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How to break into Silicon Valley

Andrew Chen

This is advice I’ve been giving to people for years, and it’s shaped by my own experience — after all, I moved to the Bay Area in 2007 and it completely changed my life. In 2007 this was cutting edge at a time when product success was often measured by vanity metrics such as the total registrations for a product.

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What is Engineering as Marketing and How Can It Help You Drive Product Growth

Userpilot

It helps you raise brand awareness with potential customers, generate leads, improve SEO and build customer love. It’s a free tool that HubSpot launched in 2007 that scores your website based on factors like speed, SEO, mobile-friendliness, and security. It helps you stand apart from competitors, boosting your brand awareness.

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Bootstrapping To 10 Million – The Story Of Kovai.co

Userpilot

For instance, since 2004, Saravana had been writing about the Microsoft BizTalk technology on his blog. Back then, he had no idea that the blog would become a primary customer acquisition channel for a product he would launch in the future. This isn’t the typical trajectory for a new product, so how did he make it happen?

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User Funnel in SaaS: How To Optimize Each Stage and Drive More Conversions?

Userpilot

A user funnel represents the customer journey from first finding out about your product, to becoming a paying customer and then a brand advocate. It traces the customer journey from first recognizing they need a solution to a problem, becoming aware of your brand, and their entire sales process. Let’s get started. Activation.

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Should you disrupt or create a category? 5 lessons from Gainsight’s CMO Anthony Kennada

Intercom, Inc.

In late 2007, a pair of roommates found themselves scraping their wallets to come up with enough cash to cover their exorbitant San Francisco rent. Over the past few years, Gainsight has grown its revenue more than 1,000% and increased its customer base with brands such as Adobe and Workday. So too has Gainsight’s revenue.

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Building the Future of Digital Technology News with Richard MacManus

DISQO

ReadWriteWeb was ranked among the top ten blogs in the world by Technorati and was syndicated by The New York Times (2008-11). I started a site called ReadWriteWeb back in 2003, and it was one of the early technology blogs and one of the first kind of professional blogs in general.

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How to Use Incremental Innovation to Build and Grow SaaS Products

Userpilot

We listen to our customers and deliver what they ask for while staying true to our product’s scope and brand. When the first iPhone was released in 2007, it sent shockwaves across the industry. Userpilot checklists are much more advanced now. Incremental innovation allows Userpilot to lead the way.