March, 2023

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Are you tracking the right product metrics?

Mind the Product

Metrics can be a minefield for the unwary - navigating your way to find the right metrics is one of the hardest parts of a product manager’s job. What do you need to know to make a go of it? Read more » The post Are you tracking the right product metrics? appeared first on Mind the Product.

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Focus Time Is Not Impossible to Find: How Product Managers Can Increase Productivity

The Product Coalition

Staying productive can be challenging for those who are navigating through ambiguity. Here are ways to push back against distractions.

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If I Were Building a Product Management Organization From Scratch, It Wouldn’t Have Product Managers

Product Management University

Don’t sweat it, product manager purists. Building a product management organization in this manner gets you into your dream job, the strategic product management role you’ve always wanted, and your new title reflects your actual responsibilities. There’s one catch though. You have to love the market dynamics (yours and the customer’s) and the business operations of your target customers way, way more than you love your products or you will fail miserably!

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Ask Teresa: What’s the Difference Between OKRs and Outcomes?

Product Talk

What’s the difference between OKRs and outcomes ? This is by far one of the most common questions I get and there are lots of ways to answer it. Defining the Terms: OKRs vs. Outcomes We often think of outcomes as the impact of what we build, but the real value comes when we start with our desired outcome and then decide if building something is the best way to achieve it.

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Use Cases for Apache Cassandra®

There’s a good reason why Apache Cassandra® is quickly becoming the NoSQL database of choice for organizations of all stripes. In this white paper, discover the key use cases that make Cassandra® such a compelling open source software – and learn the important pitfalls to avoid. From understanding its distributed architecture to unlocking its incredible power for industries like healthcare, finance, retail and more, experience how Cassandra® can transform your entire data operations.

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What Exactly is a Product Strategy?

Roman Pichler

Listen to the audio version of this article: [link] What Information Should a Product Strategy Provide? I like to think of the product strategy as a high-level plan that helps you realise your vision and that answers the following four questions: Who is the product for? Who are the users and, if appropriate, who are the customers? Why would people want to use and buy it?

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9 Challenging Participant Types (and How to Reset with Them)

dscout People Nerds

When a 1-1 session isn’t going as planned, how can you get the participant back on track? This article has you covered.

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Great Value Proposition Examples

AB Tasty

Your value proposition, or Unique Selling Point, is at the heart of your product or service. Learn more about this essential piece of your business: what a good value proposition looks like and how to write a great one.

Marketing 145
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3 Creative Levels in Your Product Career

The Product Coalition

Product management is a creative job in the deepest sense: We create products. But the level at which we need to do so changes dramatically over the course of a product person’s career, and the transition is not always easy. Here are three levels — each relevant to a different stage in your career and your product. Where are you now? Photo by Inna Rabotyagina on Pexels I don’t know how, but my daughters turned out to be really good with creative stuff.

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Product Backlog 101: How to Build a Winner Using Customer Outcomes

Product Management University

When it comes to innovation and product management, a great idea can only get you so far. In order to make your great idea come to life, you eventually have to prioritize development tasks by collaborating with target customers, stakeholders and other team members. The result is a product backlog, which will take you task-by-task from conception to launch.

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Addressing Top Enterprise Challenges in Generative AI with DataRobot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

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Insights from the CDH Benchmark Survey: How Are Teams Adopting Discovery Habits?

Product Talk

“Product thought leaders talk about an ideal way of working. Nobody actually works that way.” I can’t tell you how many times I hear this sentiment on Twitter and LinkedIn. And I hate it. I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.

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Practical tips for building credibility as a product manager

Mind the Product

Mark Bailes, Technical Product Manager shares practical tips on building credibility as a product manager based on his previous experience of working in product roles. Having joined GE HealthCare as part of the rotational Digital Technology Leadership Program, I learned how to go both broad and deep very quickly to deliver outcomes within a Read more » The post Practical tips for building credibility as a product manager appeared first on Mind the Product.

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How to track the protests posing a risk to your company’s assets with Feedly AI

Roy Madden

Market Intelligence Keep up with protests, riots, and strikes across the Web Tracking the ever-changing nature of protests can be a daunting task. Today, we are excited to release two new Feedly AI models: Protests and Violent Protests. They help security analysts track riots, strikes, and rallies that pose a risk to a company’s assets and employees.

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35 Active UX Leaders to Follow on Linkedin in 2023

UserInterviews

Looking for fellow UXers to follow on Linkedin? Here are the top thought leaders actively posting about UX, research, and design in 2023.

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How to Deliver a Modern Data Experience Your Customers Will Love

In embedded analytics, keeping up with the pace of innovation is challenging. Download Qrvey's guide to ensure your analytics keep pace so you can solve your user's biggest challenges, delight them, and set your product apart from the competition. The guide outlines how to use embedded analytics to: Increase user satisfaction Go to market faster Create additional opportunities to monetize your product It also shares what to look for to ensure your embedded analytics are keeping up with the lates

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Elevate Your Service Blueprint: Integrate Business Processes to Achieve Maximum Impact

The Product Coalition

Business processes are intrinsic to the successful delivery of a good or service and ultimately, the satisfaction and retention of the… Continue reading on Product Coalition »

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Product Management University Launches The Customer Outcome Framework for Product Management, Product Marketing, Sales and Customer Success

Product Management University

One View of the Customer. No Silos. Measurable Customer Value. Today, Product Management University announced the availability of its Customer Outcome Framework for B2B. It’s a simpler approach for bringing quantifiable strategic value to the customer versus the typical approach of focusing solely on customer problems. The Customer Outcome Framework The Customer Outcome Framework employs a top-down view of the customer, their highest-priority business outcomes, and the obstacles standing in the

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Building a Culture of Accountability for Empowered Product Teams

Product Talk

I recently sat down with fellow Product Talk coach and instructor Hope Gurion to discuss how leaders can hold empowered product teams accountable to outcomes. You can watch the video of our conversation or check out a lightly edited version of the transcript below. Full Transcript Teresa Torres: Welcome everybody. I’m Teresa Torres. Hope Gurion: And I’m Hope Gurion.

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Nichole Mace: Products, pricing, and pitfalls

Mind the Product

Product managers today play an important role in determining the pricing strategy of their products. We speak to Nichole Mace, VP of Product Growth at Pendo, about the history of pricing and product, the struggles, and her tips to influence your pricing model that provide the most value for your users. Product managers and pricing Read more » The post Nichole Mace: Products, pricing, and pitfalls appeared first on Mind the Product.

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From Whims to Wins: How a Customer-Centric Portfolio Transforms Product Strategy

Speaker: John Mansour - President, Product Management University

You know that sinking feeling. You’ve come up with a winning product strategy, everyone’s on board and energized, and you’re halfway down the path to execution only to have it submarined by something someone convinced your leadership was more strategic! It’s a scenario that’s all too familiar, and it exemplifies one of the biggest struggles with individual product strategies.

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426: How Science Olympiad prepares the next generation of innovators – with Jennifer Kopach

Product Innovation Educators

How product managers can get involved in inspiring the next generation’s workforce Today we are talking about preparing the next generation of innovators. If you are a parent, have a nephew or niece, or want to help influence future innovators, this will be a very helpful discussion for you, especially if the kids you can influence are in grades 6-12 or will be in the future.

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8 product analytics use cases from our best customer stories

Mixpanel

Mixpanel’s core value has always been to unlock growth for digital products and the companies behind them. The way we provide it is by arming our customers with powerful and easy-to-use behavioral analytics that can help them reach: New-user acquisition growth or increases in the number of prospects signing up to be a new user of a product Existing-user engagement growth or increases in the number of current users regularly re-engaging with a product to find value Historically, a lot of these an

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Traditional Buyer Personas Don’t Work: How Matt Lerner Understands Consumers

The Product Coalition

Startup growth expert, Matt Lerner, talks about his million dollar lesson learned while characterizing consumers. By Tremis Skeete , for Product Coalition Product people know that their greatest value lies in how well they understand consumers. It’s because when they are prioritizing product decisions, especially in regard to which products or features to release—understanding what satisfies consumer needs makes all the difference.

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Product Demos: Avoiding the Trap of Telling vs. Selling

Product Management University

If you’re a pre-sales solution consultant or sales engineer, falling into the trap of telling vs selling can happen before you even know it, even though your intentions are always on the mark to start the demo. Here’s how to avoid the trap. The Difference Between Telling and Selling Demos Telling Demos The telling demo is an overview of the product section by section, a demonstration of the features in each, and an explanation of how those features work and the benefits.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Money Buddies: Don’t Go It Alone with Your Wallet

Nir Eyal

Now, more than ever, we have to be smart with our money. Yet navigating our personal finances and adhering to a budget can be a daunting task. However, there’s a free and fun technique that anyone can use to get back on track with their finances: getting a money buddy. The post Money Buddies: Don’t Go It Alone with Your Wallet appeared first on Nir and Far.

Finance 108
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This is not the time for nice-to-have products

Mind the Product

Product leader Sharon Feldstein talks about building nice-to-have products and features as our main product offering - why we need to avoid it, especially in times of financial uncertainty. Read more » The post This is not the time for nice-to-have products appeared first on Mind the Product.

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Product Core Competencies

svpg

NOTE: The context of this article is that for the upcoming book TRANSFORMED, this overview is intended to introduce the new core competencies that the product model requires. But unlike other descriptions of these roles I’ve published, these are intended to be understandable by anyone in your company, from CEO to a sales person. In. The post Product Core Competencies appeared first on Silicon Valley Product Group.

Books 104
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How to establish a product analytics practice

Mixpanel

Product analytics promises us something incredible: With more behavioral data about your users, you can make more informed product decisions. But what if you feel like you’re drowning in data? If you have a mature, well-established product, it’s even harder to mine through millions of end users and billions of data points. Or what if you have no data but need to generate insights quickly?

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Identify Assumptions, Hypothesize Quickly: Generating Useful Feedback to Improve Your Product

Speaker: Scott Sehlhorst - President of Tyner Blain, Product Management and Strategy Consultant

What we build are features, intended to add value for our customers and advance our company's financial goals. To know what to measure, you have to unearth your assumptions of how each feature will make things better, and form testable hypotheses. See how to build an impact map, understand leading indicators, and write disprovable hypotheses - which are the inputs to your experimental design.

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What “Customer Centric” Really Means, According to Rachel Wynn

The Product Coalition

Product leader Rachel Wynn talks about why being customer centric is more than just about gathering consumer feedback. By Tremis Skeete , for Product Coalition Genuine product managers are not just focused on building and delivering services. For many, it goes much deeper. Many product managers are on a mission to improve the lives of their consumers, and principal product consultant, Rachel Wynn feels that as product managers, we need to think twice about taking customer feedback at face value.

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Market Segmentation: The Key to Unlocking Your Product’s Marketing Potential in B2B

Product Management University

If you’re a dog or cat owner and your clothing and furniture are covered in pet hair, do you reach for the generic lint roller, or do you buy the “pet hair pick-up,” a product that’s basically a lint roller with your furry friends on the label? Most pet owners will choose the pet hair pick-up because it speaks to their specific needs.

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Top 10 SaaS Subscription Cancellation Reasons and Tips to Avoid Them

Userpilot

Churn happens even to the most successful SaaS companies. But why? And what are the most concerning cancellation reasons you could avoid? Your job is to reduce churn as much as possible. That’s why we have ten reasons why your users are canceling their subscriptions and what you can do to mitigate them and drive long-term customer retention. TL;DR In SaaS, cancellation (also referred to as “ churn “) is when a customer stops using your product and then unsubscribes from their p