Sat.Jun 29, 2019 - Fri.Jul 05, 2019

Developing your spidey Product sense


Recently, I’ve interviewed folks from the Australian Army, Navy, and Airforce. These people are taught to sense and react to danger before it occurs. They carry out tasks without having to use all of their senses.

The Three True-North Metrics that Your Product and Business Need

The Product Coalition

Imagine finding yourself in an elevator with your CEO or top investor. After a brief hello she lands the big question on you: “How is the product doing?” You have 30 seconds to answer. A simple “all good” won’t cut it?—?you you need numbers. Your mind runs through your dashboard.

Shortcuts to superpowers: What an emerging design pattern tells us about disruption

Inside Intercom

The world of product design is shifting once again: “Best of breed” apps are mixing decades-old ideas with modern UI patterns – and in doing so, teaching us eternal lessons about how to design for a specific market. It’s an exciting time for product design.

Employee development on purpose

Lead on Purpose

Recently companies have raised their focus on why customer success matters and how to delight increasingly demanding customers. At its core, creating happy customers requires happy employees—the front-line people who interact continually with customers.

Make an Impact with Customer Journey Maps

Speaker: Kirui K. K., Co-founder and CEO of Tanasuk Africa

If you want to offer a better user experience, it can be tempting to track each and every data point in your product. However, this can quickly get complicated and overwhelming as you collect more and more data. How do you know which metrics will help you improve? Kirui K. K., Co-founder & CEO Tanasuk Africa, wants you to know that analytics don't have to be complicated to make an impact - no matter the size of your company. Join him as he explains how to create a customer journey map, then use that map to figure out the metrics you need to know - and how to use them.

Transform me, but Please Don’t Change Anything by Gabrielle Bufrem

Mind the Product

Gabrielle Bufrem delivered a talk at #MTPEngage Manchester and #MTPEngage Hamburg which drilled down into the desire of a business to digitally “transform”, but not really change anything along the way. Gabrielle reminds us that every company is now a tech company.

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The Six Keys to IoT Product and Company Success

Spice Catalyst

Join us for a live walkthrough of the essential strategies and tactics for building a successful product and IoT business.

How new technology is affecting SMBs

Lead on Purpose

Guest post by Cayden Whitmond Now more than ever, the future of business is one shaped by fast-paced innovations to technology and the way that work is done.

How I Built an app Without Writing a Line of Code

Mind the Product

Once upon a time, if you wanted to create a new app or website and didn’t know how to code, you had few options: hire an expensive agency, scour the web for a decent freelancer, or learn to code. That meant investing a lot of your time or money, often without knowing if it would all be worth it.

Customer retention is the new conversion

Inside Intercom

The old world SaaS model was basically all about sign up and convert. The new SaaS model is subscription revenue-driven, which begs the question: what is a conversion today? After all, we don’t buy software these days; we subscribe to it.

Build Product Progress with a Strong Data Culture

Speaker: Nima Gardideh, CTO, Pearmill

Have you ever thought your product's progress was headed in one direction, and been shocked to see a different story reflected in big picture KPIs like revenue? It can be confusing when customer feedback or metrics like registration or retention are painting a different picture. No matter how sophisticated your analytics are, if you're asking the wrong questions - or looking at the wrong metrics - you're going to have trouble getting answers that can help you. Join Nima Gardideh, CTO of Pearmill, as he demonstrates how to build a strong data culture within your team, so everyone understands which metrics they should actually focus on - and why. Then, he'll explain how you can use your analytics to regularly review progress and successes. Finally, he'll discuss what you should keep in mind when instrumenting your analytics.

7 Product Management Lessons From Real Product Managers


With broad, sometimes ambiguous responsibilities and high expectations, the product manager role is constantly evolving. Product managers are continuously learning new things and need to improve themselves (not just the products they manage) on a daily basis.

Product Love Podcast: Hiten Shah, Co-Founder of FYI and Product Habits


When I asked Hiten Shah what prepared him to be a founder, he answered, “I don’t know any better.” ” Hiten credits his career interest to his father, who encouraged him from a young age to consider entrepreneurship.

When in Product, do as the Romans do

Mind the Product

The Roman legion was one of the best-run organisations of the ancient world, and outright the most successful military unit for the better part of eight centuries. This in itself makes it interesting for some (like myself) as a topic for study, but understandably it’s not for everyone.

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Our 5 Killer Methods to Serve Customer Needs With UX

UX Studio

Ever wonder why customers don’t buy your product or service? Or at least why not enough of them care to pay for it? Identifying customer needs often comes with difficulty. Even if we manage to, it also demands a lot to take good care of them.

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What Is (and Isn’t) Product Management?

Speaker: Steve Johnson, VP of Products, Pragmatic Institute

Product Management is one of the most exciting - and most misunderstood - functions in technical organizations. Is it strategic or tactical? Is it a planning role or a support role? Many product professionals are unclear about what is (and isn't) product management. After all, product management spans many activities from business planning to market readiness. In this session, we’ll examine many product activities and artifacts for product strategy, planning, and growth, and introduce a simple tool that you can use in your organization to clarify the roles of product management and others. Steve Johnson explores the many roles of Product Management in this fun talk focused on why product managers should obsess on problems instead of solutions.

The Top 10 Metrics a Citrix Administrator Must Monitor in Their Environment

eG Innovations

Citrix application and desktop virtualization technologies are widely used by organizations that are embarking on digital transformation initiatives. The success of these initiatives is closely tied to ensuring a great user experience for end users as they access their virtual apps and desktops.

More deals, less work: how to unlock new efficiencies with sales automation

Inside Intercom

Operating a sales organization at any scale involves a lot of tedious, repetitive work. Without sales automation, this work can become a black hole for your sales reps’ time.

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Hedging Your Bets – Lucie McLean on the Product Experience

Mind the Product

Lucie McLean started on mobile products before the launch of the iPhone – she once held a phone for an illustration in a BBC article, and as a result, has some of the most famous hands on the internet.

6 Metrics Marketers Need to Start Tracking Now


As customers navigate and interact with your website, they create an opportunity for you to measure and improve your performance with data. As a marketer, you can gain deep user insights from that data to optimize customer conversion, engagement, and retention.

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

Office 365 Performance Monitoring and Troubleshooting: What Microsoft Can’t, But eG Enterprise Can

eG Innovations

Microsoft Office 365 is the Most Popular Cloud Service Today. A recent analysis by Skyhigh Networks on 27 million employees rated Microsoft Office 365 as the most widely popular enterprise cloud service by user count.

Josh Seiden on why product teams should focus on outcomes over output

Inside Intercom

Deciding what your engineers should do next can be a lot like climbing a ladder. On the lowest rung is a problem to be solved. At the top is an impact on the business, a change in the bottom line. But the rungs in between can often be quite flimsy.

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ProductTank, the Black Mirror Edition by Amie-Rose Long

Mind the Product

Amie-Rose Long is a contract product manager at NBC Universal Media. In this ProductTank London talk she discusses the answers of three product managers to her question: “Give me your horror stories, spare no gory detail.”.

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Painting the Picture of a Product Manager


When we started planning the inaugural ProductCraft conference, we decided to embrace a “non-traditional” format. Yes, we would have speakers on stages, but we would also offer hands-on workshops and out-of-the-box activities.

Your Post-Launch Toolkit for Understanding Your Users

Speaker: Brittney Gwynn, former Director of Product, Simple Health

If you've ever launched an MVP, you know that the journey has only just begun. How do you figure out what to do next? You know that you need to look at how different user segments react, but how do you quickly distinguish signal from noise so you can iterate and improve? Join Brittney Gwynn, former Director of Product at Simple Health, as she explains how you can use early customer feedback, usage data, and continuous experimentation to optimize your journey to product-market fit. Whether you're at a brand-new company, or looking to innovate within a more mature organization, or anywhere in between, you'll come away with a new skill set, ready to make the most of your launches.

What makes a product truly excellent? Team productboard chimes in


We are super excited to kick off our Age of Product Excellence content series — a deep exploration of the Product Excellence Methodology, the Product Managers who practice it, and the excellent products that result.

How Customer Owners Can Power Productivity On The Go


We live in a world where everyone is always on the go. Whether traveling for work, to conferences or out-of-town customer meetings, or balancing busy personal lives with family outings and errands, it can seem like there’s always something to do or somewhere to go.

What Questions Should you ask Your Product Manager Interviewers?

Mind the Product

Smart candidates know they need to prepare thoroughly for their product management interviews. However, most candidates focus their prep exclusively on answering questions and completely overlook the importance of preparing questions to ask their interviewers.

Paul Boag on ‘How to Work Collaboratively on the User Experience’ [VIDEO]


We’re proud to present Paul Boag, User Experience Strategist and author of User Experience Revolution, and his talk ‘How to Work Collaboratively on the User Experience’.

The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

It's important to know your users - what are their preferences, pain points, ultimate goals? With user research and usage data, you can get a great idea of how your users act. The tricky part is, very few users reliably act the same way every time they use your product. Join Terhi Hanninen, Senior Product Manager, and Dr. Franziska Roth, Senior User Researcher at Zalando, as they explain how they were able to reach a new level of user understanding - by taking their user research and segmenting their users by point-in-time intent. You'll leave with a strategy to change how your product team, and organization at large, understands your users.

The What and Why of Inclusive Design


I’ve had the pleasure of hearing Benjamin Evans speak twice now—last year at Front UX Conference in Salt Lake City, Utah and again this year at ProductCraft. Each time I hear his story, I’m captivated and compelled to learn more about the work his team is doing.

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How to use Gainsight and Microsoft Dynamics 365 for a Better Customer Experience


This year at Pulse 2019, Gainsight officially made our biggest product announcement ever. We unveiled the Gainsight Customer Cloud that includes incredible products like CS, PX, CX, CDP and RO—all purpose-built to drive customer success across the entire company.

Q&A with Product Discovery Coach Teresa Torres


Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. In these blog posts, we ask the presenters to share their insights - we encourage you to watch the full on-demand webinars for even more details.