Sat.Jul 06, 2019 - Fri.Jul 12, 2019

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Product Discovery or Product Delivery: How do you Decide?

Mind the Product

What’s the fundamental difference between product discovery and delivery or execution? The degree of uncertainty. The degree of uncertainty should determine whether you need to run product discovery or whether you can begin to deliver a solution to your customer. Why is it Important to Know the Degree of Uncertainty Upfront? Let’s walk through three hypothetical scenarios.

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How great product teams use Story Time to do better work

The Product Coalition

The User Story is the unit of currency in the exchange of ideas between product managers and engineers. Product Managers write the things… Continue reading on ProductCoalition.com ».

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Product Accessibility Shouldn’t Be an Afterthought

ProductPlan

I recently attended a presentation by Benjamin Evans, Inclusive Design Lead at Airbnb, on product accessibility and his experience with designing for inclusion. It really got me thinking about how we build products in tech and the inherent biases in product management. In an environment that prizes “minimum viability” and “failing fast” there’s seldom much of an appetite for slowing down the parade of new features and functionality to prioritize product accessibility.

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3 Critical Skills Preventing You From Becoming a Great Product Manager

280 Group

We often hear the old adage, “forget your weaknesses, play to your strengths!” when talking about the fastest way to get ahead in your career. After all, your strengths are your competitive advantage. It is easier and more enjoyable to work on skills you are already good at and know you can become great at. However, when it comes to a career in Product Management, just focusing on strengths is not going to cut it.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Using the Product Canvas to Define Your Product: Getting Started

bpma ProductHub

By Ellen Gottesdiener – I usually find a diversity of opinion when I ask anyone within an organization what their products are. This is true for product companies whose primary source of revenue is their product and for companies who use products internally to run their business.

More Trending

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How to Build Mobile Apps Customers Really Want

Alchemer Mobile

As I’m writing this article, there are 2,687,780 mobile apps available in the Google Play store, and there were 2.2M mobile apps in the Apple App Store as of February 2019. Consumers have lots of choices when it comes to picking a mobile application! So, as a product manager for a mobile application, how on earth can you build an application that stands a chance of becoming a well-used, frequently purchased application, let alone rise to the level of “top 10?”.

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“Software eating the world” creates a growing need to educate product managers.

Product Management Unpacked

Digital transformation impacts almost everything, so the demand for product management continues to increase – every day. When I started in product management in the mid-1980s, most product managers were hired to work in traditional B2C businesses, which is where the idea of product management originated. Modern product management started in 1931 with a memo written by Neil H.

Education 217
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Hook trial users from their first use

Intercom, Inc.

In 1898, American sales pioneer E. St. Elmo Lewis created the AIDA model to describe how customers buy. The AIDA model described four cognitive phases that buyers follow when accepting a new idea or purchasing a new product: A problem comes to the customer’s attention. This creates interest in the benefits of a product or service. The customer decides to buy the product.

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Tips for Growing a Product Management Team

Roman Pichler

Organise Around Products. In order to grow your product management team, start by reviewing your product portfolio. Determine which assets are actual products —value creating vehicles that offer a tangible benefit or address a real problem for a group of people, while at the same time deliver specific business benefits, such as generating revenue directly or indirectly, reducing cost, or increasing brand equity.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Lessons From the Space Race: 3 Steps to Better Product Decisions

Mind the Product

What makes a great product decision? The answer to this question is like the Holy Grail of product management: it promises success and prosperity but no clear evidence that it exists. In this post I examine the way I think about the path: what has worked for me and helped me grow as a product manager and decision maker. Let’s go back 50 years. The US is actively involved in the Space Race with the Soviet Union, and NASA starts an ambitious project: developing a spacecraft to land on the Moon.

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The Product Guy Meets Pop Culture

The Product Guy

Recently I found myself on the Product Management Meets Pop Culture podcast. Check it out: Download file | Play in new window | Duration: 19:31. Show Notes For This Episode. Episode Sponsor: Audible. Linked In: Jeremy Horn. Twitter: @theproductguy. The Product Guy Blog. Tafifi, The Living Roadmap. “ Accelerando ” by Charles Stross.

Download 151
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HubSpot’s Michael Redbord on staying in touch with your customers as you scale

Intercom, Inc.

In a company’s early days as a lean, mean, business machine, it’s fairly easy for leadership to stay in sync with their users. You might say it’s one of the strongest advantages a startup has. But as the business becomes more successful – and there are resources to build a support team – additional layers begin to separate executives from their customers.

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Do It For the Portfolio Instead of Every Product: 1 of 5

Product Management University

There are five things that you don’t need to do for every product if you do them once for the portfolio. They’ll reduce the stress that goes with constantly changing priorities and more importantly, improve product management’s stock by operating more strategically, simplifying execution and getting better results. 1. Market Segmentation. Imagine that you have 20 products, each of them with strong growth potential in five market segments.

B2B 113
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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When you Look but Don’t see: Agile as Performance

Mind the Product

While I’ve driven all of my adult life in the US, I’ve not had a UK driver’s license for the five or so years I’ve lived here. This year I decided to change all that and enrolled on an intensive driving course so I could knock it out in two weeks. Sadly after a couple of lessons, it was clear that something wasn’t clicking. I was making a lot of failing-level mistakes.

Agile 164
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Important Arc of Product Process

The Product Guy

Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. Watch now and see why he is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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3 Compelling Concepts from Basecamp's Shape Up

Sachin Rekhi

I always love reading each new book the Basecamp team publishes as they are inevitably chock-full of unique perspectives that preach an approach to working better that goes against conventional wisdom and established best practices. I don't always agree with every practice they preach, but I absolutely love reflecting upon diverging opinions that challenge my own assumptions.

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How insurance companies can improve their online user experience

Userzoom

With more people heading online for insurance quotes, this is a sector in which UX has become vital to remain competitive. Insurance companies are spending a lot to attract customers to their websites. Indeed, insurance and related terms are frequently some of the most expensive PPC keywords. This makes it even more important that insurance sites focus on providing the best possible UX to convert as many of these visitors as possible.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Can Product Culture Save Media? by Anita Zielina

Mind the Product

Anita Zielina’s keynote at this year’s MTP Engage Hamburg addresses the question of whether “product culture” can save the media industry. Anita, who is director of innovation and leadership at the Craig Newmark Graduate School of Journalism at CUNY, focuses on the underlying problem of how to change organizations that do not want to change and she shares exciting insights into the challenges of digital transformation at publishing houses, challenges which could easily apply to other not-y

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Protecting Your Roadmap from Influential Clients

The Product Guy

Executing on your roadmap is key to product success. Influential clients may ask you to work on non-roadmap efforts they want, killing your success. I’ll provide techniques and processes for how to keep your roadmap stable. In a recent live stream from one of our mentors of The Product Mentor , Jordan Bergtraum, lead a conversation on this topic. We are always looking for more product mentors from all around the world.

Roadmap 146
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Product and Pricing Strategies to Realize Customer Value

bpma ProductHub

Strategy 210
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Can Coke Product Managers Make Their New Alcoholic Drink A Success?

The Accidental Product Manager

Chu-Hai is big in Japan. Can Coke join the crowd? Image Credit: Tim. So for just a moment, picture yourself as a product manager for one of the most iconic products out there: Coke-Cola. You’ve done a great job – Coke is one of the most popular drinks available and no matter what country you go to, it is very well known. The company makes an enormous amount of money from your soft drink product every year and in all honesty, traditionally you’ve only had one real competitor – Pepsi.

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!

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Lean Mean Product Machine – Dan Olsen on The Product Experience

Mind the Product

After leaving the Navy and working on nuclear submarines, Dan Olsen embarked on a career that has spanned enterprises and start-ups, consulting, speaking, writing, and running the Lean Product & Lean UX meetup. He joined us to talk about product/market fit: what it is, how to know when you have it, and how to achieve it. Quote of the Episode. [The definition of product-market fit:] When customers agree that your product creates enough value for them relative to the other options that are ava

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Thanks!

The Product Guy

Thank you to everyone who attended The Product Group’s WayBetter Summer Soiree last night & WayBetter for being an awesome host! Have a great weekend and see everyone at our next regularly scheduled roundtable event… RSVP NOW. Thursday, August 1st @ 7PM. Topic: Launching a Product & Everything else Go To Market. Featured Product: Vydia.

Events 138
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What Leadership Qualities Does it Take to be a Good Leader?

UX Studio

Ever wonder about the difference between leadership and management? This article shares essential leadership qualities. Also, we’ll give some examples of what leadership on a UX team looks like. What does leadership involve? Leadership means you know where you’re going and have the ability, skills and qualities to take people in the same direction.

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Product Dev: Think “Past, Present & Future”

The Product Coalition

I often like to frame product development as 3 buckets?—?Past, Present and Future. Past: What are the things we have shipped previously and how are they performing? Are our experiments achieving what we hoped they would? Present: What is the current sprint or work we should be doing today? What have we achieved this sprint and how is our product health looking right now?

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A Tale of Two Case Studies: Using LLMs in Production

Speaker: Tony Karrer, Ryan Barker, Grant Wiles, Zach Asman, & Mark Pace

Join our exclusive webinar with top industry visionaries, where we'll explore the latest innovations in Artificial Intelligence and the incredible potential of LLMs. We'll walk through two compelling case studies that showcase how AI is reimagining industries and revolutionizing the way we interact with technology. Some takeaways include: How to test and evaluate results 📊 Why confidence scoring matters 🔐 How to assess cost and quality 🤖 Cross-platform cost vs. quality tr