Lenny Rachitsky

OCTOBER 31, 2024

Brought to you by: • WorkOS —Modern identity platform for B2B SaaS, free up to 1 million MAUs • Paragon —Ship every SaaS integration your customers want • Vanta —Automate compliance. Simplify security — Shreyas Doshi is a former product leader at Stripe, Twitter, Google, and Yahoo.

B2B 103

B2B Framework Leadership Customer Feedback 103

Product Management University

MARCH 18, 2019

This product manager job description is written specifically for B2B. What makes the product manager role unique in B2B? There are two key differences between a traditional text book product manager and a B2B product manager. Product Manager Job Description. Download the PDF.

B2B 113

B2B Customer Experience Product Management Product Manager 113

Product Management University

APRIL 8, 2024

But products are the nucleus, and that means market leadership starts with product management. There are the obvious things product management does. I want to focus on the responsibilities of B2B product management that don’t get much airtime. To some product managers, market is synonymous with users.

Leadership 147

Leadership Marketing Product Management Product Manager 147

Product Innovation Educators

SEPTEMBER 23, 2024

Introduction Your organization’s survival depends on its ability to successfully expand from a single product to multiple products. This episode features an in-depth conversation with Greg Coticchia, CEO of SE Healthcare and product management expert. He has served on numerous boards, both profit and nonprofit.

Healthcare 321

Healthcare Leadership Strategy Startups 321

Mironov Consulting

JANUARY 24, 2024

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    We can’t build a sensible product strategy in a vacuum. 

Product Strategy 119

Product Strategy Strategy Onboarding KPIs Data Visualization 119

The Product Coalition

NOVEMBER 13, 2023

The Critical Role of Product Strategy When Money Is Scarce (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. A product strategy is often the missing link that would convert your efforts into actual revenue. Here is how it works.

Product Strategy 147

Product Strategy Strategy User Testing Weak Development Team 147

The Product Coalition

DECEMBER 4, 2023

The Critical Role of Product Strategy When Resources Are Limited (Part 2 — Rounds A, B, and Later) When you start selling your product, you feel great, but that doesn’t last for too long. A product strategy is often the missing link that would convert your efforts into actual revenue. Here is how it works.

Product Strategy 145

Product Strategy Strategy User Testing Weak Development Team 145

The Product Coalition

FEBRUARY 3, 2022

This article provides analytical framework and tactical steps to collect targeted customer feedback to improve B2B SaaS products. The same approach with a few alterations can be replicated for B2C SaaS products as well. For B2B products, the cohort could be revenue cohort*, number of users per customer cohort*, time period, etc.

Data Visualization 183

Data Visualization Customer Feedback User Testing Analytic Tools 183

The Product Guy

SEPTEMBER 27, 2016

Throughout the program, each mentor leads a conversation in an area of their expertise that is live streamed and available to both mentee and the broader product community. Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader.

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

Product Management University

AUGUST 21, 2023

The product CEO analogy for product managers has been around forever, but when you think about it, does it really make sense for B2B software? Every product manager wants to have a reputation for being strategic. Why Product CEO Makes Total Sense It’s a short list. Let’s have a look see!

Product Management 246

Product Management Product Manager White Paper Vision 246

The Product Guy

OCTOBER 25, 2016

Throughout the program, each mentor leads a conversation in an area of their expertise that is live streamed and available to both mentee and the broader product community. Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

The Product Coalition

FEBRUARY 27, 2021

We have since grown Miro to around 12 million users and 600 employees, making Miro one of the fastest-growing B2B startups in history. With such hyper-growth, there’s been an ever-growing need to scale the way we do product. If it’s well-organized, you can easily have up to 20+ people in this meeting and still stay productive.

Product Research 193

Product Research User Testing Customer Feedback Product Management 193

Userpilot

MAY 27, 2025

Use your background in developing digital products, encouraging collaboration on growth projects across departments, ensuring product quality, and demonstrating effective leadership to support Firefox’s growth. A product leader ready to take on a challenge to grow a long-standing underdog product.

Analytic Tools 52

Analytic Tools Research Software Feedback Software User Testing 52

The Product Guy

JANUARY 5, 2017

Throughout the program, each mentor leads a conversation in an area of their expertise that is live streamed and available to both mentee and the broader product community. Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader.

Analytic Tools 271

Analytic Tools Research Software CTO Coach Fractional CTO 271

The Product Coalition

DECEMBER 31, 2023

As you might have noticed from reading this blog, I share many stories related to my personal relationships as a means to talk about product leadership. Often it’s because so much of product leadership is about relationships. At work, things are much more complex.

User Testing 144

User Testing Workshop B2B Leadership 144

The Product Guy

APRIL 4, 2017

Throughout the program, each mentor leads a conversation in an area of their expertise that is live streamed and available to both mentee and the broader product community. Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader.

Analytic Tools 268

Analytic Tools Research Software CTO Coach Development 268

svpg

JULY 15, 2016

I’ve explained that the context typically needs to be the product vision, and a specific set of outcome-based objectives for each team (OKR’s are an effective way to do that). Product Vision. The product vision describes the future we are trying to create, typically somewhere between 2 and 5 years out.

Vision 149

Vision Strategy User Testing White Paper 149

The Product Coalition

MARCH 2, 2022

In my last piece, I discussed many of the tools that product leaders have for building a customer-obsessed culture. Part 1 of this series also discussed the foundation you need for these tools to work, which is the right leadership.) Here, the company identifies its top 10–20 highest paying customers critical to the business.

User Testing 158

User Testing Customer Feedback Customer Experience Research Software 158

Sachin Rekhi

FEBRUARY 16, 2020

I find that a product walkthrough is often needed when you are trying to make the case to leadership to green-light a new venture based on the strength of your vision for it. All of this is why I find the best way to articulate a strategy is as a set of product/market fit hypotheses that you are constantly iterating on and refining.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

ProductPlan

JULY 2, 2024

The challenge As a B2B SaaS company, this organization experienced rapid growth over the span of a decade. They developed multiple product lines and services to support a global target audience. As the company grew, it became clear that the product development process is intrinsically connected to the business’s overall success.

Feedback Software 59

Feedback Software B2B Customer Experience Data Visualization 59

The Product Guy

FEBRUARY 18, 2017

Throughout the program, each mentor leads a conversation in an area of their expertise that is live streamed and available to both mentee and the broader product community. Jordan Bergtraum VP Product Management, ServiceChannel. Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader.

Analytic Tools 240

Analytic Tools Research Software CTO Coach Fractional CTO 240

Product Talk

OCTOBER 2, 2024

As the VP of Product Management at HiveMQ, Yury oversees HiveMQ product discovery and delivery by the Product & Engineering team. In his role on the leadership team, he is responsible for shaping and executing their product strategy.

Feedback Software 278

Feedback Software Customer Experience Data Visualization User Testing 278

Intercom, Inc.

DECEMBER 4, 2019

Much has been written about designing products based on the job they’re hired for – it’s important that as you look to get hired for more jobs, you keep a core value proposition at the heart of your product strategy. This is something that should be constantly discussed within your leadership team.

Branding 209

Branding Weak Development Team Technical Review Airlines 209

Product Management University

NOVEMBER 17, 2022

After countless conversations, articles, webinars and conference sessions, I started to feel like the profession of product management had been reduced to…. Convincing stakeholders the above supports company goals (product strategy). My favorite part as a lifelong product manager? Finding user problems. Never gonna be!

Reporting Tools 130

Reporting Tools Weak Development Team Marketing Product Management 130

The Product Coalition

JUNE 11, 2022

Yet we continue to think our customers won’t mind changing to use our products. In the B2B hemisphere, change goes hand and hand with new products. B2B product leaders, I am calling you out on the dreaded implementation phase. I got the leadership team together in front of a whiteboard. But should it?

Customer Experience 158

Customer Experience User Testing Data Visualization Analytic Tools 158

Product Management Unpacked

SEPTEMBER 24, 2021

Rao’s transformative career journey began in Mumbai, India, where he spent three years in product management roles for startup Parity Cube, which develops e-commerce content monetization tools to help web-based publishers manage native advertising and affiliate marketing. Rao helped drive product strategy and develop new computer tools. “I

Software Engineering 195

Software Engineering Analytic Tools Engineering Data Visualization 195

Userpilot

APRIL 24, 2025

An individual adept at owning and driving roadmap strategy and definition, with a track record of end-to-end product delivery. A professional experienced in feature delivery and making trade-offs to meet product goals. A person who was given little decision-making power as a product manager.

Research Software 52

Research Software Analytic Tools Feedback Software Customer Communications 52

The Product Coalition

DECEMBER 8, 2018

The graph below shows the most common teams that are granted access to the roadmap: Generally, your Product and Dev teams will use it the most, to keep everyone aligned and aware of what is coming next. Settle on a product strategy and figure out your goal. You might also want to share your roadmap with customers.

Feedback Software 73

Feedback Software Research Software B2B Roadmap 73

Userpilot

MARCH 8, 2022

How to create a scalable product organization. How product strategy uses a company's vision to fuel profitability. An iterative product framework for identifying and pursuing the right opportunities to create value. Melissa broke silence over the excessive focus on delivery in product teams.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

The Product Coalition

JUNE 18, 2023

It took me time to understand that I need to present myself as a product leadership coach and product strategy expert rather than a consultant. One other misunderstanding that was much harder for me to explain was related to how people understood the word ‘product’ in what I do. We are here to help you.

Naming 148

Naming User Testing Weak Development Team Feedback Software 148

Userpilot

FEBRUARY 24, 2025

PM with a technical background and a strong product sense. A person without a formal leadership title. PM looking for a by-the-book product manager role. B2B Product Managers with no B2C experience. He can unify complex product ecosystems to enhance cross-selling opportunities.

Analytic Tools 52

Analytic Tools Data Visualization Technical Advisors User Testing 52

Intercom, Inc.

JULY 21, 2022

This high-consideration, high-intent signup funnel is similar to the problems FinTech companies might face, or a B2B company facing a long, complicated API integration. Andrew Chen: I think this is one of the reasons why B2B SaaS companies have a recurring revenue model. “Great leadership hinges on some sense of predictability.

Download 215

Download Feedback Software Data Visualization Customer Experience 215

Userpilot

MARCH 24, 2025

They are seeking a Mobile Product Manager to lead the innovation and expansion of their field service mobile application across iOS, Android, and various third-party integrations. A person with no background in AI, ML, or LLM-powered products. A professional with no experience building consumer products (e.g.,

Analytic Tools 52

Analytic Tools Research Software Feedback Software User Testing 52

ProductPlan

JANUARY 17, 2023

You may also be thinking, “But Steve Jobs said he didn’t talk to customers, and Apple created some of the coolest products out there under his leadership.” Are they the users or the buyers of your product? These are typically very different people with very different problems and motivations in B2B environments.

B2B 59

B2B User Testing Customer Feedback Customer Experience 59

The Product Coalition

JUNE 4, 2016

Spectacular & Dangerous Road on Earth- Tianmen Mountain Road, Zhangjiajie, China ( [link] ) When we talk about product management in tech, usually we don’t explicitly distinguish between B2C and B2B. For type of product, B2C and B2B is just the first layer. Inside B2C / B2B, it can still be very different.

B2B 60

B2B User Testing Technical Review Customer Feedback 60

The Product Coalition

FEBRUARY 1, 2022

Product-led growth is one of the hottest topics in our industry. One way or the other, if you are in B2B SaaS, this is a discussion-worthy topic. Photo by R Khalil from Pexels Product-led growth (PLG) seems to be everywhere these days. If you are in B2B SaaS, it is almost impossible to avoid the discussion, and rightfully so.

B2B 183

B2B User Testing Enterprise Demo 183

The Product Coalition

NOVEMBER 27, 2022

Your product will always have bugs, and you will always need to chase and fix the important ones. But sometimes, the really important bugs are not showing in the product itself. These are bugs in your product strategy, and if not fixed, it will be very difficult for your product to succeed.

Customer Experience 158

Customer Experience User Testing Feedback Software Product Research 158