article thumbnail

Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. In this era of product-led growth, product marketing can’t be ignored.

article thumbnail

How Product-Market Fit Really Works (Part 2)

The Product Coalition

The journey to product-market fit might seem random, but it actually has a well defined high-level structure. Here is part two of the guide that will help you find your way to product-market fit. This is an important principle in the product-market fit journey.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2022 Product Management Trends

ProductPlan

Let’s look at some of the biggest trends we identified in 2022. Organizations that have more recently recognized the importance of product management to the success of their business are those that are transitioning from being “sales-led” or “customer-led” to “product-led.”. Product Ops: hero or villain?

article thumbnail

When Your CEO Needs a Strategy Now

The Product Coalition

If you are the new product leader of your company, your company might be in product leadership debt. In such situations, you would typically be asked to come up with a strategy and roadmap ASAP, but you are still just learning the domain. Typically, the CEO will ask for a strategy or a roadmap.

article thumbnail

How Product-Market Fit Really Works (Part 1)

The Product Coalition

If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market

article thumbnail

20 Product Manager Blogs Worth Following in 2022

Userpilot

Product Coalition publishes the most popular one of the product manager blogs on our list. The Reforge blog helps product managers with topics like analytics , team management and development, product leadership , or product strategy. 20 best product manager blogs you need to follow in 2022.

Blog 93
article thumbnail

Top 11 Female Product Management Influencers to watch in 2022

Userpilot

How to create a scalable product organization. How product strategy uses a company's vision to fuel profitability. An iterative product framework for identifying and pursuing the right opportunities to create value. Melissa broke silence over the excessive focus on delivery in product teams.