Alchemer Mobile

AUGUST 5, 2020

Mobile-first finance companies are disrupting the market left and right – especially in light of the COVID-19 pandemic. While we saw DAU (daily active users) stay pretty consistent for traditional banking apps since the pandemic hit, it spiked for budgeting apps and other mobile-first brands. Let’s unpack that a bit more.

User Testing 246

User Testing Finance Customer Feedback Feedback Software 246

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. Nico joined me on Inside Intercom this week, where we discussed everything from the three stages of company growth to how growing companies can address new markets.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Userpilot

NOVEMBER 16, 2022

B2B marketing automation helps businesses grow faster, while not breaking the bank. How do you effectively implement B2B marketing automation into your existing product marketing activities? In this article, we’ll cover: What B2B marketing automation is and how it benefits marketing and sales teams.

Feedback Software 92

Feedback Software Analytic Tools B2B Embedded Analytics 92

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

Feedback Software 87

Feedback Software Analytic Tools Research Software Customer Experience 87

Alchemer Mobile

JANUARY 24, 2019

One of the most important tasks we’re faced with in business and in our personal lives is taking care of our finances, and mobile banking is already insanely popular across all demographics. According to Apptentive’s recent consumer survey , the majority of banks and credit unions offer mobile banking apps—and they are wildly popular.

Feedback Software 164

Feedback Software User Testing Customer Feedback Finance 164

The Product Coalition

NOVEMBER 23, 2021

This should resonate with anyone in a product role because it refocuses a “No” into a positive but realistic approach. Yes, if we can agree that not every message has to be groundbreaking. Yes, if we use an existing marketing channel to promote them. If” is positive, but realistic. Creative people thrive on ‘yes if.’”

Customer Experience 160

Customer Experience Positioning Banking Reference 160

Alchemer Mobile

MAY 7, 2020

Mobile marketers and product managers can immediately take action on events in Apptentive by simply flipping a switch. Apptentive gives marketers, product managers, and customer experience leaders the keys to their customers’ hearts through historical insights into brand loyalty and shifting emotions to support customer-centric decisions.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

Product Talk

JANUARY 31, 2024

Luckily, this story ends on a more positive note. Sebastian Wramba is a Product Manager at Netfonds AG , a company that supports independent financial advisors, private bankers, and insurance brokers and any combination of those from “lone wolves” to larger companies like private banks or networks.

Product Research 224

Product Research Reporting Tools Feedback Software Customer Communications 224

Mind the Product

MARCH 14, 2019

You’ve bugs to fix, marketing to fund, and a user feedback log as long as your arm. Eventually the machine displays an error message, spits out your card, and you have to start the entire process again. Now imagine the same scenario but this time, rather than a machine, you’re inside the bank speaking to a human cashier.

Customer Satisfaction 170

Customer Satisfaction User Testing Banking Customer Experience 170

Mind the Product

APRIL 10, 2020

Part of the role of a product manager is to discover and help build products that have a high market impact. Itamar highlights three types of product launches: Positive – where a product is launched and is incrementally improved upon. At Google and Bing, only 10-20% of experiments generate positive results.

Framework 166

Framework Weak Development Team Customer Experience User Testing 166

Mixpanel

JANUARY 12, 2023

Don’t write marketing copy without understanding the customer and their pain points. The same is true with marketing collateral. It can be incredibly insightful for early-stage companies to establish their positioning and product-market fit. From 2015-17, Plaid was a modern API for banking data for developers.

Data Visualization 116

Data Visualization User Testing Research Software Product Research 116

Mind the Product

MAY 5, 2020

As product and solutions lead at Nifty , as well as a consumer of other software, I have started to piece together how I think the Coronavirus and ensuing remote collaboration phase will affect product development and market positioning for months and years to come. Price Sensitivity is Here to Stay. Which is it?”. It’s both, really.

Reporting Tools 155

Reporting Tools User Testing Customer Experience Software Review 155

Alchemer Mobile

APRIL 11, 2019

In order to fully understand how your app’s experience compares with the market, it’s important to look at benchmarks in your specific app category. But despite these hurdles, Finance apps are uniquely positioned for incredible engagement opportunities, and app publishers are capitalizing on the opportunities that arise. Be proactive.

Finance 203

Finance Feedback Software User Testing Data Visualization 203

Product Management Unpacked

JULY 9, 2020

With Pendo, product teams can understand user behavior and sentiment and then act on those insights by engaging with users through in-app messaging or surveys. This trend represents a significant shift away from the marketing reporting line. However, Pendo’s platform of tools isn’t exactly what Crofts considers his primary product. “If

Analytic Tools 185

Analytic Tools Reporting Tools Data Visualization Product Research 185

Product Management University

SEPTEMBER 20, 2017

Each one throws another silo into the fire that further fragments strategies, product plans, R&D, marketing and sales. Analyze the Markets & Educate. Assess the vertical market segments that represent the majority of customers for each product line and determine the segments with the most overlap across products.

Data Visualization 100

Data Visualization Product Management Product Manager Certifications 100

Userpilot

SEPTEMBER 14, 2023

You can also use the same message to upsell the same sender by highlighting the benefits of other product plans. Much like email marketing , writing a successful dunning email that customers actually read and act on is a nuanced process. This email is not a marketing or promotional email. Failed payments. Time-based.

Analytic Tools 82

Analytic Tools Data Visualization Customer Experience User Testing 82

Userpilot

AUGUST 30, 2023

Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights. Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights. The event is for anyone responsible for driving growth for their product.

Customer Experience 98

Customer Experience User Testing Customer Feedback Research Software 98

Userpilot

JULY 27, 2023

Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Cash Position and Flow : These metrics help CEOs track how much money is at hand, what’s coming in, and how the cash is spent.

Research Software 93

Research Software Feedback Software Analytic Tools Onboarding KPIs 93

freshtrax

APRIL 18, 2023

If you haven’t seen Part-1 of our interview with Mr. Sikazwe, please check it out here: What is the Japanese design market like from the perspective of a designer with a unique background of living and working in Africa and Japan? In Japan, I think paper bank books still exist for the elderly.

Research Software 98

Research Software UX Banking Customer Experience 98

Userpilot

AUGUST 10, 2023

Set realistic expectations and avoid creating a value gap to ensure a positive experience. Yaakov’s protip: align all your marketing efforts to make sure your users understand what problems your product solves, just like Canva does with its strong focus on user goals. Canva has consistent messaging throughout the user journey.

Onboarding KPIs 74

Onboarding KPIs Customer Experience User Testing User Friction 74

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Once you find product-market fit, it’s not static 6. It makes sense intuitively.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Business of Software Conference

SEPTEMBER 1, 2023

In this series of sessions at BoS Conference USA 2023 we’ll deep dive into how Autobooks retooled their business and ask the question, “What Happens if Product, Sales & Marketing Work Together?” Bill Spruil A chance to ask your questions and dig deeper into some of the issues surfaced in the talks.

Data Visualization 52

Data Visualization Banking Customer Experience Framework 52

Userpilot

APRIL 20, 2023

If you give your users a positive experience, it’s only natural they’ll want to spread the word. Positive word of mouth is one of the most powerful marketing campaigns which can help with product-led acquisition later on. of the market, these innovators represent the first stage of the adoption cycle.

Analytic Tools 71

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 71

Userpilot

APRIL 17, 2024

Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors. Google Analytics 4 offers advanced tools for understanding cross-platform customer behavior, aiding product differentiation and tailored offerings in a competitive market.

Data Visualization 80

Data Visualization Analytic Tools Feedback Software Reporting Tools 80

The Product Coalition

NOVEMBER 19, 2020

He’s been applying for positions for months and has found it nearly impossible to get an interview. More than many other roles, PM positions tend to have stringent qualifications for desired applicants. If you are a consultant, you might apply to a product position at Deloitte, who will understand and value your background.

Technical Review 157

Technical Review Product Management Product Manager Research Software 157

Business of Software Conference

AUGUST 30, 2019

When marketing a product, it’s common for founders to focus on the product itself. Claire Suellentrop (Founder/CMO, Userlist.io) – Get Out Of The Echo Chamber: How To Use JTBD To Perfect Your Product’s Messaging from Business of Software Conference. So messaging is really how you feel fuel for the race. (

Research Software 40

Research Software Messaging Analytic Tools Feedback Software 40

The Product Coalition

JUNE 21, 2021

Governments maintained this position not just by imposing lockdowns, but unintentionally endorsed the idea of using online services whenever and wherever possible. Adopting the recommended processes will improve the quality of businesses and the markets they participate in. Be helpful: Show error messages when you can’t fix issues.

Research Software 155

Research Software Data Visualization Software Review Technical Review 155

Userpilot

SEPTEMBER 11, 2023

TL;DR A product launch is a three-step plan (pre-launch, launch, and post-launch) to successfully bring a new product to market. It involves market research, goal setting, and the development of your go-to-market strategy. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 98

Product launches Product Research Data Visualization Research Software 98

Userpilot

OCTOBER 4, 2022

Viral loops promote word-of-mouth marketing by getting existing users to refer your product to their network. Growth loops are a SaaS growth strategy that involves embedding marketing into the product so that public user outputs continue to produce new inputs. What is the importance of the AARRR funnel for B2B software marketers?

Customer Experience 96

Customer Experience User Testing Onboarding KPIs Software Review 96

Intercom, Inc.

DECEMBER 9, 2021

It lets us know when we’ve got a message or when to mind the closing doors of public transport. Even the little iMessage whoop – you hear those things and there’s this positive or negative Pavlovian response to the product that brings you straight into the product, in a sense. What does your brand sound like?

User Testing 138

User Testing Transportation Customer Experience Research Software 138

Userpilot

JUNE 20, 2023

TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Next, it’s time for market research which focuses on industry trends , assessment of the competitive landscape, and evaluation of the financial viability of the solution.

User Testing 83

User Testing Product Research Feedback Software Customer Feedback 83

Userpilot

OCTOBER 4, 2022

That’s because they are more concerned about their reputation and position as opinion leaders, and won’t put it at risk for just any product. Take banking as an example. Brick-and-mortar bank branches are closing everywhere and it won’t be long before mobile and web apps will be the only ways to bank.

Feedback Software 89

Feedback Software User Testing Product Research Customer Feedback 89

Usersnap

MARCH 16, 2023

B2B companies that need help marketing their products or services can partner with B2C online shops. Getting a direct link to the payment portal means you can send the information through apps, web shops, and text messages. Delays and Difficulties Anthony de Bruyn has experience as a marketer at Microsoft and Ricoh.

Feedback Software 52

Feedback Software User Testing Customer Feedback Customer Experience 52

The Product Coalition

MARCH 30, 2019

The Issuer : The bank with which the card holder maintains his account. This bank ‘issues’ the card to his customer and hence is referred as the Issuer. The Acquirer : The bank with which the merchant maintains his account. This bank ‘acquires’ (i.e. This bank ‘acquires’ (i.e.

Banking 60

Banking Technical Advisors Systems Review Customer Experience 60

UX Studio

OCTOBER 11, 2022

more if they receive a positive customer experience (CX)? Positive customer experiences influence purchasing decisions in almost every industry, but according to PWC , they’re more powerful in . banking (75%), . Increased positive reviews, and recommendations. Reduced cost of service and marketing. hotels (74%).

Customer Experience 83

Customer Experience User Testing Analytic Tools Customer Feedback 83

Mironov Consulting

JULY 27, 2023

Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies.  That  (See the chocolate cake problem.)

Information 98

Information Weak Development Team Reporting Tools Technical Review 98

UX Studio

JULY 27, 2017

“Our product does not need any changes if we want to bring it to new markets because it will be successful anyway, just like at home,” said no smart product owner ever. Designing a good product for a new market is even harder. We were working on a new mobile app targeted for the UAE market, which had been quite unknown to us before.

User Testing 70

User Testing Research Software Product Research Customer Feedback 70