Remove Enterprise Remove Marketing Remove Product launches Remove Vision
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The Secret to a Successful Product Launch: Tying Your Launch to Your Roadmap Strategy

ProductPlan

Product professionals spend countless hours researching, prioritizing, and planning, all in the name of creating a successful product launch. And that is true for the product professionals themselves! However, product professionals care deeply about the success of their product.

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Feedly is hiring a VP Marketing

Roy Madden

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. You will be responsible for developing and executing the Feedly marketing strategy. Establish data-oriented practices to optimize performance and continually improve the efficiency and impact of marketing channels.

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From Startup to Enterprise Product Manager: Is Bigger Always Better?

Mind the Product

Observations of a B2C startup product manager working in enterprise. The customers of your product are no longer solely the users outside the building but also all your colleagues within who need to interact with it on a regular basis. I once heard an anecdote about a very young child being told a story about a very old man.

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5 Costly Event Marketing Mistakes to Avoid

Pragmatic Marketing

Event marketing is a cornerstone for any business or enterprise that hosts events, regardless of size. Promoting products and/or improving sales. These benefits are why event marketing success is crucial for business growth. Success in event marketing lies in the ability to mitigate disasters before they occur.

Events 70
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5 Costly Event Marketing Mistakes to Avoid

Pragmatic Marketing

Event marketing is a cornerstone for any business or enterprise that hosts events, regardless of size. Promoting products and/or improving sales. These benefits are why event marketing success is crucial for business growth. Success in event marketing lies in the ability to mitigate disasters before they occur.

Events 70
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A Day in the Life of a Product Manager: Consumer and Enterprise

PMLesson's Ace the PM Interview

In this post, an enterprise (IBM) and a consumer (Google) product manager describe a typical day in their life on the job. While there doesn't exactly exist a "typical" day in product management, you can expect to perform certain tasks based on the stage of your product. This is where you'll write requirements and epics.

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Top 11 Female Product Management Influencers to watch in 2022

Userpilot

How to create a scalable product organization. How product strategy uses a company's vision to fuel profitability. An iterative product framework for identifying and pursuing the right opportunities to create value. Melissa broke silence over the excessive focus on delivery in product teams.