The Product Coalition

NOVEMBER 23, 2021

Having sharp business acumen and interest in technology-driven framing has allowed him to envision the concept of growing premium organic foods on his 100-acre farmland and create a niche market for some of the premium organic grains across India and overseas. I have defined the below dimensions as a cohesive framework.

Startups 123

Startups Strategy Technical Review B2B 123

The Product Coalition

DECEMBER 31, 2023

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic.

User Testing 102

User Testing Workshop B2B Leadership 102

Product Management University

APRIL 9, 2020

If there was ever a time to make sure your product priorities and marketing messages are in lockstep with the new priorities of your target customers, it’s now. While that may be a true statement, the WHY part is what really matters for product management, product marketing and sales. For example….

Customer Experience 130

Customer Experience Healthcare B2B Framework 130

Sachin Rekhi

AUGUST 4, 2021

And yet there is incredible divergence in the quality of product outcomes that result from those roadmaps. Some teams do a team brainstorm and voting exercise to develop their roadmap. Others leverage a prioritization framework like RICE to prioritize their initiatives. Marketing Programs : Marketing Strategy.

Technical Review 166

Technical Review Onboarding KPIs User Testing Feedback Software 166

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976. Underserved needs Product: 3.

User Testing 102

User Testing Product Management Product Manager Data Visualization 102

Product Talk

SEPTEMBER 7, 2022

Sören describes trivago as a mature product that found product/market fit 15 years ago with its hotel metasearch. Sören says since this has been the focus, they’ve optimized the product a lot, iterated on all aspects of it, and run countless A/B tests. First Steps in Mapping out Opportunities.

Product Research 200

Product Research User Testing Customer Experience Research Software 200

The Product Coalition

FEBRUARY 12, 2024

Strategy —  Is there a clear strategy behind the product and the roadmap? Does it reflect market needs? Does it align with how your product will win in the market? Prioritization is the most important exercise a product team can take when it comes to a roadmap. Does the roadmap align with the north star?

Technical Review 114

Technical Review User Testing Product Research Customer Feedback 114

The Product Coalition

AUGUST 4, 2021

Product Discovery is an exercise in working out whether there are customers that want the product (or feature) you’re working on and that you can deliver a solution to them. Product Discovery comes in different shapes and sizes, depending on the situation. What complementary products are out there?

Product Research 162

Product Research User Testing Research Software Customer Experience 162

The Product Coalition

JUNE 17, 2019

Later, as I begin to lead other Product Managers, I again revisited this desire for something a little more straight-forward so that I could coach those Product Managers in the growth of their career, beyond what our own company’s definition of Product might be. Originally published at [link].

B2C 68

B2C Framework Data Visualization Analytic Tools 68

Userpilot

JULY 9, 2021

Continuous Discovery Habits by Teresa Torres teaches you how to set up a continuous discovery system within your organization with actionable exercises. Product-Led Onboarding by Ramli John and Wes Bush is a new book about how to implement user onboarding for the ultimate customer retention. Key learnings. How to treat new users.

Books 98

Books Research Software Feedback Software Analytic Tools 98

Mind the Product

APRIL 26, 2019

There are lots of decision-making frameworks, and they can all be helpful, but what really helps us make better decisions and improve decision-making velocity? Marketing Driven Development is Bad. But this tension between Product and Marketing is unnecessary. To Progress in Your Career, Manage People.

Weak Development Team 135

Weak Development Team Data Visualization Product Research Entertainment 135

The Product Guy

MAY 7, 2020

Relative to other standard roles defined in an organization such as Ops, Marketing, Tech etc., the Product Manager role is a rather recent phenomenon. As a result, there are various different approximations that are made about the role in an organization depending upon their experience with building products. Product Strategy.

Technical Review 159

Technical Review Research Software Onboarding KPIs Product Management 159

People-First Product Leadership

DECEMBER 20, 2023

Aligning on a vision clearly demystifies the reason for creating the product in a manner which is easy to communicate, understand and repeat. Here are some tips to keep in mind as you go through the exercise: Every product vision derives from the the organization’s vision. Creating goals is collaborative exercise.

Vision 52

Vision Roadmap Onboarding KPIs Customer Experience 52

ProductPlan

NOVEMBER 30, 2021

Interpreter for conversations between marketing and development ? Consequently, if you’re having thoughts like that at work, there’s no question about it: You’re a product manager. You’ve said, “But will it solve a real market problem?” And you call yourself a product manager?).

Product Management 52

Product Management Product Manager Software Review Management 52

The Basics of Product Management

JUNE 30, 2020

This method provides valuable insights because nobody knows the product better than the developers. This can be combined with other useful frameworks, such as Google’s OKR Framework. Let us say the entire team, including sales and marketing, are given a task to go from point A to point B. Market Research.

Product Research 52

Product Research Feedback Loop User Testing Feedback Software 52

ProductPlan

DECEMBER 11, 2019

With your support, we dove into the most result-driven strategies, popular frameworks, and groundbreaking leaders who changed the product management landscape. Each product enhancement and initiative has measurable, predefined objectives, and the key results can be tracked accordingly. Employing Blended Frameworks.

Technical Review 59

Technical Review Systems Review Software Review Onboarding KPIs 59

Userpilot

APRIL 23, 2023

What’s a product metrics framework? We also look at how product managers can use Userpilot to implement product metrics frameworks. TL;DR A product metrics framework is a set of metrics used to measure the performance and success of a product so that you can improve it. Book the demo!

Onboarding KPIs 98

Onboarding KPIs Framework Analytic Tools Feedback Software 98

Userpilot

JANUARY 25, 2021

These questions have a lot to do with Tony Ulwick’s Jobs-To-Be-Done-Framework. In a nutshell: You are building a product that your users need to do a specific job. You want your product to fit that job as much as possible so that they continue to “hire” your product as the solution to get the job done. Keep it simple.

Analytic Tools 75

Analytic Tools Research Software User Testing Customer Experience 75

Product Management University

NOVEMBER 8, 2018

Greenville, SC – November 7, 2018– Proficientz announced today the availability of Product Management University On-Demand, an online training and certification program that offers the convenience of learning B2B product management, product marketing and sales enablement skills anywhere, anytime.

Certifications 29

Certifications Product Management Product Manager B2B 29

Sachin Rekhi

JUNE 1, 2017

Only when you find a career that you're passionate about, that you can also be skilled at, and one that has sufficient market opportunity will you achieve ultimate career satisfaction. I wanted my scope to be larger across an entire product. After six months I knew that product marketing wasn't for me and I was done.

Technical Review 109

Technical Review Software Review Research Software Reporting Tools 109

Userpilot

APRIL 10, 2021

Customer segmentation is a classic marketing concept for good reason. There’s a high chance that not all of your customers have the same type of business, come from the same part of the world, or even use your product in the same way. Then assess the needs of your chosen segment by conducting market research. Source: me.me.

Analytic Tools 98

Analytic Tools Customer Experience Research Software User Testing 98

Roadmunk

SEPTEMBER 21, 2017

But in part 4 of a 9-part series on startups by Marc Andreessen (co-founder of Andreessen Horowitz), there are three factors to startup success identified: your team, product and market. However, Marc argues that it’s actually market knowledge (or “user empathy”) that’s likely the determining factor for your startup.

Article 81

Article User Testing Product Research Technical Review 81

PMLesson's Ace the PM Interview

APRIL 19, 2020

Otherwise, highlight how you have helped those who are adjacent to PMs: product designers, tech sales, business operations, or product marketing. If you have advised any of these people with tasks like product growth, pricing strategy, or market sizing, be sure to note that on your resume! Apply anyway.

Consulting 52

Consulting Technical Advisors Technical Review Analytic Tools 52

PMLesson's Ace the PM Interview

APRIL 19, 2020

Otherwise, highlight how you have helped those who are adjacent to PMs: product designers, tech sales, business operations, or product marketing. If you have advised any of these people with tasks like product growth, pricing strategy, or market sizing, be sure to note that on your resume! Apply anyway.

Consulting 52

Consulting Technical Advisors Technical Review Analytic Tools 52

The Product Coalition

JANUARY 10, 2021

If this is you, I have a simple tool you can use to articulate why things ( might ) take as long as they do, explain it in a way that is helpful to those who are unfamiliar with software development, and finally, provide a simple 5 minute exercise you can do each week to get a bit faster. they would take it all. don’t just complain.

Reporting Tools 111

Reporting Tools Product Management Product Manager Customer Experience 111

Bain Public

MAY 24, 2019

Obviously, the first step is to create a great overarching product (or company) strategy, which requires careful evaluation of the industry landscape. We develop it around a proposed product initiative; a feature mix, specific use case, theme or useful features that are buried in a larger product.

Roadmap 40

Roadmap User Testing Research Software Customer Experience 40

ProductPlan

APRIL 29, 2020

Checking boxes” is about sales and marketing, it’s not about customer delight, satisfaction, and usability. Product management must hold the line and prioritize quality over quantity. The Minimum Viable Product approach centers on boiling things down to the core value proposition of the product and what’s required to deliver on that.

Roadmap 53

Roadmap Weak Development Team User Testing Customer Experience 53

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Jared Spool’s excoriation of the use of NPS by marketing departments had struck a chord earlier in the week. “How would you feel if you could no longer use this product?”

User Testing 103

User Testing Product Marketing Engineering Feedback Software 103

Product Bookshelf

AUGUST 22, 2016

Transform yourself into an ‘idea person’ by looking for inspiration with everyday activities and creative-thinking exercises. Don’t be afraid to start from scratch, adapt observed ideas, and use the Thinkertoys frameworks to unlock your imagination. IDEA : How do you design a product that grabs and holds your users’ attention?

Data Visualization 48

Data Visualization Books User Testing Customer Experience 48

Roman Pichler

MAY 5, 2020

If someone is referred to as product owner, then the individual should own the product in its entirety—like Word in the example—and not just a product part—such as the ability to save a document. SAFe Product Owner. The agile scaling framework SAFe uses its own product owner role, the SAFe product owner.

Feedback Software 353

Feedback Software Product Research Weak Development Team User Testing 353

PMLesson's Ace the PM Interview

MARCH 2, 2022

Google Product Manager Interview Guide Google Engineering Manager Interview Guide Google Software Engineering Interview Guide Google APM Interview Guide Google Technical Program Manager Interview Guide Google Product Marketing Manager Interview Guide Does Google Ask Behavioral Interview Questions? What is the STAR Framework?

Weak Development Team 52

Weak Development Team Technical Review User Testing Feedback Software 52

Intercom, Inc.

OCTOBER 1, 2020

Sales, marketing, finance, support, and R&D all use the roadmap for different thing. Sales want to sell it, marketing needs to plan for it, finance needs to model it, support needs to be able to explain it, and R&D needs to be excited about it. As you grow functions, the audience for your roadmap widens.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Intercom, Inc.

OCTOBER 1, 2020

Sales, marketing, finance, support, and R&D all use the roadmap for different thing. Sales want to sell it, marketing needs to plan for it, finance needs to model it, support needs to be able to explain it, and R&D needs to be excited about it. As you grow functions, the audience for your roadmap widens.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Roadmunk

APRIL 12, 2018

Since Mike and Michael did so much research on the topics, and interviewed a bunch of people using these frameworks, they shared their insights into what they learned from the episodes. I also am the Director of Business Development and Marketing at Dribbble, which is one of the largest design communities online.

User Testing 58

User Testing Customer Feedback Customer Experience Analytic Tools 58

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Every business is unique, and metrics frameworks apply differently 5.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Andrew Chen

JANUARY 9, 2020

A really detailed 68 page analysis of the podcast market. Magic metrics indicating a startup probably has product/market fit. 5) market-by-market (or logo-by-logo, if SaaS) comparison where denser/older networks have higher engagement over time (network effects). The Head/Heart/Hands framework.

User Testing 110

User Testing Data Visualization Product Marketing Marketing 110

The Product Coalition

MARCH 10, 2024

In economics, they explained to me the foundations of a perfect market. Here is a framework that will help you understand your choices and regain the freedom to choose, time and again. That’s what this exercise is about. My parents, in a casual afternoon conversation, taught me math, economics, and business. That’s also great.

Entertainment 120

Entertainment Technical Review Strategy Vision 120