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Digital Transformation Strategies for Enterprises: Key Elements

The Product Coalition

Explore digital transformation strategies for enterprises Have you wondered why digital transformation strategies are a necessity? The important basis is the development of a strategy for short- and long-term digital transformation based on business results rather than technology. What is the importance of digital transformation?

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Founders: What Are the Signs It’s Time to Evolve Your Core Customer Benefit?

The Product Coalition

Recently one of the founders of a hot startup asked me, “How do we know if we should add new value props for existing customers or continue to invest in existing ones? The initial phases 2 and 3 (the time between startups raising Series A to raising Series B) play a massive role in achieving the 2T3D growth dream.

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The Product Agent: Managing Ideas on a Product Team

The Product Coalition

Three years later I became a web application engineer at a startup that built software for military and private industries. I became director of communications, leading the development of intranets and web applications. From Startup to Enterprise A job at a startup means a lot of responsibility.

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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. It’s okay if you are ‘terrible’ at it.

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Instructional Designer vs. Customer Success Manager: Who Knows Your Customers’ Better (and Does It Really Matter)?

Gainsight

In our field, the composition of Customer Education teams can vary wildly. Some CE teams are made up of Customer Success Managers (CSM) or other customer-facing team members, while others leverage Instructional Designers (IDs) to do the work. Training is just part of their day-to-day. So who’s in charge?

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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

And so, Mark Rudden and his team had to figure it all out by themselves. Fortunately, Mark had quite a bit of experience working and scaling teams in demanding, hypergrowth environments. It turns out that hypergrowth is less about hiring people and more about creating onboarding and training processes and opportunities.

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The Lean Startup Trap

The Product Coalition

The Big 3 ‘Lean Startup’ Mistakes Companies Still Make Are you spending a ridiculous amount of time working on a product, and getting nowhere? If this sounds like you, you’re probably stuck in the lean startup trap. The idea The problem in lean startup originates right at the first step. And you’re not the only one.