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Product Manager Career Path: Positions, Responsibilities, and How to Advance

Product Management University

Product management is one of the hottest careers in high-tech right now with tremendous career growth. If you’re considering a career in this industry, you’ll need to know exactly what will be expected of you as a product manager. What Does a Product Management Career Path Look Like?

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The Most Basic Rule of Product Positioning – It’s Easy

Product Management University

I learned a lot about product positioning long before I ever stepped into a product marketing role. I think of demos as verbal product positioning. The Product Positioning School of Hard Knocks Early in my pre-sales demo career, I had some demos where my audience was totally engaged and it felt like I hit it out of the park.

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Should Product Positioning and Sales Narratives be Different?

Product Management University

Does your product positioning need to be different than your sales narratives? The short and simple answer is no, but it’s highly dependent on how your product positioning is constructed. As a former product marketing manager, I know this all too well and was guilty in the first degree!

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How to Position Yourself as a Strong Product Manager From the Get-Go: Part 2

The Product Coalition

Part 2: How to read and choose the right data to accelerate your position as a valuable product manager Continue reading on Product Coalition ».

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How to Get Promoted – Climbing the Product Management Ranks

Glassdoor ranks Product Manager as Top 10 on their 2022 Best Jobs in America list. The earning potential of a Product Manager, a big factor on this ranking, boasts a median base salary of $125,000+. While there are more than 41,000 Product Managers currently employed in the U.S. Double down on skills.

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How to develop a positive mental health culture as a product leader

Mind the Product

How can product leaders develop a positive mental health culture to ensure that their teams are supported and performing at their best? [.] Read more » The post How to develop a positive mental health culture as a product leader appeared first on Mind the Product.

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How to Create a Revenue Plan With Sales In 5 Steps

Product Management University

The goal here is to first understand your current sweet spots so that strategically, you’re always playing from a position of strength. Then modify your base positioning for those products and tailor it to each vertical market so that buyers are confident you understand them.

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How Product Managers Can Define a Product Vision to Guide Their Team

Speaker: Christian Bonilla, VP of Product Management at UserTesting

Defining the product vision is a high-stakes exercise, which makes it all the more important to avoid some common pitfalls product managers encounter: confusing the company’s vision with their product vision, defining a vision that’s too abstract to be useful in strategic planning, or combining the “what” and the “how” in the product vision.

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Iterate Your Way to a Top Analytics Product Experience

Speaker: Richard Cheng, Associate Product Manager, Mark43

Mark43 is on a mission to bring public safety data management into the 21st century. To fix traditionally paper-heavy and error-prone processes, they needed a secure and easy-to-use product experience that simplified and unified crime data collection and management. How efficient intelligence and analytics will benefit your users.

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The Ultimate Guide to Executive Recruiting

It's no secret that hiring for a senior management position is a tough task for recruiters, and remaining open to changes and seeking better ways to source candidates is critical. How to Source Talent. In this eBook, learn: The Discovery Processes.

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The Key to Agile Team Motivation

Speaker: Robert Webber, Author and Innovation Leader

The Agile community was confident that management would recognize the benefits of Agile and adopt its servant-leadership style. Management was never taught how to establish the positive and supportive environment necessary to motivate self-directed teams, resulting in disappointing Agile transitions.

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Using a Non-Revenue North Star Metric

Speaker: Ashley Carroll, Partner, Social Capital

Join Ashley Carroll, as she discusses: How to identify relevant and tangible non-revenue metrics. How to establish reliable data sources. How to have a great product despite being under-monetized. How to navigate the transition to a non-revenue north-star metric. February 14, 2018 11 AM PST, 2 PM EST, 7 PM GMT

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Building Product to Enhance Customer Support: The Key to Customer Retention in an E-commerce Business

Speaker: Bhavana Angadi, Senior Product Manager at Hopscotch (Demand & Growth) | Former Product Manager at Bigbasket

If you were to ask an E-commerce Product Manager what they would do to increase retention, they might suggest improving engagement by personalization/gamification, or by introducing loyalty programs. In this webinar, Bhavana Angadi, Senior Product Manager at Hopscotch, will teach you: The right ways to communicate with your customer.