Management Marketing Roadmap 
Product Innovation Educators
DECEMBER 16, 2024
How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers. Why study the 19 key activities of software product managers?
The Product Guy
NOVEMBER 5, 2024
As product managers, we often focus on the development and success of the products we bring to market. Why Your PM Brand Matters Your personal brand as a product manager is essentially how others perceive your skills, expertise, and leadership. Define Your Unique Value Proposition What sets you apart from other product managers?
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Roman Pichler
FEBRUARY 7, 2025
Listen to the audio version of this article: [link] What is a Portfolio Roadmap and Do You Need One? 1] But wouldnt it make sense to harmonise not only the product strategies but also align the product roadmaps? This is where product portfolio roadmaps come in. [2] This is where product portfolio roadmaps come in. [2]
The Product Guy
FEBRUARY 20, 2025
How Do You Stay True to Your Product Vision While Adapting to Market Realities? The Challenge of Balancing Vision vs. Market Demands Why Product Vision Often Gets Lost Product leaders start with a bold vision, but execution becomes difficult when: Market conditions change , requiring fast adjustments.
Speaker: Donna Shaw - Senior Product Manager & Eric Frierson - Director of Innovation for Public and School Libraries
Product management goes beyond product development; it involves nurturing a cohesive team. Nonetheless, by leveraging foresight and valuable insights, you can cultivate a thriving product management team that works together harmoniously to craft customer-centric products.
Product Innovation Educators
JANUARY 6, 2025
The product manager’s journey from Individual Contributor to Chief Product Officer Watch on YouTube TLDR Kimberly Bloomston’s journey from individual contributor to Chief Product Officer at LiveRamp demonstrates the key transitions and skills needed at each level of product management leadership.
The Product Guy
MAY 7, 2019
There are many issues with having clients drive the roadmap. Secondly, waiting for clients to drive the roadmap tends to puts companies in a situation where the backlog becomes too large to practically handle. It takes all of the fun out of product management! Step 1: Conduct a Competitive Analysis.
Speaker: Stephanie Lewandowski, Senior Product Manager, Teachstone
Have you found yourself scrambling to adapt to the market changes? Join Stephanie Lewandowski as she candidly talks about the realities of roadmaps - how often they change, how to navigate the changes, and how to survive in an uncertain market. Techniques to guide adaptation and prioritization as you move forward.
Speaker: Hannah Chaplin - Product Marketing Principal & Steve Cheshire - Product Manager
Without product usage data and user feedback guiding your product roadmap, product managers and engineers end up wasting money, time, and effort building what they think stakeholders want, rather than what they know they need. Product roadmaps must focus on the "now" and allow feedback to inform the "later."
Speaker: Edie Kirkman - VP, Digital at Focus Brands
By leveraging data-driven insights, companies can accelerate time-to-market, enhance product quality, and align offerings with customer needs. Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.
Speaker: Jordan Bergtraum, Head of Product at Equip ID & Consultant
Features and benefits may be part of the overall product marketing plan, but they are NOT the basis for a compelling “Product Message”. Product Managers may feel the “message” should be developed by the Product Marketing function, but I disagree. How to use the messaging to validate your roadmap.
Speaker: David Warren and Kevin O'Neill Stoll
💬 Customer-Centric Metrics: Discover hot to align sales and marketing efforts with real usage insights to deepen customer engagement. Attendance of this webinar will earn one PDH toward your NPDP certification for the Product Development and Management Association.
Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting
A value-driven product organization optimizes team structures, funding cycles, processes, and metrics to drive traction and growth across the entire product adoption curve by identifying opportunities to solve valuable customer problems and closing those market gaps for either over-served or under-served markets. A System of Metrics.
Speaker: Scott Baldwin of ProductBoard
Product managers and community managers share a common goal: to deliver value to their users. Through in-depth user insights, a clear product strategy, and an inspiring roadmap. Building products is a team sport and involves everyone working together to get the right products to market faster.
Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage
Stakeholder Engagement 👥 Learn strategies to secure buy-in from sales, marketing, and executives. Setting & Managing Expectations 📊 Establish and effectively manage realistic expectations for the performance, capabilities, and limitations of LLM-based products throughout their lifecycle. Save your seat today!
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