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523: #1 change to make OKRs work for you – with Ben Lamorte

Product Innovation Educators

Understanding OKRs: From Intel to Modern Product Teams The evolution of Objectives and Key Results (OKRs) began at Intel during the 1970s and 1980s, where Andy Grove transformed the traditional Management by Objectives (MBO) system into something more dynamic and outcome-focused. I asked Ben what reasons he has seen for this.

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

The AI Revolution in Voice of the Customer Research Early AI Experiments (2017-2018) AMS began experimenting with artificial intelligence for customer research around 2017-2018. An AI system, properly implemented, doesn’t have these same motivationsit simply reports what it finds in the data.

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Mobile Customer Response Rates Grew by 20% Last Year: New Data from our 2018 Benchmark Report

Alchemer Mobile

In our recently released 2019 Mobile Customer Engagement Benchmark Report , we reviewed data from over 1,400 unique iOS and Android apps across all app categories (from January 2018 to December 2018) to understand how customer engagement and interaction rates have changed over the past few years.

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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

However, this is a naïve analysis that overlooks lost market share due to poor strategic thinking, or the demoralizing effect on engineers having to repeatedly rewrite code because of poor product-market fit. What systems/metrics/processes do we need to measure and track winning? Where do we play? And where do we not play?

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529: Is this the best AI-powered market research approach? – with Carmel Dibner

Product Innovation Educators

The AI Revolution in Voice of the Customer Research Early AI Experiments (2017-2018) AMS began experimenting with artificial intelligence for customer research around 2017-2018. An AI system, properly implemented, doesn’t have these same motivationsit simply reports what it finds in the data.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

By early 2018, Brinker had updated it with almost 2,000 more vendors — that’s nearly 7,000 marketing software companies fighting for the same buyers’ attention. Both landscapes are increasingly competitive and it’s little wonder that 63% of marketing executives have rated lead generation as their biggest challenges in 2018.

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Core responsibility: How we scaled our core technologies team

Intercom, Inc.

How our core technologies were being used was also diverging, leading to needlessly increased complexity in our systems. So in late 2018, Team Datastores was created, initially with a fairly conservative area of responsibility. Our databases were in significantly better shape due to our Rails ownership and expertise.