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Meet the PMs Who Created 2018’s Hottest Mobile Apps

Alchemer Mobile

What are some of the hottest, up-and-coming mobile apps not named Instagram, Snapchat, or Uber? App Name: Venmo. App Name: Duolingo. We constantly use A/B testing to discover the exact lesson lengths that will keep people coming back again and again. App Name: DoorDash. App Name: PicsArt Photo Studio.

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Top 5 Product Management Trends of 2018

Revulytics

As we get under way with the new year, let ’s take a look at five trends from 2018 that product management professionals should be aware of going into 2019. Shutterstock’s 2018 Creative Trends Report analyzed billions of searches for its visual assets to name the top marketing and design trends for 2018.

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7 Common Types of Software Testing

Usersnap

Most developers have no clue about how testing is actually done, and how valuable the understanding of software testing basics can be for developers who really want to excel in their careers. I owe a large amount of the success I have had in my career as a software developer to my background in testing. Click To Tweet.

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Managing the A/B Test Lifecycle

The Product Coalition

A view on everything we do while A/B testing, Except running the A/B test. Over the past year, my team has simplified and optimized our A/B testing process. This has resulted in better A/B tests definitions and communication, a reduction in the overhead of running A/B tests, and also much happier stakeholders and teams.

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The Interview Snapshot: How to Synthesize and Share What You Learned from a Single Customer Interview

Product Talk

The memorable quote from this interview was something as simple as, “I tagged over 10,000 photos with people’s names, activities, and location. The “Quick Facts” section is where you want to capture key details about the participant. They also allow me to later organize opportunities and insights by different segments if I need to.

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What we learned about product and design in 2018

Intercom, Inc.

Des: And that covers, of course, not just product engineers, but everyone working on foundations, security, stability, infrastructure – you name it. And operations, like design ops, is really cool in 2018 – as is research ops and product management ops, which will be coming next year. Was this a substantial investment for us in 2018?

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The ultimate marketing technology stack for 2019

Intercom, Inc.

By early 2018, Brinker had updated it with almost 2,000 more vendors — that’s nearly 7,000 marketing software companies fighting for the same buyers’ attention. Both landscapes are increasingly competitive and it’s little wonder that 63% of marketing executives have rated lead generation as their biggest challenges in 2018. Promote it.