Feedback Software Handbook Strategy 
Intercom, Inc.
DECEMBER 10, 2018
So in-app marketing is especially key to engaging and retaining the users you’ve worked so hard to acquire. This guide is for marketers interested in learning more about the tools of the trade and the various types of in-app marketing – and the ways to use them. What is in-app marketing, anyway?
The Secret PM Handbook
AUGUST 22, 2016
Tools For What We Do. As a product manager, I’d like to find some tools that help me do my job. I deal with: Customers – finding their problems and listening to their product feedback. Strategy – how the goals of my company drive the solutions I deliver, and how my solution aligns with those goals.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Product Innovation Educators
MARCH 27, 2023
The award started in 1988, and in 2004 the OCI committee was asked to write a chapter for the PDMA Handbook of New Product Development about the OCI award. Innovation strategy is critical. One of their key tactics was to develop an innovation strategy. 9:40] What are key innovation practices that winners have in common?
Product Innovation Educators
JULY 17, 2023
Some companies will retreat and cut their spending by cutting bolder long-term innovations, and we saw in the recession around 2010 that was a bad strategy. On the other hand, there are all kinds of new technologies like AI, biosciences, and new opportunities in the medical field. Have a good data system.
Intercom, Inc.
JULY 13, 2018
To help you understand and improve your customer acquisition, we asked SaaS leaders within and outside of Intercom to reveal their top customer acquisition tactics. Get your free copy of The Growth Handbook, brought to you by Intercom. Know: They can’t recommend your solution if they don’t know about it.
The Product Coalition
JANUARY 11, 2023
PMs should have some design intuition, be able to give useful feedback, and understand how design elements such as color and type contribute to the user experience. They work with various departments, including design, engineering, sales, marketing, etc, to understand customer needs and create solutions that improve the customer experience.
Mind the Product
SEPTEMBER 6, 2018
I’m a product manager at Adobe, a company with a long product management tradition and which has produced some of the best products in the history of software. How the customer would like to buy the software (the biggest pitfall in my experience for enterprise products). How the customer would like to use the software.
Expert insights. Personalized for you.
137 
Let's personalize your content