Sat.Sep 28, 2019 - Fri.Oct 04, 2019

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Free Your Product Roadmap and Ditch the Timeline

Mind the Product

I recently tweeted about timeline roadmaps saying they had to go. It’s something I’ve said in the past on conference stages, webinars, podcasts, Twitter, and elsewhere. I even wrote about it in my Mind the Product blog post, Lean Strategies for Maturing Products. So, when people replied to my tweet with questions I figured a post answering them might be helpful.

Roadmap 107
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Why Minimum Viable Products Are the Key to Realizing Your Product Vision

Emerge Insights

Vision 58
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How to Stay on Course During Product Discovery

ProductCraft

Product discovery is a messy, hard, and often thankless job. Quite frankly, there’s no way — or need — to sugarcoat this. Product discovery is also rarely linear, let alone foreseeable. There’s also no one-size-fits-all approach to doing it “perfectly.” As a result, product teams need to have high confidence in their ability to pick. Read more » The post How to Stay on Course During Product Discovery appeared first on ProductCraft by Pendo.

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The Cost of a Bad Product Strategy

ProductPlan

We spend lots of time praising the savvy strategic moves of winning products and companies. But for every success story, there’s a graveyard of failed products laid low by bad product strategies. A bad strategy is hard to overcome. You’re burning cash and daylight, building up a legacy of technical debt and features that aren’t moving you in the right direction.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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5 product management frameworks used by billion dollar companies

ProductBoard

Many of today’s most successful companies, like Amazon and Spotify, have reputations for consistently delivering great products. That doesn’t happen by accident. Those companies often have clear frameworks for how they manage and build products. Those product management frameworks give teams a repeatable way to improve upon and build their products consistently.

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What is the Product of the VP Product?

Ask Benny

When your product is your team. Your Team is Your Product One of the hardest things for a VP Product to do, as the team of product managers under his lead grows, is to release control. As a VP Product, you need to trust your product managers to make the right decisions. You need to empower them. One of the best ways to do it is to understand that your product is no longer “the product”.

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Generative UX Research: A Complete Guide

dscout People Nerds

Exploratory, discovery, problem-space, foundational…generative research goes by many names. But its objective is always the same: know your users better, so you can to design for them well. Here’s a comprehensive framework to get you started.

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The Phenomenal Product Manager: Influencing Engineers – Part 1

280 Group

The article is a synopsis of The Phenomenal Product Manager: Chapter Two , written by Brian Lawley. Your ability to influence and work effectively with engineers is a huge part of whether or not you’ll be successful as a Product Manager, and also whether you’ll be satisfied with your job. –Brian Lawley. Let’s discuss how to work more effectively with your engineering team and individual engineers.

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6 Tips for Product-Led Customer Centricity

ProductPlan

No business can survive without their customers. Too often, organizations get caught up in their own priorities. While the company pursues metrics and objectives without considering the customers’ interests, they may negatively impact the customer experience. Customer centricity aims to always keep the customer top of mind. This way, you tie every decision and action back to how it affects the customer.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Product Positioning Tip 1 of 7: Use Results to Communicate Differentiation

Product Management University

Your products do some great things that competitors can’t touch. Awesome! You want that differentiation to play a starring role in your product positioning. Here’s the tough part. Our default m.o. is to explain “how” it’s different. In our own minds, the technical explanation is crystal clear, especially if we’re the ones writing it. “Who wouldn’t understand that?

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Justify Your Product Decisions and Get Stakeholder Buy-in by Teresa Torres

Mind the Product

In this closing keynote from #mtpcon San Francisco , product discovery coach Teresa Torres shares her insights on how product managers can co-create solutions with stakeholders and better manage expectations. Teresa starts by pointing out that we all find comfort in getting the right answer. She points out that product managers typically advocate for their own point of view in meetings with stakeholders, and resist suggestions for change.

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Proven sales plays for skyrocketing growth

Intercom, Inc.

There are no silver bullets in sales – no tricks, hacks, or mantras that can guarantee you’ll hit target. But there are actionable plays that high-growth companies use to scale their revenue. Having led sales teams at Facebook, Twitter, and now Intercom, I’ve developed and executed many of these plays. These sales plays are the answers to mission-critical questions like “What criteria will I use to hire sales reps?

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The Founder Dating Playbook – Here’s the Process I Used to Find My Co-Founder

First Round Review

Gloria Lin opens up about her pre-founder journey, from founder dating and early conversations to how she prototyped with potential partners to narrow in on a specific idea. Her playbook is one of the most detailed and intentional processes we’ve ever seen — and the set of 50 questions she used to probe compatibility is an essential tool for any entrepreneur looking to team up on a startup idea.

Startups 111
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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Product Positioning Tip 4 of 7: “Net It Out” Value Themes for Greater Simplicity

Product Management University

Imagine that your positioning is so clear and so simple that it doesn’t require anyone to think. They just get it! It’s rare but you know it when you see it, and it’s the simplicity that stands out. Great salespeople are masters at doing it verbally. The Playbook : Your first step to the positioning promised land is creating “net it out” value themes, simple umbrella phrases that mirror the aspirations of your target customers.

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South and Latin America – Guido Lonetti on The Product Experience

Mind the Product

Guido Lonetti’s career started out at age 14 in his bedroom – he built an MP3 search engine website that immediately started making money until his parents quashed that idea! In this episode, he shines a light on the diverse product culture in South and Latin America, where he’s spent time as a Head of Product and the co-organiser of ProductTank Buenos Aires.

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Fix My Churn’s Val Geisler on how to supercharge your email onboarding

Intercom, Inc.

? ?. On this week’s show, we catch up with email marketing strategist, Val Geisler, as she walks us through some practical emailing tips, her process for onboarding, and why she likens career progression to a spiral staircase. Val has experience in a number of different sectors, having started out as a stage manager for operas before moving onto life as a virtual assistant and eventually setting up her own consultancy firm, Fix My Churn.

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The Founder Dating Playbook – Here’s the Process I Used to Find My Co-Founder

First Round Review

Gloria Lin opens up about her pre-founder journey, from founder dating and early conversations to how she prototyped with potential partners to narrow in on a specific idea. Her playbook is one of the most detailed and intentional processes we’ve ever seen — and the set of 50 questions she used to probe compatibility is an essential tool for any entrepreneur looking to team up on a startup idea.

Startups 111
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Product Positioning Tip 3 of 7: Verbalizing a Product Overview in 30 Seconds

Product Management University

Someone walks into your booth at a tradeshow and asks you for an overview of Product X. It’s a tough question to answer and pique someone’s interest in the first 30 seconds. Classic “elevator pitch” positioning statements aren’t ideal because they’re not conversational. Answering with features and benefits focuses too much on HOW the product works with too little emphasis on WHY it’s valuable.

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The Product Manager’s Identity Crisis by Mitchell Gillespie

Mind the Product

Product people have a ton of different responsibilities – a number of stakeholders to answer to and a number of different problems to solve. In this ProductTank Toronto talk, Mitchell Gillespie, Director of Product Management at Wave speaks about: The product manager identity crisis. Motivating others. Playbooks. Watch the video to see Mitchell’s talk in full.

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Why it’s important to think bigger, and play bigger

Lead on Purpose

Creating great products and building successful companies takes a tremendous amount of work, insatiable initiative and a penchant for perseverance. It requires thinking differently than others think, and even differently than you have thought in the past.

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TikTok star gets political seat – and we are still discussing Bharat 1 and 2

NextBigWhat

Tik Tok star and the party's womens wing member @sonalibjp gets a ticket in the upcoming #HaryanaAssemblyPolls [link] — Shilpa Kannan?? (@shilpakannan) October 3, 2019. And this happened ! TikTok star Sonali Phogat is contesting Harayana assembly election (BJP seat). While the intellectuals are discussing Bharat 1, Bharat 2 opportunities – politicians (who are way smarter in the ways of world) are going after the local-and-mass brand.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Product Positioning Tip 2 of 7: Creating Headlines That Hook

Product Management University

Web pages, literature, booth signage, presentations, email campaigns and the list goes on. They all need great headlines to hook your target audience. But coming up with simple attention-grabbing phrases that engage prospective customers might be one of the toughest parts of product marketing, especially for technical products. The Playbook: Our natural tendency is to create WE headlines because it’s important to let buyers know we can help them.

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5 Inspiring Interactive Walkthroughs To Reduce Time to Value

Userpilot

Successfully onboarding your users is a fine art. As we’re about to see from these 5 examples of interactive walkthroughs, engaging your users from the start is essential. In this article, we’re going to take a deep dive into 5 products that get their onboarding right. Each of these products uses interactive walkthroughs to guide their users all the way to product activation.

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The Product Manager’s Identity Crisis by Mitchell Gillespie

Mind the Product

Product people have a ton of different responsibilities – a number of stakeholders to answer to and a number of different problems to solve. In this ProductTank Toronto talk, Mitchell Gillespie, Director of Product Management at Wave speaks about: The product manager identity crisis. Motivating others. Playbooks. Watch the video to see Mitchell’s talk in full.

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TEI 249: Which is the most powerful of the 6 principles of influence – with Matt Barney, PhD

Product Innovation Educators

Successful product managers wield influence and this is how they get it. Influence and persuasion is a core competency of successful product managers. It is also something that most product managers want more of — influence. You need it to get others to support your ideas and plans for improving products and making great new products. You also need it to make a larger impact on the organization.

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!