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A Decade of Product Management

Melissa Perri

I've been reflecting on the last decade in Product Management. Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy."

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How Duolingo uses AI to enhance its user experience

Mind the Product

Digital learning app Duolingo has been on a hypergrowth journey since it was founded in 2011, and now over 20 million active users worldwide. We caught up with Edwin Bodge, Principal Product Manager at Duolingo, to learn more about its product strategy, how AI has helped, and where the product is heading next.

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Product management, fast and slow

Intercom, Inc.

The range of work we do as product managers is so broad that we inevitably end up finding inspiration from all sorts of sources, whether it’s books on business strategy or essays on design. Thinking, fast and slow, in product management. What, you might wonder, does this have to do with product management?

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Developing Product Management Confidence

bpma ProductHub

These words couldn’t be more relevant to product management. Such a trait is crucial to Product Management roles if you want sales, marketing and engineering to trust and follow your direction. Here is a recap of some of her most useful lessons: PM Lesson #1: Successful communication is the bedrock of Product Management.

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Lean Product Development: A Breakdown for Aspiring Product Managers

The Product Coalition

Source: The Lean Startup, Eric Ries, 2011 Takeaways from the Book “The Lean Startup” Validate your ideas through rapid experimentation. Build a minimum viable product (MVP) to test your assumptions. Use customer feedback to continuously improve your product. Those that can learn the fastest directly from users will win.

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How Can Product Managers Reduce Cognitive Load To Increase Feature Adoption?

Mind the Product

How do friction costs and Hick’s Law affect the adoption rates of product features, and how can product managers reduce a user’s cognitive load? Visitors immediately have to process the navigation, layout, forms, text and images all while learning how to use a digital product. appeared first on Mind the Product.

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Product-Led Growth Strategy for Product Managers

The Product Coalition

One of the latest buzzwords in the Product world is ‘Product Led-Growth.’ And does focusing on a product-led growth strategy make you a Growth Product Manager? Let’s examine this “new” trend… What Does Product-Led Growth Mean? A product-led growth strategy. But what exactly does this mean?