June, 2016

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What is a Digital Product?

Roman Pichler

Product. What is a product ? It might be tempting to say, something we can market or sell. But when it comes to digital products, this definition has only limited applicability. Take the search function on your company’s website. Is that a product? Or is the entire website the product? And how would others, including people from development, marketing, and sales, answer this question?

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Reference Pricing

The Product Bistro

Completely unrelated to my usual posting, I had an interesting discussion on Facebook today about the changes that consumers are experiencing. This discussion was about how some items prices remain the same, but the quantity you receive is less. Case in point: Toilet paper. On the right we see how the roll used to be. Smaller cardboard core, and more paper wrapped around it.

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3 Types of Product Managers: Builders, Tuners, Innovators

Sachin Rekhi

As the product management role has become far more popular here in Silicon Valley and at technology firms in general, we’ve started to see specialization in the role begin to emerge. While these specific product roles rarely have differentiated titles or formal separate requirements, savvy hiring managers are certainly looking for product managers with specific skill-sets and passion areas depending on the specific product stage and challenges they are solving for.

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The Competitive Analysis Stack

Haines-Group

Customers evaluate your products relative to competing products. So use a structured approach to assess competitors. (Hint, it’s not just a feature matrix.) Pick the top 2 competitors and analyze each using this stack. (Don’t forget that a key competitor may not be a competitor at all, but rather, a non-product substitute for the value that your product would provide.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Advice for Early Career PMs – Bringing the Donuts 06/01/2016

Ken Norton

How do you launch a product management career? -. “Nothing early in your career is more important than achieving success — and nothing signals success more than working for a successful company.” – Andy Rachleff It’s June, and freshly-minted graduates are just beginning their careers in product management. In many ways, I consider them fortunate—when I was in college.

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SiriusDecisions 2016 Summit Recap

Good Product Manager

SiriusDecisions 2016 Summit Recap. I’ve mentioned the annual SiriusDecisions Summit a few times previously here on this blog. Well, if you missed it this year, it was held May 24-27 in Nashville and it was a fantastic event. We had 2500+ sales, marketing and product leaders together for 4 days of sharing of new research, practitioner case studies, lots of networking and some fantastic evening events.

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Structured Customer Visits

The Product Bistro

The lifeblood of product management is customer interaction. Getting out of the office, and sitting down with customers is a powerful aphrodisiac, and allows you to get unalloyed feedback. We do this as often as possible, hence why the typical product manager job description specifies 25 – 30% travel. However, left to our own devices, much of this travel is less effective than it could be.

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Product Management Career Ladders at 8 Top Technology Firms

Sachin Rekhi

Slides: Product Management Career Ladders. One of the areas I often mentor product managers on are the career paths available to them within the profession. Since there isn’t a lot of discussion about this out there, I wanted to share what the career ladders look like for product managers at 8 top technology firms as well as some of the key dimensions upon which advancement in the profession occur.

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What it’s like being a B2B product manager — Part 1

The Product Coalition

Spectacular & Dangerous Road on Earth- Tianmen Mountain Road, Zhangjiajie, China ( [link] ) When we talk about product management in tech, usually we don’t explicitly distinguish between B2C and B2B. What we often hear people say is “Product management is very vaguely defined and varies a lot in different companies depending on the type of product, the size, stage, and culture of the company.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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TEI 075: Building product lifecycle excellence – with Kimberly Wiefling - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

This episode is about the product lifecycle and developing products customers want. As the pressure to get products to market faster increases, little room is left for learning through mistakes. My guest knows this well and has helped numerous companies improve their processes and results developing products. She has worked all over the US, Europe and Asia, including traveling to Japan more than 100 times to help Japanese companies globalize.

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Professional Services and Improving Your Product

Tyner Blain

How do you work with professional services, consulting, field engineers, etc. to make your product better? Do you just treat their inputs as yet another channel for feature requests , or do you engage them as an incredibly potent market-sensing capability? Conversation Starter. I received an excellent and insightful question from one of my former students in DIT’s product management degree program (enrollment for the next cohort closes in a month).

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SiriusDecisions 2016 Summit Recap

Good Product Manager

SiriusDecisions 2016 Summit Recap. I’ve mentioned the annual SiriusDecisions Summit a few times previously here on this blog. Well, if you missed it this year, it was held May 24-27 in Nashville and it was a fantastic event. We had 2500+ sales, marketing and product leaders together for 4 days of sharing of new research, practitioner case studies, lots of networking and some fantastic evening events.

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Comment on How to Drive Innovation in your Product Lifecycle by alli

Product Club

Hi, I love the light bulb visual you used and would like to use it for an article I’m publishing. Is it ok to reuse? And if so, how do you prefer it be cited to provide due attribution? Is the source URL (www.productmanagerclub.com) ok?

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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3 Observations on Microsoft's Acquisition of LinkedIn

Sachin Rekhi

We all woke up this morning to incredible news on Microsoft’s acquisition of LinkedIn for $26.2B, or $196 per share, a 50% premium over the previous LinkedIn stock price. While many have already remarked on this bold move by Satya Nadella and what this could mean for both Microsoft and LinkedIn’s respective businesses, I wanted to share three observations on larger trends this embodies across our industry.

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The Authenticity Gap – Bringing the Donuts 06/07/2016

Ken Norton

Is “being authentic” easier said than done? -. In a recent newsletter I encouraged you to be authentic in the workplace, to make sure your work self is a reflection of your true self. The newsletter was generally well-received, with a lot of positive feedback. I also got some heartfelt responses that helped me realize how difficult it.

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TEI 077: Scaling lean product management – with Ash Maurya - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

I’m bringing back an incredible guest who I first interviewed way back in episode 10 – one of the first interviews I did. He wrote the step-by-step guide for implementing Lean startup practices, titled Running Lean , created the Lean Canvas tool, and blogs regularly about these topics at www.leanstack.com. His name is Ash Maurya. Now he has a new book about applying Lean Startup principles to go from new product concept to a product that is achieving predictable success with customer

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3 Steps to Determining Your Customer Health Score

TSIA

Customer health scores are a great way to get an indicator of potential customer churn. While every company calculates theirs differently, the important thing is to have a health score methodology that helps your company align your customer success processes with the outcomes you're trying to drive with your customer base. However, if you're not using a health score calculation method that uses predictive analytics, you're falling behind many customer success pacesetters.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Why every business needs diagramming

nulab

Dynamic diagramming is a powerful tool that can help you build a better foundation for any project. Designers, developers, marketers, and project managers alike can learn by diagramming their ideas and collaborating with others. Optimum Communication. From flowcharts to mind maps, diagrams are a powerful way to communicate macro and micro details of a project to all of those involved in its creation.

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10 simple but very powerful quotes for your 10 seconds break

SidsAvenue

Believe in yourself It's not about what we do but how we do It ain't how hard you can hit, it's about how hard u can get hit and keep moving Knowledge speaks, but wisdom listens Knowing what to do is important knowing what not to do is critical Help others think instead of thinking for others People who are intent on proving they are right are usually the same people that are not particularly curious.

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Why the C-list Has Never Been Cooler for Those Driving Digital Transformation

TIBCO - Thought Leadership

Fans of the UK Channel 4’s “IT crowd,” will be familiar with the IT department of the fictional Reynholm Industries, buried deep in the company’s basement with a pre-recorded message to turn the computer off and on again as a default response to anyone who bothers them with an IT query. As with all the best comedy, it’s a scenario grounded in reality, highlighting the shortfall in visibility and communication around IT, which has done little to promote broader understanding and engagement across

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Customer Discovery Series: How to make something people love

Product Manager in Heels

I spoke at the State of Innovation conference in Boston on the importance of talking to your customers when building products. The talk covered three things: The role of the Product Manager How to identify the problems your users are having Leveraging the power of influencing without authority I'm going to be posting a three-part blog series on each of these topics.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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TEI 076: Effectively pitching your ideas and influencing others – with Nancy Duarte - The Everyday Innovator – Resources for Product Managers and Innovators

Product Innovation Educators

The 2016 Annual Product Management and Marketing Survey identified four skills that are responsible for a significant increase in personal income. Product managers that excel in these four areas earn 25% more than product managers who don’t. One of these skills is called “pitch artist” and is defined as, “the ability to stand up to peers, managers and executives and sell them your ideas and conclusions.” When it comes to being a pitch artist — effectively comm

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[Video] How TSIA Helped Camstar Systems’ Education Business

TSIA

We could tell you how a TSIA membership can add value to your business, but why not hear it directly from one of our members? In this video clip, Kurt Kuelz of Camstar Systems, Inc., a Siemens business , talks about how a TSIA membership has helped Camstar accelerate their education offerings and grow their revenue. Here's what he had to say!

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The Authenticity Gap – Bring the Donuts 06/07/2016

Ken Norton

Is “being authentic” easier said than done? -. In a recent newsletter I encouraged you to be authentic in the workplace, to make sure your work self is a reflection of your true self. The newsletter was generally well-received, with a lot of positive feedback. I also got some heartfelt responses that helped me realize how difficult it.

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Putting a Finger on Our Phone Obsession

dscout People Nerds

Mobile touches: a study on how humans use technology.

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IDC Analyst Report: The Open Source Blind Spot Putting Businesses at Risk

In a recent study, IDC found that 64% of organizations said they were already using open source in software development with a further 25% planning to in the next year. Most organizations are unaware of just how much open-source code is used and underestimate their dependency on it. As enterprises grow the use of open-source software, they face a new challenge: understanding the scope of open-source software that's being used throughout the organization and the corresponding exposure.