at Apptentive continued to produce high-quality content for product managers, mobile marketers, and C-suite executives interested in digital transformation. Here are our top-read articles, most-watched videos, and highly-downloaded guides from the past year.

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Product Innovation Educators

AUGUST 1, 2022

How product managers can empower teams to create a winning product strategy. We hear a lot about strategy and that product managers need to create a product strategy. In practice, what does that mean and how does a product strategy help you be more successful?

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Product Strategy Strategy Onboarding KPIs User Testing 105

Alchemer Mobile

JUNE 8, 2022

When you listen to your customers, you can make more informed product decisions, create a better mobile app experience, develop successful marketing campaigns, launch loyalty programs that actually retain customers, and much more. Download the guide today ! What you’ll learn. What is VoC. How companies use VoC data .

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Data Visualization Customer Experience Customer Feedback Download 241

Alchemer Mobile

SEPTEMBER 3, 2020

Download our five-stage framework to reducing mobile churn. In our conversations with customers, this industry has experienced a ton of change and many product managers have been forced to pivot over and over as consumer needs shift and change over time. ?Watch: Retail & Shopping (including eCommerce and grocery).

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Travel Feedback Software Research Software Data Visualization 246

The Product Manager Coach Blog

APRIL 26, 2023

As a product management coach, I often see overloaded to-do lists and overwhelmed individuals struggling to prioritize their work. ” If you’re in need of product management tips, keep reading. Setting specific times to check and respond to emails can help to reduce distractions and improve productivity.

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Product Management Product Manager Management Management 52

Alchemer Mobile

DECEMBER 27, 2022

Downloads, new signups, and uninstalls. In 2021, mobile apps were downloaded more than 230 billion times globally. Downloads are the starting metric for most developers. It’s simple: the more frequently an app is downloaded from the app store, the more popular it gets. APP DOWNLOADS BY REGION. UPDATE CYCLE.

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Feedback Software Research Software User Testing Customer Experience 244

Product Innovation Educators

AUGUST 9, 2021

The truth about product managers’ common misconceptions. Today we are talking about what may sound like fundamentals of product management, but many product managers have misconceptions about these key topics. . Summary of some concepts discussed for product managers. [5:40]

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Product Management Product Manager Management Management 118

Product Innovation Educators

MAY 1, 2023

Using product ops to standardize product management processes Today we are talking about product ops—what it is, if you need it, and how to get started. He is an author, speaker, and product coach. His market and technical savvy allowed his career to develop from Product Manager to Chief Marketing Officer. 

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Product Management Product Manager Product Research Research Software 106

Product Innovation Educators

MAY 22, 2023

How product mangers can improve collaboration in cross-functional teams Today we are talking with Maziar Adl, the co-founder and CTO of Gocious, an organization that creates product roadmap management software. In product management, I often saw silos coming from top to bottom. It’s evolving so fast.

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Feedback Software User Testing User Friction Customer Experience 94

Roman Pichler

JULY 4, 2023

Consequently, you’ll have to capture the strategy of your product. One way to do this is to use my Product Vision Board , which describes the product vision and the product strategy in one artefact, as the picture below shows. You can download the tool for free by clicking on the image.)

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Vision Strategy Customer Experience Article 164

Product Innovation Educators

APRIL 22, 2024

The essential knowledge areas that give product managers more influence and success Today we’re talking about the seven knowledge areas for product mastery. These are the knowledge areas that make us successful as product masters who know how to create new value for our customers. 1:14] Who is Chad McAllister?

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Research Software Certifications Product Research User Testing 101

The Product Manager Coach Blog

JANUARY 23, 2024

You’ve just landed a new product manager role, and the mix of excitement and nerves is palpable. Starting a new product manager job is not just about a change in your job title; it’s a defining moment in your professional journey. He needed to establish trust to lead and drive his product effectively.

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Product Research Product Management Product Manager Feedback Loop 52

Alchemer Mobile

APRIL 11, 2022

In this episode, Apptentive CEO and Co-founder, Robi Ganguly, sits down with Kat Simpson, Associate Creative Director (Strategy) at Tether. Download episodes and listen: Actually downloading and listening to the episodes tells the podcast directories that our content is useful and engaging, further boosting our exposure.

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Product Innovation Educators

JULY 19, 2021

Learn what sets successful product management teams apart. Today we are talking about a recent study that gives us insights into what’s going on in product management and product management teams. For several years, our guest has conducted the Study of Product Team Performance.

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Roman Pichler

MARCH 9, 2022

If that’s not the case, then it will be difficult to encourage the individuals to agree to more specific goals and to follow a product strategy and a product roadmap that are based on the vision. A handy tool to describe the vision is my product vision board.

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Vision Workshop Customer Experience Leadership 310

Mind the Product

OCTOBER 1, 2018

Having “no company strategy” is one of the biggest issues facing product managers, according to a recent survey of over 600 product people. After all, how can you set a reasonable direction for your product when you don’t know where your company is headed? Download the Product Funnel template.

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Product Innovation Educators

AUGUST 22, 2022

Insights on product strategy and customer research for product managers. Today we are looking at product management work through the eyes of a CEO, exploring several topics together. The CEO joining us is Matt Young, CEO of UserVoice, the first product feedback and research tool for software companies.

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Research Software Feedback Software Reporting Tools User Testing 93

Product Innovation Educators

JANUARY 1, 2024

Insights for product managers on fostering innovation in corporate environments Today we are talking about how established organizations can innovate, resulting in new products and ventures. Joining us is Andy Binns, a management advisor, award-winning author, and speaker on innovation and change.

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Analytic Tools Data Visualization Research Software Strategy 98

Alchemer Mobile

MARCH 22, 2022

Download the full 2022 Benchmark Report here. QSR Mobile App Marketing Strategies. Watch: Q&A with a Senior Product Manager from Dunkin’ How Mobile Customer Loyalty Programs Increase Customer Retention and Drive Revenue (with Examples). Download your copy here. Consumer sentiment. Shifted emotions.

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Reporting Tools User Testing Data Visualization Feedback Software 264

Alchemer Mobile

APRIL 5, 2022

DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE. 5 Mobile Customer Feedback Strategies for Finance Apps. How Advantis Credit Union Uses In-App Mobile Surveys to Drive Product Roadmap and Improve App Ratings. Download your copy here. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE. Consumer sentiment. Shifted emotions.

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Finance User Testing Feedback Software Research Software 261

Product Innovation Educators

APRIL 11, 2022

What product managers need to know about having an ecosystem strategy. Today we are talking about strategy. It’s an important topic because our work as product managers and innovators should be in alignment with our organization’s strategy, but strategy may not be what you think it is.

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Strategy Automotive Research Software Product Strategy 91

Roman Pichler

JUNE 7, 2022

The value the product should create is not clearly understood : A validated product strategy and an actionable product roadmap are missing. If this data is actioned, bad product decisions will be made. Do this at least once per quarter, as a rule of thumb, ideally as part of the product strategy reviews.

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KPI Data Visualization Weak Development Team Customer Feedback 288

ProductPlan

MARCH 22, 2023

Product managers try to solve customer problems in ways beneficial to their business. When you make the right decisions, your customers reward you for helping them solve their problems by continuing to use your product and recommending it to others. Several successful product managers swear by data-driven product management.

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Data Visualization Customer Experience Customer Feedback Product Management 52

Product Management University

MARCH 18, 2019

This product manager job description is written specifically for B2B. What makes the product manager role unique in B2B? There are two key differences between a traditional text book product manager and a B2B product manager. Download the PDF. Product Manager Job Description.

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B2B Customer Experience Product Management Product Manager 113

Product Innovation Educators

DECEMBER 27, 2021

Innovation accounting for teams, managers, and strategy – for product managers. Summary of some concepts discussed for product managers. [1:59] The metrics are about managing the funnel of investment decisions. [24:04] 24:04] How does innovation accounting influence strategy?

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