Userpilot

MARCH 8, 2022

How to create a scalable product organization. How product strategy uses a company's vision to fuel profitability. An iterative product framework for identifying and pursuing the right opportunities to create value. Melissa broke silence over the excessive focus on delivery in product teams.

Technical Advisors 112

Technical Advisors Product Research Analytic Tools User Testing 112

The Product Coalition

MARCH 19, 2023

Each such level requires a different skill level and different frameworks, and moving from one to another (at least to doing it well) might take time and practice. Level 3: Deciding What to Draw When I joined Twiggle — a seed stage startup — as the VP of Product, I thought I was extremely ready. I mean, the options are almost endless.

User Testing 141

User Testing Framework B2B Document 141

Userpilot

NOVEMBER 23, 2023

Build a product that users love by delivering value and a good product experience. To be actionable, a product strategy should focus on specific user behaviors that create customer value. In other words, the product-market fit becomes weaker for some of the target audience. What are value assumptions?

Feedback Software 90

Feedback Software Analytic Tools Product Research User Testing 90

Product Management University

AUGUST 9, 2017

If you’re in a product management, product marketing or sales enablement role, consider replacing the phrase market problems with customer goals. It will open your eyes to a whole new narrative, and it will help you deliver, market and sell solutions with more strategic customer value. Why is that goal important?

Marketing 100

Marketing Certifications Differentiation B2B 100

The Product Coalition

JULY 30, 2023

Sales organizations have frameworks like BANT and MEDDIC to rank prospects and make sure they have a high chance of converting into paying customers. Knowing that you have a problem and knowing what to do about it aren’t usually enough — either because you need to convince others like in the B2B example, or because talk is cheap.

User Testing 107

User Testing Customer Experience Webinar Consulting 107

Product Management University

MARCH 14, 2017

If product management is a contact sport, what’s your organization’s risk of injury? Delivering, marketing and selling products in B2B is a contact sport in many ways. Think of the product delivery process as the athlete. The Body Part: Product Strategy & Planning.

Weak Development Team 100

Weak Development Team Product Management Product Manager Customer Experience 100

Userpilot

AUGUST 30, 2023

Product marketing speaker. AI and product management The use of AI in product management isn’t new; small and large companies have been doing it for years. He has helped many leaders and teams refine their product strategies and shift from being feature-focused to product-led. Product marketing.

Customer Experience 99

Customer Experience User Testing Customer Feedback Research Software 99

The Product Guy

MAY 7, 2020

If you are not performing the above activities, your role may be an another approximation to a Product Manager role. A PM may receive help from specialists in the organization such as Researchers, Project Managers, Product Marketing etc. Ultimately the accountability lies with the Product Manager. Product Strategy.

Technical Review 159

Technical Review Research Software Onboarding KPIs Product Management 159

Userpilot

APRIL 19, 2024

TL;DR Market research is vital for making informed business decisions, enabling companies to understand the market, target audience, and competitors, reducing risks, and optimizing marketing communications and product strategies. Consider a B2B SaaS company that develops project management software.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

The Product Coalition

JUNE 17, 2019

Later, as I begin to lead other Product Managers, I again revisited this desire for something a little more straight-forward so that I could coach those Product Managers in the growth of their career, beyond what our own company’s definition of Product might be. Part of it has to do with seniority (heads up vs heads down).

B2C 68

B2C Framework Data Visualization Analytic Tools 68

Intercom, Inc.

NOVEMBER 25, 2019

Five years ago I wrote about how product strategy means saying no – you must ruthlessly protect your product from feature creep. . Saying no, however, is just one part of a successful product strategy. The meeting point of company and product strategy. Des: Welcome to Intercom on Product.

Product Strategy 187

Product Strategy Strategy Research Software User Testing 187

Gainsight

OCTOBER 14, 2020

PMs carry the weight of collective feedback on their shoulders, and with the right tools, they can bring the product to the finish line—ultimate customer satisfaction. In the B2B space, product-driven companies have typically grown faster at scale versus sales or marketing-led organizations. Revenue or Reach?

Product Research 52

Product Research Feedback Software User Testing Customer Feedback 52

Userpilot

JULY 13, 2022

Product Coalition publishes the most popular one of the product manager blogs on our list. The Reforge blog helps product managers with topics like analytics , team management and development, product leadership , or product strategy. Product Talk is a valuable resource for product professionals.

Blog 94

Blog Analytic Tools Research Software Feedback Software 94

BrainMates

SEPTEMBER 4, 2023

Companies that implement a product-led sales strategy report a 30% increase in conversion rates compared to traditional sales-led approaches (as stated in the State of Sales Report by Salesforce), but even companies that are synonymous with product-led growth leverage other growth motions.

Data Visualization 52

Data Visualization Onboarding KPIs Customer Experience Customer Feedback 52

Bain Public

SEPTEMBER 24, 2019

A product manager is the CRO (chief repeating officer) One of the main responsibilities as a product manager is the never-ending and difficult task of building a shared understanding of the product strategy through listening, influencing, and repetition. The key is using the right decision-making framework.

User Testing 40

User Testing Product Management Product Manager User Friction 40

Product Bookshelf

FEBRUARY 13, 2017

The breadth of knowledge you need to be an effective product manager is very complex. ” The book contains a lot of product strategy, positioning, and go to market content which is often missing in books that focus primarily on execution. The Whole Product.

Product Management 81

Product Management Product Manager Management Management 81

Userpilot

NOVEMBER 8, 2022

It is a small but prominent element that drives every other component of your marketing strategy. As a product marketer , it is your job to identify the best target audience for your product, while also finding the best pricing options, distribution channels, and unique value propositions.

Feedback Software 86

Feedback Software User Testing Product Research Strategy 86

Lenny Rachitsky

DECEMBER 12, 2023

I want to hone my product skills Fundamentals Mission → Vision → Strategy → Goals → Roadmap → Task 🎖️ How to develop product sense How to get better at product strategy (plus this and this podcast episode) How to get better at influence How to get better at communication: The Minto Pyramid Principle and (..)

User Testing 85

User Testing B2C Product Research B2B 85

Userpilot

JUNE 25, 2023

Whether you’re a seasoned product management pro or just starting out on this thrilling journey, we’re pretty sure you’ll discover a book or two that will help you boost your product management game. TL;DR Continuous Discovery Habits is a guide for Teresa Torres’ discovery framework. What you’ll learn?

Books 87

Books Analytic Tools Data Visualization Product Research 87

Sachin Rekhi

FEBRUARY 16, 2020

I wanted to share what I believe are the top ten most important deliverables for product managers across each of the four dimensions of product management. While certainly not a product category most of us operate it, it showcases the kind of inspirational feeling a successful product walkthrough leaves your audience with.

Data Visualization 217

Data Visualization Product Research User Testing Reporting Tools 217

The Product Coalition

MARCH 21, 2019

In these cases, my observation is that the true failing was in the definition and communication of the strategy rather than than a cultural inability to execute. Through these failures, I’ve come up with a framework for defining, layering, and communicating an effective product strategy that can close the gap between strategy and execution.

Strategy 60

Strategy Analytic Tools Technical Review Customer Experience 60

Good Product Manager

NOVEMBER 4, 2015

These complimentary webcasts are focused on best practices for b-to-b product management leaders and product managers. Organizations often struggle to create a single offering and price structure for multiple different customer segments or markets. Thursday, March 3, 2016: Product Investment-Decision Making.

Product Management 60

Product Management Product Manager Data Visualization Software Review 60

Good Product Manager

NOVEMBER 4, 2015

These complimentary webcasts are focused on best practices for b-to-b product management leaders and product managers. Organizations often struggle to create a single offering and price structure for multiple different customer segments or markets. Thursday, March 3, 2016: Product Investment-Decision Making.

Product Management 60

Product Management Product Manager Data Visualization Software Review 60

Andrew Chen

JULY 20, 2020

To learn more from Bangaly, Elena, and Fareed check out the upcoming Career Accelerator Programs like Product Strategy , Marketing Strategy , and Retention + Engagement Deep Dive. When I joined Instagram in 2016, the product had over 400 million users, but the growth rate had slowed. Those are your Adjacent Users.

User Testing 145

User Testing Customer Experience Customer Feedback Research Software 145

Userpilot

NOVEMBER 9, 2021

Good examples of counter metrics include countering trial signup conversion rate with paid subscription conversion rate , Monthly Active Users with product feature usage, and Development velocity with the number of bugs found. B2B and B2C brands have different focal points when it comes to selecting North Star metrics.

Onboarding KPIs 52

Onboarding KPIs Data Visualization Analytic Tools Customer Experience 52

Department of Product

AUGUST 22, 2022

With that, we had a little discussion about what the best places for a product leader to focus on might be in the early days after joining a company – and how a leader in product might be able to conduct a ‘Product Health Check’. Which leads us nicely onto our final product health check marker: strategic health.

User Testing 52

User Testing Feedback Software Customer Experience Product Research 52

Andrew Chen

JULY 20, 2020

To learn more from Bangaly, Elena, and Fareed check out the upcoming Career Accelerator Programs like Product Strategy , Marketing Strategy , and Retention + Engagement Deep Dive. When I joined Instagram in 2016, the product had over 400 million users, but the growth rate had slowed. Those are your Adjacent Users.

User Testing 59

User Testing Customer Experience Customer Feedback Research Software 59

Business of Software Conference

OCTOBER 11, 2023

Will getting the app be dangerous for you? To frontline managers: Where do you anticipate friction in your team to accomplish our new goals? To employees: To what degree do you see yourself changing any of your day-to-day activities based on our new focus?

Research Software 40

Research Software Feedback Software Analytic Tools User Testing 40