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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. Marketing technology is now the largest portion of total marketing budget (29% on average according to Gartner ).

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

The AI Revolution in Voice of the Customer Research Early AI Experiments (2017-2018) AMS began experimenting with artificial intelligence for customer research around 2017-2018. To answer this question, they employed a technology called supervised fine-tuning.

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What we shipped: 2018 year in review

Intercom, Inc.

This next chapter has already begun, with our new automation technologies like bots and the ability for our customers to connect Intercom with more of the other tools they use every day. In fact, a 2017 study found that of the marketers, salespeople, and business owners surveyed, 82% lost up to an hour a day managing different technologies.

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Four Challenges Finance Apps Face and How to Conquer Them

Alchemer Mobile

The second is to use proactive engagement strategies and contextually relevant messaging. When it comes to retention, how you message your customers matters just as much as what you message them. In-app messaging provides an opportunity for you to connect with them one-on-one. Improving app store ratings and reviews.

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

The AI Revolution in Voice of the Customer Research Early AI Experiments (2017-2018) AMS began experimenting with artificial intelligence for customer research around 2017-2018. To answer this question, they employed a technology called supervised fine-tuning.

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5 books every marketer should read in 2019

Intercom, Inc.

Fittingly, the team’s selections crossed a range of publish dates, subjects and structures; from 1970’s era technical guidance on improving one’s own writing, to the latest and best thinking from the team at Google Ventures on how to make more time for what’s meaningful in your life. “The Inevitable” by Kevin Kelly.

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Inside the AI Revolution in Digital Banking UX: Case Studies, Data, and Strategic Takeaways

UX Planet

The shift was dramatic: global AI adoption rocketed to 78% of all organizations — up from just 20% in 2017 — while an extraordinary 91% of bank boards formally approved Gen-AI programs, according to NTT and McKinsey. finance, tech) have been quicker to adopt GenAI as well. IDC estimates the banking industry will invest about $31.3