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B2B Product Manager Magazine October 2020

Product Management University

The B2B Product Manager October 2020. This month we look at the impact on product management and product marketing. Enjoy the B2B Product Manager October issue. View the magazine. Blog: High-Octane Product Management. Product Led Growth: How It Changes Product Management & Product Marketing? 499/person.

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Avoiding Reactive Product Decisions | Creating Your Product Vision | Three Ways to Sell More Existing Products

Product Management University

The B2B Product Manager Magazine September 2018 is now available. A product vision is just as valuable to product, marketing and sales teams as it is to customers because it keeps the focus on customer value. This month we serve up a simple recipe for creating a product vision that resonates with everyone. In This Issue.

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Obsessing Over Customer Success, Demo Techniques and Web Lead Generation: The B2B Product Manager Magazine, March 2017

Product Management University

The B2B Product Manager Magazine March 2017 is now available. In This Issue: Blog: High-Octane Product Management. In the Trenches FAQs: For Inquiring Product Management Minds. Product Management Playbook. Answering the “Product Vision” Questions With Something…Visionary.

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Obsessing Over Customer Success, Demo Techniques and Web Lead Generation: The B2B Product Manager Magazine, March 2017

Product Management University

The March 2017 Issue of The B2B Product Manager Magazine is now available. Product Management Playbook. Answering the “Product Vision” Questions With Something…Visionary. We also throw in a few tips for improving feature adoption, product demos, product planning and win-loss analysis.

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B2B Product Manager September 2021

Product Management University

B2B Product Manager September 2021. The highest performing product management teams know the market as well or better than they know their products. A regular cadence of job rotation is an easy way to keep the product management cupboard stocked with market expertise. Blog: High-Octane Product Management. August 2021.

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ONE THING on Vision and the Cover Story

Product Culture

When working on vision with stakeholders, I like the Cover Story technique taken from the book Gamestorming. Each stakeholder draws the cover of a magazine (e.g., Like this Senior Product Manager: “Grow our community products into highly engaged destinations for sports bettors, building the Covers brand as we scale our membership.”

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The Ultimate Product Vision, Feature ROI, Product vs. Sprint Backlog, and The Problem is the Problem

Product Management University

The B2B Product Manager Magazine May 2018 is now available. In This Issue: Blog: High-Octane Product Management. The Ultimate Vision: Writing Customer Success Stories Before You Build the Solution. In the Trenches FAQs: For Inquiring Product Management Minds. Product Management Playbook. Enjoy our May issue.

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