Melissa Perri
OCTOBER 22, 2024
If you’ve ever sat through a company strategy meeting and left with your head spinning, you’re experiencing a common problem. Okay… but that’s a target, not a strategy. That’s not a strategy – that’s a feature masquerading as direction. When strategy is unclear, anchor yourself in how your company creates value.
Roman Pichler
APRIL 7, 2025
Listen to the audio version of this article: [link] AI Strategy Benefits My research shows that AI can help you make better strategic decisions faster, at least for certain products. [1] This can help you create a new strategy and evolve an existing one. 6] AI Strategy Limitations While it can be of great help, AI is no silver bullet.
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Roman Pichler
NOVEMBER 3, 2020
Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the product strategy and one or more development teams might be tasked with executing it. Enter the Cycle. I call these outcomes product goals.
Roman Pichler
APRIL 5, 2022
Be clear on the reason why the meeting is needed. What’s the meeting about? For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product.
Advertiser: ZoomInfo
More meetings. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue. Increasingly discerning buyers. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand.
The Product Guy
OCTOBER 25, 2024
From handling feature requests that lack customer validation to managing unrealistic expectations, we’ll discuss practical strategies to maintain alignment and avoid common pitfalls. By aligning on shared business objectives, you can guide teams toward decisions that benefit the broader product strategy. Interested in more?
Roman Pichler
SEPTEMBER 13, 2022
An effective product strategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound product strategy is missing. But what exactly is a product strategy? Figure 1: My Product Strategy Model. Four Artefacts.
Speaker: Nils Davis, Principal, NPD Associates
Whether you manage a feature, a product, or a whole suite of products, you likely have some goals that you're trying to meet. But do you have a strategy? Strategy and goals are different. It's your strategy that allows you to make decisions that help you meet your goals in the first place.
Speaker: Esther Kieft, Delivery Manager (Group Technology) at Domino's Pizza Enterprises
From meeting stringent deadlines to insufficient resources being available to carry out customer research, there is a range of reasons why customer empathy could be missing in product development. In this session, Esther will talk about: What customer empathy is and what tools & strategies you can use to develop more empathy.
Speaker: Bob Caporale, Founder of Strategy Generation Company
Have you ever had internal financial goals handed down to you that seem nearly impossible to meet? By driving your company’s “top-down” goals with a clear and well communicated “customer-up” product strategy! Execute your product strategy with a “customer-first” mindset. And that’s exactly what we’re.
Advertiser: ZoomInfo
In a recent survey with Demand Gen Report, we found 59% of experienced practitioners (those with ABM programs more than a year old) indicated their ABM programs are meeting or greatly exceeding their expectations, while only 45% of novices (those with ABM programs less than one year old) could say the same.
Speaker: Ian Thompson, Head of Business Intelligence at King, and Zara Wells, Strategic Customer Success Manager at Looker
King uses almost a competitive launch strategy for new games, as each game has a series of KPIs that it needs to meet. The key is the strategy and tools for accessing product data at the level that you'd like. take on how he guides King’s Product Managers through: How to think through product data strategy.
Speaker: Jason Brett - Founder & Chief Product Officer, Product Coffee
In today's rapidly evolving market, product managers face the challenge of driving innovation while also meeting the needs and expectations of their existing user base. This webinar aims to equip you with strategies and insights to successfully navigate this delicate balancing act.
Speaker: Igli Laci, Strategic Finance Leader
The right pricing strategy ensures that you capture the true value of your offering, paving the way for sustainable growth and long-term success. Pricing Negotiations 🎯 Develop and execute effective negotiation strategies that align customer expectations with your profitability goals.
Advertiser: UserTesting
According to Forrester, organizations that have successful digital transformations and continued optimizations demonstrate a strong focus on how their overall experience meets the needs of their customers and employees. Doubling down on the agile method in strategy and process. Turning engagement into loyalty.
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