Product Club

MAY 20, 2016

Every day the Product Manager Club brings you the best product management, product marketing and product design reads from across the web. Using market signals as a steering mechanism seems to be the surest way to create value. We hope you enjoy! The Product Loop.

User Testing 48

User Testing Customer Experience Roadmap Feedback Software 48

freshtrax

JUNE 11, 2019

Japan’s market share has drastically decreased as a search engine service from roughly 50% to 30% and as an auction service due to the rise of new services like Mercari. Top 10 Japanese tech companies by sales (2015-2016). Top 10 Japanese tech companies by profit (2015-2016). Japan has been kicked out of the top 10.

Technical Review 97

Technical Review Reporting Tools Research Software Data Visualization 97

Intercom, Inc.

MAY 26, 2021

As we’ve grown from a tiny team when I joined in 2016 to the 160 or so folks we have today, there’s still this incredible empathy, kindness, and desire to lift each other up and see each other succeed.”. We had this big, ambitious vision grounded in a deep understanding of a problem that really mattered to our customers.

Customer Feedback 138

Customer Feedback User Testing Customer Experience Product Research 138

Good Product Manager

DECEMBER 4, 2016

Looking back over the past ten years, I’m gratified to see that I’ve been able to follow through on that early vision (and quite frankly pretty surprised at how accurately, too). Without you, I never would have made it to 2016. With the end of 2016 in sight, things aren’t slowing down at all. for $100 off.

Product Management 60

Product Management Product Manager Agile Management 60

Good Product Manager

DECEMBER 4, 2016

Looking back over the past ten years, I’m gratified to see that I’ve been able to follow through on that early vision (and quite frankly pretty surprised at how accurately, too). Without you, I never would have made it to 2016. With the end of 2016 in sight, things aren’t slowing down at all. for $100 off.

Product Management 60

Product Management Product Manager Agile Management 60

The Product Coalition

MAY 11, 2020

In worst case failed product-market-fit could lead to system deprecation, so that Monolithic architecture are the better thing to build. Meanwhile product that already achieved product-market-fit and has a significant number of loyal customers who keep coming back to use our product would be better off with microservices architecture.

User Testing 96

User Testing Product Management Product Manager Product Research 96

Mind the Product

JUNE 5, 2017

Like a sailor who navigates a path through stormy seas, a product manager needs to navigate their product through the needs of customers, business partners, and stakeholders while following the product vision (the end state for what the product will deliver in the future). Write Your own Product Principles – The Dos and Don’ts.

Banking 112

Banking KPI Vision Customer Experience 112

Intercom, Inc.

JUNE 20, 2019

A post shared by Intercom (@intercom) on Jun 25, 2016 at 5:48am PDT. After Pride celebrations, we have plans to continue our collaboration where we’re going to give back to BeLonG To too, by volunteering our skills around content, sales and marketing. View this post on Instagram. Be yourself.

Education 171

Education Vision Article Marketing 171

freshtrax

AUGUST 6, 2019

In 2016, btrax partnered with Fukuoka City to bring entrepreneurs from Japan to San Francisco! freshtrax is btrax’s blog where readers can find articles on the latest marketing, business, and design trends in Japan and America. The CEO’s Vision for the Future. Fostering entrepreneurs. The second Japan Night event in 2011.

User Testing 81

User Testing Customer Experience Naming Vision 81

Mind the Product

MARCH 23, 2017

Lea was responsible for the product vision and strategy of the Creative Cloud, transforming Adobe from boxed software to one of the most successful SaaS services in the industry. After her work on the Creative Cloud, Lea went on to manage the consumer business at Adobe where she had responsibility for all marketing, product, and engineering.

Research Software 81

Research Software Enterprise User Testing Workshop 81

UX Studio: Product Management

NOVEMBER 24, 2020

Aplana is a privately held software development company that has been on the market for 20 years. The founder, Jinny Oh, is also a SAAS UX Expert with over 10 years of business and marketing experience. . The company’s vision is to create a world where digital experiences transform people’s lives. Wandr studio.

Product Research 115

Product Research Research Software Software Review Technical Review 115

Mind the Product

JANUARY 13, 2020

I chose foreign languages including English, Spanish, and Italian (which also gave me the opportunity to learn about economics and marketing) and I believe that this experience has helped me significantly throughout my career, especially in product management roles. Consider HTML. It was so interesting. Landing the Role.

Onboarding KPIs 96

Onboarding KPIs Product Management Product Manager User Testing 96

Mixpanel

FEBRUARY 12, 2019

But it wasn’t until a call from an Australian customer in April 2016 that the agency’s way forward became clear. It was April 2016 and the customer had just spoken with Facebook, who had demonstrated a chatbot. We never go out to market without a full conversation script present. The future of chatbots.

Customer Experience 68

Customer Experience User Testing Research Software Analytic Tools 68

freshtrax

JULY 16, 2019

Top 10 Japanese Startups by Market Capitalization. The Tokyo Stock Exchange (TSE) is the world’s third largest and Asia’s largest exchange by market capitalization. We will focus on the Market of the High-growth and Emerging Stocks (Mothers) market which is usually where the shares of startup companies are listed and traded.

Research Software 91

Research Software Reporting Tools Startups Data Visualization 91

Gainsight

APRIL 23, 2021

With clear insight into post-sale and implementation revenue and growth, they have a long-term vision of renewal predictability. Mavenlink is a modern software platform for professional and marketing services organizations. Sabina: When I joined Mavenlink in 2016, the Customer Success mission was evolving.

Data Visualization 76

Data Visualization Analytic Tools Feedback Software User Testing 76

DISQO

JUNE 20, 2018

In 2016, we had 177. By definition, a legacy product is already in the market and has (presumably) at least a few customers or users. Any vision you have for the product necessarily involves change, if not a complete 180-degree turn, for someone else. Last year, 1,405. We’re on pace to hit 4,000 this year,” he says. “A

User Testing 58

User Testing Product Research Banking Customer Experience 58

Gainsight

APRIL 12, 2023

But this process was also hard: We had to get alignment across Product, Marketing, Sales, CS and PS on what our end-to-end value (from 30K feet to 30 feet). But eventually, you hit the frontier of your initial Total Addressable Market and your new logos per year flatten out. And then at Pulse 2016, I decided to take another leap.

Analytic Tools 52

Analytic Tools Feedback Software Customer Experience Enterprise 52

Mind the Product

APRIL 11, 2017

Lea was responsible for the product vision and strategy of the Creative Cloud, transforming Adobe from boxed software to one of the most successful SaaS services in the industry. After her work on the Creative Cloud, Lea went on to manage the consumer business at Adobe where she had responsibility for all marketing, product, and engineering.

Research Software 70

Research Software Analytic Tools User Testing Product Research 70

Melissa Perri

MAY 5, 2016

And it’s not something you build only once, and then consider the job done.” - Yevgeniy Brikman, Y Combinator, 2016 Confusing, yes? All these products were searching for product-market fit. Delivering this product to market as fast as possible is the ultimate goal, so you can get feedback from customers and iterate.

User Testing 120

User Testing Feedback Software Research Software Customer Experience 120

UX Studio: Product Management

DECEMBER 7, 2022

Our list of top UX research agencies wouldn’t be whole without the Adam Fard UX Studio, founded in 2016. Market Research. Product Vision & Strategy. Businesses investing in research have the upper hand in introducing already tested digital products to their market faster and with less cost. . UX/UI Audit .

User Testing 52

User Testing Research Software Product Research UX 52

Mind the Product

MAY 29, 2018

Prior to Benchmark, Sarah was a Partner at Greylock Partners, and a Product Lead for search, recommendations, machine vision, and pin quality at Pinterest. He is the co-author of the New York Times bestseller, The Lean Entrepreneur and has over 20 years experience helping companies bring high-growth products to market.

Technical Cofounder 76

Technical Cofounder Fractional CTO CTO Coach User Testing 76

DISQO

JUNE 20, 2018

In 2016, we had 177. By definition, a legacy product is already in the market and has (presumably) at least a few customers or users. Any vision you have for the product necessarily involves change, if not a complete 180-degree turn, for someone else. Last year, 1,405. We’re on pace to hit 4,000 this year,” he says. “A

User Testing 40

User Testing Product Research Banking Feedback Loop 40

DISQO

JUNE 20, 2018

In 2016, we had 177. By definition, a legacy product is already in the market and has (presumably) at least a few customers or users. Any vision you have for the product necessarily involves change, if not a complete 180-degree turn, for someone else. Last year, 1,405. We’re on pace to hit 4,000 this year,” he says. “A

User Testing 40

User Testing Product Research Banking Feedback Loop 40

Intercom, Inc.

JULY 4, 2018

Big clients end up dictating the roadmap, there’s no product vision, and your product quickly turns into incoherent bloatware. This led to an era of marketing-driven companies. Dan Kaplan framed marketing’s tarnished legacy this way: “Many of history’s most brilliant marketing strategies were crafted to persuade consumers to?

Marketing 191

Marketing User Testing Customer Experience Messaging 191

Amplitude

MARCH 30, 2017

Establishing a monopoly — near-total domination of a market — may seem like the ultimate marker of success. It can take your focus away from product development, and shift time and attention towards beating competitors and securing your business with sales and marketing. Worse, Canon wasn’t just vying for the copier market.

Research Software 67

Research Software User Testing Product Research Banking 67

Product Innovation Educators

MAY 23, 2016

Rebecca is the Vice President of Marketing for Pragmatic Marketing. Prior to joining Pragmatic Marketing, Rebecca managed product management and marketing teams at a variety of software companies. Summary of questions discussed: What is the purpose of the Product Management and Marketing Survey? Innovation Quote.

Product Research 49

Product Research Customer Experience Data Visualization Product Management 49

Product Innovation Educators

OCTOBER 17, 2016

Competitors come on the scene and release different features, the market and the underlying technologies used can evolve, and of course, customer tends and priorities change over time. Begin thinking first about the product vision. It’s really important that product managers have a clear vision for the product.

Roadmap 50

Roadmap Product Management Product Manager Construction 50

Intercom, Inc.

JULY 4, 2018

Big clients end up dictating the roadmap, there’s no product vision, and your product quickly turns into incoherent bloatware. This led to an era of marketing-driven companies. Dan Kaplan framed marketing’s tarnished legacy this way: “Many of history’s most brilliant marketing strategies were crafted to persuade consumers to?

Marketing 165

Marketing User Testing Customer Experience Messaging 165

Mind the Product

OCTOBER 18, 2016

To be able to get the new model out the door, product manager Kate Arnold had to bring together the Netflix founders on strategy, and work with users, analytics, design, engineering, with marketing on the new acquisition model, with finance on the business model and billing, with the warehouse on fulfillment, and with film industry.

Analytic Tools 122

Analytic Tools CTO Coach Finance Customer Experience 122

Intercom, Inc.

AUGUST 25, 2021

Nothing captures the early ambition and vision of the co-founders as succinctly as their first pitch deck from late 2011, a snappy eight slides that outlined the scale of the opportunity to forge new ways of connecting with customers. Eoghan describes the original vision behind Intercom.

Data Visualization 220

Data Visualization Customer Experience Onboarding KPIs User Friction 220

Gainsight

JULY 16, 2020

The Vision of Valuize. By 2016, Ross realized that every B2B software company was going to need to understand how to design, operationalize and integrate their sales and customer success strategies if they wanted to survive and grow in the new subscription economy. Today, however, this understanding has spread into the public markets.

B2B 52

B2B Customer Experience Technology Data Visualization 52

Mixpanel

OCTOBER 17, 2019

A few weeks ago, I was walking a partner through our product vision and recent shipments, when he exclaimed, “wow, I didn’t know Mixpanel could do that.” We launched the first version in 2016, but have given it a full overhaul that brings all the visualizations of the web to mobile. Timing and targeting are everything in marketing.

Data Visualization 40

Data Visualization Analytic Tools Reporting Tools Customer Experience 40

Sachin Rekhi

FEBRUARY 16, 2020

I instead define a product manager as driving the vision, strategy, design, and execution of their product. Vision: Vision Narrative. Most product managers realize that defining a compelling vision for their product is a core responsibility of their role. Vision: Product Walkthrough.

Data Visualization 217

Data Visualization Product Research User Testing Reporting Tools 217

Intercom, Inc.

APRIL 22, 2019

How did you all get to product-market fit ? Rick : I heard a great analogy that when you’re in pre-product-market fit, you can feel like you’re in a desert. “When you’re in pre-product-market fit, you can feel like you’re in a desert. Rick : That shift came about around 2016. That’s problem one.

Customer Experience 156

Customer Experience User Testing Analytic Tools Feedback Software 156

Product Takeoff

MARCH 19, 2019

Every product has a lifecycle of Introduction, growth , maturity and decline.With digital disruption in the market place it is very critical that we design products that stay in the growth phase for a longer period of time. Strategy: A Strategy of the company can be implemented in various forms.

User Testing 207

User Testing Product Research Research Software Feedback Software 207

Product Talk

DECEMBER 6, 2023

How does an opportunity solution tree connect with a product vision? In my book Continuous Discovery Habits , I distinguished between three types of outcomes : Business outcomes measure the health of the business and are typically financial metrics like grow revenue, increase market share, or reduce churn. What is an opportunity?

Data Visualization 277

Data Visualization Product Research Analytic Tools Research Software 277

Gainsight

JULY 7, 2021

Meanwhile, Pulse the conference graduated from a ballroom in 2013 to a full takeover of the Intercontinental Hotel in 2014 , San Francisco’s Pier 48 in 2015 , the Oakland Convention Center in 2016 and 2017 , the San Mateo County Events Center in 2018 , and finally to the venue it was truly meant to call home, San Francisco’s Moscone Center, in 2019.

Feedback Software 45

Feedback Software Customer Experience Technical Review User Testing 45