ProductPlan

JUNE 1, 2023

But are you solving for actual customer problems? The danger, however, lies in mistaking new functionality for actually adding meaningful value to the customer experience. To reframe things, only about one out of three feature ideas actually come directly from customers… you know, the people who are paying money to use your products.

User Testing 83

User Testing User Friction Development Team Review Reporting Tools 83

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. TL;DR A customer engagement strategy is a comprehensive plan by SaaS companies to interact with customers and build long-lasting relationships.

Feedback Software 73

Feedback Software User Testing Customer Experience User Friction 73

Userpilot

NOVEMBER 20, 2023

However, the scoring and weighting are still subject to bias, and the process doesn’t always reflect customer needs. Next, group criteria into positive and negative ones and assign weighting value to each of them. Before you do so, however, validate them through user interviews, surveys , fake door tests , or prototype experiments.

Product Research 85

Product Research User Testing Customer Experience Research Software 85

The Product Coalition

AUGUST 16, 2022

to assess your competition through Customer Value Proposition Canvas with Jobs-to-be-Done ?—?to A strong customer lens is ultimately what matters, so the Customer Value Proposition and Jobs-to-be-Done needs to be your first reference point for any comparison. to see how you compare on key factors SWOT Analysis ?—?to

User Testing 109

User Testing User Friction Customer Feedback Customer Experience 109

Userpilot

JULY 9, 2023

TL;DR Usability focuses on the ease of use, efficiency, and effectiveness of a product, while user experience encompasses the overall satisfaction, joy, and value that users derive from their interactions with a brand. Start improving user experience and usability with user research.

User Testing 71

User Testing Product Research Customer Experience User Experience 71

The Product Coalition

MARCH 10, 2021

Photo by Josh Calabrese on Unsplash A team working agreement is essentially a documented set of ground rules that a team creates to hold each other accountable to positive behaviors. c) Think like your user : An empathy exercise can help the whole team clarify their customers’ and users’ pain points.

Research Software 135

Research Software Webinar Product Research User Testing 135

Atlassian

MARCH 17, 2022

During the height of Covid, customer-service staffers in the cruise industry were under incredible pressure to reassure and help customers, while also navigating massive changes in their own lives. Royal Caribbean Group turned to Atlassian’s Team Playbook to help create an empathy-centered customer service experience.

Data Visualization 77

Data Visualization User Friction Customer Experience Roadmap 77

The Product Coalition

JUNE 11, 2023

Haggling over the price of a handbag is a positional form of negotiation that takes time and may not end amicably. Principled negotiation focuses on interests rather than positions. Support a new customer seeking our help, when we could barely offer it, simply by better understanding what they wanted and their own capability.

Technical Review 114

Technical Review User Friction Reference Feedback Software 114

Userpilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job.

Customer Experience 80

Customer Experience Analytic Tools User Testing Customer Feedback 80

Userpilot

NOVEMBER 5, 2022

Why should you use customer discovery? Customer discovery is the process of identifying, defining, and prioritizing relevant user personas. In product discovery, you not only need to discover user needs but also ways to satisfy them. Markets are in a constant flow and customer discovery helps you keep up with the changes.

Product Research 90

Product Research User Testing Customer Feedback Customer Experience 90

People-First Product Leadership

JANUARY 22, 2024

Instead bring your team together to discuss the remaining pain points. Such an exercise is called “ Elephants, Dead Fish, and Vomit ” and originates from Airbnb. an exercise I like to do is from Coda and is called “Is your team laying bricks or building a cathedral”? List the elephants in the room.

Product Management 52

Product Management Product Manager Customer Experience Product Research 52

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. However, the focus of product service management is on delivering a delightful service and fostering relationships with customers. Are you ready for the deep dive?

Data Visualization 91

Data Visualization User Testing Research Software Feedback Software 91

Product Talk

MARCH 3, 2021

Customer journey maps, story mapping, impact mapping—there are lots of ways to externalize your thinking. Principle 1: Encourage Teams to Discover Opportunities through Continuous Customer Touch Points. Discovering opportunities through continuous customer touch points is one of the guiding principles of continuous discovery.

Product Research 163

Product Research User Testing User Friction Research Software 163

ProductPlan

JANUARY 27, 2022

They’re also investing in activities that help them better understand their market and customers. Nothing else enables stakeholders to get a real-time, customized view of the product roadmap in an easy-to-understand visual format. Customer Surveys. 2022 Budgets Include Hiring. Product management is no exception.

Data Visualization 89

Data Visualization User Testing Product Research Reporting Tools 89

Userpilot

NOVEMBER 16, 2022

Onboarding users is an extremely tricky exercise. Any savvy product manager will tell you that an effective user adoption strategy template would be a huge asset to crafting onboarding experiences that drive adoption and growth. You can’t just throw a user adoption strategy together and expect it to work.

Analytic Tools 89

Analytic Tools Feedback Software Customer Experience User Testing 89

ProductPlan

JANUARY 10, 2023

Now that borrowing money is more expensive, venture capital is drying up, and customers aren’t buying as much. Focus on customer value. One thing you should do, regardless of what economic season you’re in, is to focus on customer value. There are a few ways you can generate new revenue from your existing customers.

Feedback Software 52

Feedback Software User Friction Customer Experience Finance 52

Userpilot

AUGUST 10, 2023

Behavioral targeting and automation is a rapidly evolving space that brings several key benefits: to name a few, you can boost customer engagement, drive loyalty , and increase retention. This helps because it’s a way of directly appealing to customers based on where they’re at in a journey (i.e. Drive customer loyalty.

Analytic Tools 79

Analytic Tools Feedback Software Marketing Product Marketing 79

Mind the Product

JANUARY 4, 2018

But when it comes to customer loyalty, millennials are different. So for anyone who wants to connect with millennials, or is even just thinking about how they can build a better digital product, here are some tips to help your brand through User Experience (UX) design. Having empathy with the user is a hot topic. or “High five!

User Testing 111

User Testing Customer Experience User Experience Customer Feedback 111

ProductPlan

NOVEMBER 24, 2021

Multiply that by hundreds of requests from dozens of customers, stakeholders, and coworkers, and now you feel like the Grinch while they view you as a ruthless gatekeeper. Some will be more important than agreeing on the “sign-in” button’s color or where to order lunch for the team-building exercise.

Technical Review 100

Technical Review Product Management Product Manager User Friction 100

The Product HQ

FEBRUARY 6, 2023

Your job as someone vying for a position as a senior product manager is to discover the intent behind each question. Take advantage of the time spent to position yourself as a credible, qualified, and experienced professional, befitting the senior product manager role. This is paramount to guarantee the success of any product.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52

ProductPlan

JUNE 18, 2021

Product marketing is all about aligning product and go-to-market strategy —product launches, positioning, segmentation, and pricing—and then putting that strategy into practice.”. Avoid handing them a product and asking them to “position it” and crank out sales materials. Crafting the market story. Nailing Go-to-Market.

Product Marketing 59

Product Marketing Marketing Product Management Product Manager 59

UX Studio: Product Management

NOVEMBER 19, 2021

Thanks to it, we will develop a product that addresses real user needs and mitigates the existing pain points. Because design thinking is there to help us ask more and better questions, it guides us to assume nothing and point out where the improvement points are. Tools to analyze the exercise of empathy.

UX 93

UX Customer Experience User Testing Data Visualization 93

The Product Coalition

JANUARY 26, 2024

When the research is narrow-scoped, there is a higher risk of missed opportunities, blind spots, and false positives. Choose the few top metrics where positive movement could have the most impact. Barriers : What are the barriers between users discovering the solution and experiencing the benefits of the solution to the fullest?

User Testing 102

User Testing Product Research Research Software Data Visualization 102

The Product Coalition

FEBRUARY 12, 2019

What’s the high $ pain point or unmet need? (2) What’s the high $ pain point or unmet need? Unique customer insights about sources of unmet customer needs The existing airlines are stuck in their long-haul models and can’t reorganize to challenge us serving customers on these types of trips.

Airlines 60

Airlines Strategy User Friction Analytic Tools 60

People-First Product Leadership

DECEMBER 20, 2023

Product Vision puts a company’s Vision and Mission into action The Product Vision ensures the Roadmap reflects the priorities which matter the most to the company’s customers and to the company. Here are some tips to keep in mind as you go through the exercise: Every product vision derives from the the organization’s vision.

Vision 52

Vision Roadmap Onboarding KPIs Customer Experience 52

The Product Coalition

DECEMBER 29, 2021

It is an exercise in centralized power used to overcome the natural workings of a system. Continuous Discovery (By Teresa Torres ) “Rather than defining your success by the code that you ship (your output), you define success as the value that code creates for your customers and your business (the outcomes).” “An

Books 120

Books Systems Review Software Review Weak Development Team 120

Userpilot

JUNE 19, 2023

User flows are typically an intricate, detailed graphical representation of the specific steps in a path or process that a user takes to complete a given task (i.e., User journeys are a much broader term, representing a holistic view of the complete customer experience (i.e., An example of a detailed user flow diagram.

Data Visualization 79

Data Visualization Analytic Tools User Testing Customer Experience 79

ProductPlan

JANUARY 21, 2022

They’re also investing in activities that help them better understand their market and customers. Nothing else enables stakeholders to get a real-time, customized view of the product roadmap in an easy-to-understand visual format. Customer Surveys. 2022 Budgets Include Hiring. Product management is no exception.

Data Visualization 52

Data Visualization User Testing Product Research Reporting Tools 52

Intercom, Inc.

OCTOBER 16, 2019

One approach to price setting is to think of pricing along a continuum with self-service pricing at one end of the spectrum (such as applications costing under $50/month, allowing customers to purchase with a credit card) through to enterprise pricing (such as applications costing $50-100,000 a year) at the other end. Gaining new customers.

Strategy 195

Strategy Customer Experience Inbound User Testing 195

Userzoom

DECEMBER 4, 2019

What research finds as the biggest pain points for the user should have an impact in prioritization. If not, how can you call your product user-centered ?” User research should define the product roadmap – otherwise the finished product won’t be truly user-centred. Samantha Alaimo , Sr.

User Testing 116

User Testing Product Research Research Software Customer Feedback 116

Product Talk

SEPTEMBER 6, 2023

I think there’s a whole bunch of stuff around trends, where we’re now saying, “If we’re going to make good decisions about what to build, let’s include the customer in the process. It’s just, how do we make better decisions about what to build, and include the customer in the process? Lots of that.

Product Research 235

Product Research User Testing ChatGPT Research Software 235

Sachin Rekhi

FEBRUARY 16, 2020

Sometimes these visions of the future are also shared with existing and potential customers to help portray your company's ambitions. As you progress, you'll refine or pivot each of them as you get direct customer and market feedback on what's working or what's not. Design: Customer Discovery Insights.

Data Visualization 217

Data Visualization Product Research User Testing Reporting Tools 217

Userpilot

NOVEMBER 14, 2022

Product planning focuses on the customer and business outcomes that the product should achieve. Determine the problem you are going to solve for your target customers. Perform a competitive analysis of the currently available solutions to the user problem. Carry out customer discovery to validate the problem and your solution.

Product Research 90

Product Research User Testing Research Software Onboarding KPIs 90

People-First Product Leadership

MAY 14, 2023

Instead bring your team together to share pain points. Such an exercise is called “ Elephants, Dead Fish, and Vomit ” and originates from Airbnb. For example if your team is concerned about change, help them to see the old path will actually result in loss - to customers, the business, and to themselves.

Customer Experience 52

Customer Experience User Friction Events Article 52

UX Studio

FEBRUARY 15, 2024

And it was a really good workshop for us and also an exercise for us. And the other difference I see is that with business there is a strong focus on existing solutions and business outcomes, but there is less focus on the customer point of view, right? It must have been like super huge with a lot of customer base.

Research Software 62

Research Software Analytic Tools Transportation Feedback Software 62

Alchemer Mobile

APRIL 14, 2020

How do you manage executive expectations, customer expectations, and technical resources? I run the Customer Success team at Apptentive, and I’m gonna be here today just as a moderator for this panel. How deep does your understanding of the technology go as a PM? Can you provide any interesting insights on being a female PM?

Technical Review 246

Technical Review Technical Advisors Customer Experience User Testing 246

Bain Public

NOVEMBER 16, 2021

When put together, you not only make sure all stakeholders understand the product mission and strategic objectives, but it enables you to come up with a solution customers love that also works for the business — a solution that is valuable, usable, feasible and viable. In discussing and disputing with others, you discover collectively.

Product Research 52

Product Research Roadmap Research Software Feedback Software 52