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Nir Eyal on designing healthy habits – and the psychology behind them

Intercom, Inc.

I hosted Nir on our podcast to learn how to create healthy habits, how to avoid bad ones, what questions thoughtful product designers should be asking themselves, and much more. Here are five quick takeaways: We have good habits and bad habits , which are very different from addictions. For me, that was a bad habit.

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Customer retention is the new conversion

Intercom, Inc.

We developed all these tips and tricks that would help us optimize what happens when they land. It became standard fare to find the best possible way you could lay your page out, which was a positive thing. Intercom has grown like a weed since I’ve been involved, which is August 15, 2011, our incorporation date.

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Some Practical Tools For Stakeholder Management

BrainMates

This blog was originally written in 2011 and updated in September 2019. Without the involvement of stakeholders, ideas simply remain ideas and it’s nearly impossible to successfully develop and launch products. Alone, or in a team, list potential stakeholders as well as: Their interests. Adrienne Tan. Stakeholder identification.

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Norman Crowley on uncovering the business opportunities in tackling climate change

Intercom, Inc.

But his current venture is more personal to him, and is he says born out of a motivation to create something that would make a positive impact on the world, rather than just make money. We were fairly poor. So I started to develop a hankering for making money at an early age. I always loved software and developing software.

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Bob Moesta on unpacking customer motivations with Jobs-to-be-Done

Intercom, Inc.

Today, Bob is President and CEO at The Re-Wired Group , a consultancy that’s helped develop more than 3,500 products and services. It’s almost like theory development, to understand how to look at big data. There’s also positive progress as more people get used to using it. So I have to find something better.”

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16 Best Product Marketing Campaigns To Inspire Your Own

Userpilot

To create a successful product marketing strategy, you need to set tangible goals, create user personas to understand your target audience better, and develop messaging that showcases your unique value proposition. Userpilot is a product growth platform that allows product teams to: Create different UI patterns for in-app marketing campaigns.

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Drata’s CEO Adam Markowitz on creating a culture of cyber security

Intercom, Inc.

After working on NASA’s Space Shuttle Main Engine, he went on to develop Portfolium, a social networking platform that allows students and graduates to showcase skills beyond the traditional resume to potential employers. Portfolium was eventually acquired, but the team behind it never stopped thinking about a better way to do it.