Sat.Jul 21, 2018 - Fri.Jul 27, 2018

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How consulting helped me to be a better PM

The Product Coalition

Last year, I made the switch from technology consulting to product management. While they seem pretty different, there are actually a lot of similarities between the two. One of the most crucial being stakeholder management. As a technology consultant, I would move from client to client, spending about 6 months on average with each before moving on to the next.

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Reboot Your Team by Christina Wodtke

Mind the Product

Opening #mtpcon in San Francisco, Christina Wodtke turned our focus to our teams. Among the many jobs product managers perform, team coordinator is often added to the list. This isn’t a job that product managers should have to do, but like many other tasks, “if it ain’t happening, you’ve gotta fix it.” Christina told us how to reboot the team you have, or build a healthy one from the ground up. ?.

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Introverted and a Product Manager

The Product Bistro

One thing that is crucial to success in Product Management is the ability to communicate. A common perception is that you must be an extrovert to be a good communicator. Yet, as a solid introvert, who hates crowds, and large gatherings, I have been quite successful in Product Management. I will admit that it isn’t […].

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How to Spot the Gaps You Inherited

UserVoice

Outline Introduction: Product Management is all about filling gaps Understanding Your New Role The unique character of PM – varied expectations A little due diligence can go a long way You’ll need time to pick out the mismatch between expectations and reality Taking Measure of the People PM is a “people” role first and foremost A company is more than the content of its org chart Knowing.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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What PRD template provides a useful roadmap?

bpma ProductHub

By Daniel Wu’ – An ideal PRD discusses users, shows features in a visual prototype, and includes key hypotheses. Product Requirement Documents (PRDs) are documents product managers use to achieve several important objectives. They (1) create purpose and context for the teams they work with, allowing key stakeholders to feel heard; and (2) clearly communicate the vision.

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The Demo goes badly

The Product Bistro

Every product development project has a crucial milestone, the official demonstration. A recent story about the original iPhone demo at Moscone center in SF, in early 2007 from the point of view of the engineers in the audience is particularly illuminating. Sitting here on Memorial Day, watching Robocop, I realized that the demonstration of the ED 209 was like a lot of my own demonstrations.

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Hello Sydney – a giant leap for Intercom’s remote APAC team

Intercom, Inc.

Working remotely in and of itself is challenging, but growing and moving a remote team into an office brings its own challenges. What’s it like when a team used to working remotely transitions to working together in an office? At Intercom, we are dedicated to offering our unique style of great support to our customers all over the world, all day long.

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Product Presentations & Demos: How Credibility Boosts Your Win Rate

Product Management University

Product presentations and demos can be the determining factor in winning or losing a sale. In many cases, it comes down to the credibility of the presenter more than the capabilities of the product. From a buyer’s perspective, the psychology goes something like this: “If you can articulate my issues in the exact manner I do, your product must be great at handling them.” Think back to a sale you lost when you clearly had the superior solution, or a sale you won when you clearly

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How to Spot the Gaps You Inherited

UserVoice

Outline. Introduction: Product Management is all about filling gaps. Understanding Your New Role. The unique character of PM – varied expectations. A little due diligence can go a long way. You’ll need time to pick out the mismatch between expectations and reality. Taking Measure of the People. PM is a “people” role first and foremost. A company is more than the content of its org chart.

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Addressing Top Enterprise Challenges in Generative AI with DataRobot

The buzz around generative AI shows no sign of abating in the foreseeable future. Enterprise interest in the technology is high, and the market is expected to gain momentum as organizations move from prototypes to actual project deployments. Ultimately, the market will demand an extensive ecosystem, and tools will need to streamline data and model utilization and management across multiple environments.

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My path into Product Management

The Product Bistro

There are many paths into product management, as Steven Haines says so eloquently in his Product manager’s Desk Reference, most product managers don’t start there. I thought it was time to add in the path I took, that of Applications engineer. Instead of a list of traits and attributes, I will probably go a little […].

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Baremetrics’ Josh Pigford on launching – and pivoting – quickly

Intercom, Inc.

One of the hardest moments of Josh Pigford’s career came with the surprise news that Baremetrics had just six to eight weeks of runway left. He searched for ways to cut costs. Hard conversations ensued. Faced with the reality that were no options left, Josh had to ask his employees to take a 15% pay cut – and a 30% salary reduction himself. Remarkably, the team stuck around with few exceptions.

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Today’s Product Manager vs. 20 Years Ago | Great Sales Discovery | Avoiding Buyer’s Remorse Acquisitions

Product Management University

The B2B Product Manager Magazine July 2018 is now available. It’s July and that means the second half of the fiscal year is in full swing for many organizations. That usually equates to more focus on hitting your sales numbers. This month we tackle two critical phases of the sales process – discovery and demos – with tips for getting better results on both fronts.

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DAU/MAU is an important metric, but here’s where it fails

Andrew Chen

How DAU/MAU got popular. DAU/MAU has been a popular metric because of Facebook, which popularized the metric. As a result, as they began to talk about it, other consumer apps came to often be judged by the same KPIs. I first encountered DAU/MAU as a ratio during the Facebook Platform days, when it was used to evaluate apps on their platform. This metric was always impressive for Facebook because it’s always been high.

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How to Deliver a Modern Data Experience Your Customers Will Love

In embedded analytics, keeping up with the pace of innovation is challenging. Download Qrvey's guide to ensure your analytics keep pace so you can solve your user's biggest challenges, delight them, and set your product apart from the competition. The guide outlines how to use embedded analytics to: Increase user satisfaction Go to market faster Create additional opportunities to monetize your product It also shares what to look for to ensure your embedded analytics are keeping up with the lates

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Latest Trends in Product Management

The Product Guy

What will product management look like next year? How about further out? How can I be ready for the future of product management? Check out where product management expert, Alisa Warshawski, sees the field of product management going.

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To bot, or not to bot?

Intercom, Inc.

The challenge with automation is knowing when you’ve gone too far , when you’ve automated to the point of ruining the very thing you sought in the first place: a better customer experience. Chatbots are a prime example of when we couldn’t see the forest for the trees. The failure of bots to gain traction is well-documented. For example, the website Chatbot Fail is a virtual graveyard of chatbots that don’t solve a real problem: Poncho, the short-lived weather app that failed to recall that Googl

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The New Product Manager Persona

Product Management University

How has the product manager persona changed over the past 20 years? The short answer is that most product managers today come into their role from technical backgrounds. 20 years ago most product managers came from customer-facing roles. That shift means that today’s product managers need to work harder at three things to make sure they’re delivering value to the organization.

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Here’s How Fortnite ‘Hooked’ Millions

Nir Eyal

Nir’s Note: This guest post is by Patricio O’Gorman, technology consultant and professor at Universidad de Palermo. If you have kids, you’ve likely heard about Fortnite. The wildly popular online battle game has amassed over 125 million players and hosts more than 3 million concurrent players. The game “has brought in more revenue in a […]. The post Here’s How Fortnite ‘Hooked’ Millions appeared first on Nir and Far.

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The Key to Agile Team Motivation

Speaker: Robert Webber, Author and Innovation Leader

Agile was a grassroots engineering movement that caught most software leaders unprepared. The Agile community was confident that management would recognize the benefits of Agile and adopt its servant-leadership style. Unfortunately, management in larger organizations maintained the directing and controlling management style that had been reinforced throughout their careers, violating the Agile tenet of trusted, self-motivated Agile teams.

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Managing Manufactured Products: Preparing to Launch

Mind the Product

In this third post in his series on product management for manufactured products, Dustin Levy looks at how you prepare for launch. You can read his earlier posts here and here. During development you’ve been building prototypes and presenting them to key customers for feedback. Often, these prototypes will demonstrate selected features or subsystems of the final product you intend to launch.

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Tapping into high-intent leads in real time

Intercom, Inc.

We often talk about engaging with visitors on your website, but what happens when you have too many visitors and not enough people to chat with them? How do you make sure you’re talking to the right ones? In this guest post, Alex Ortiz and Hank Taylor of Tray.io , a general automation platform provider of automated API integration tools, explain how they integrated Intercom to their revenue stack and automated workflows across marketing, sales, and support.

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Do Infrastructure Teams Need Product Management?

Mironov Consulting

I’ve been mulling this for a while, recently prompted by thoughts from Josh Robb and Amy Nguyen. Many infrastructure development teams don’t have a product manager, or have a fractional product owner/analyst working primarily on detailed technical requirements. That forces an architect or senior developer to manage a range of responsibilities they are not interested in, and perhaps not qualified to handle: sorting conflicting business priorities; internally “selling” the value of architecture

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Hardware Companies “Selling” Software

Pragmatic Marketing

Hey hardware companies, WAKE UP!!!! Software companies have much better margins and are a zillion times more profitable. Why is that? If you’re trying to defend hardware companies, you would say, “that’s because software companies have much lower costs.” That’s a true statement. But still … Hardware companies have been absolutely brainwashed into always thinking about costs when they price.

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Monetizing Analytics Features

Think your customers will pay more for data visualizations in your application? Five years ago, they may have. But today, dashboards and visualizations have become table stakes. Turning analytics into a source of revenue means integrating advanced features in unique, hard-to-steal ways. Download this white paper to discover which features will differentiate your application and maximize the ROI of your analytics.

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Honing our Craft at #mtpcon SF 2018

Mind the Product

Another year, another amazing #mtpcon conference! Last week 1,600 passionate product people from 33 countries and 37 states across the US gathered in San Francisco for two days of learning, sharing, and honing our craft. It started with a day of workshops and product leadership discussions before the main event, a day of 10 incredible keynotes from Christina Wodtke, Cindy Alvarez, Leisa Reichelt, Dan Olsen, C Todd Lombardo, Nir Eyal, Mariah Hay, Brant Cooper, Sarah Tavel, and Tom Coates.

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The Top Comms Mistakes Startups Make — And How To Avoid Them

First Round Review

After two decades of comms experience with companies like Eventbrite, Yahoo, Mattel and Nike, Terra Carmichael shares four common PR mistakes and her techniques for sidestepping them.

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Is there such a thing as a “full stack” Product Manager?

Clever PM

There’s a rather annoying trend that’s been showing up within both job postings and resumes that’s just crawled under my skin in a way similar to the “ninja” and “rockstar” appellations that developers have adopted. The description that I’m talking about is that of the “full stack” product manager.

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Hardware Companies “Selling” Software

Pragmatic Marketing

Hey hardware companies, WAKE UP!!!! Software companies have much better margins and are a zillion times more profitable. Why is that? If you’re trying to defend hardware companies, you would say, “that’s because software companies have much lower costs.” That’s a true statement. But still … Hardware companies have been absolutely brainwashed into always thinking about costs when they price.

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Innovation Systems: Advancing Practices to Create New Value

As technology transforms the global business landscape, companies need to examine and update their internal processes for innovation to keep pace. Ultimately, organizations will have to improve the velocity of innovation by creating repeatable processes that support ideation, exploration, and incubation, essential to capturing an idea’s full value.